Webbiquity SMM

NOVEMBER 23, 2010

Now, social media tools like Facebook and LinkedIn make it easy and (usually) non-awkward. Sure, surveys and focus groups still have their place, but you can learn a lot from what they’re saying in social media circles. At the very least, you’ll be able to craft more intelligent, informed questions for your survey.

Social Media 192

Social Media Committee Press Release Posterous 192

Webbiquity SMM

FEBRUARY 10, 2013

Social media can be used effectively, Inc.com adds, by having company employees keep their LinkedIn profiles up-to-date. Time mentions a 2010 study by Microsoft and Cross-Tab, a market-research agency, which found 78 percent of surveyed U.S. companies examined the search-engine results of prospective hires.

Reputation 182

Reputation Authentication Privacy Microsoft 182

Webbiquity SMM

JANUARY 2, 2013

B2B buyers are most likely to share useful vendor content via email (79%), followed by LinkedIn (53%), Twitter (39%) and Facebook (18%). Women make up the larger share of users on Facebook (58% to 42%) and are a slightly larger share on Twitter (52% to 48%) while men are the predominate users of LinkedIn (63% to 37%) and Google+ (71% to 29%).

Social Media 245

Social Media B2B Marketing SEO 245

Webbiquity SMM

APRIL 27, 2010

Metrics related to ROI, such as leads generated and direct sales, were mentioned by only about half of the survey respondents as key benefits of social media marketing. LinkedIn – 78%. When asked to look forward, two-thirds of marketers said they plan to increase their use of blogs, Facebook, video, Twitter and LinkedIn.

Report 191

Report Social Media B2B Newsvine 191

Webbiquity SMM

DECEMBER 21, 2010

A more recent study reported by Forbes stated that while “60% (of small businesses surveyed) credit social media with positively impacting their businesses…(only) 36% have attracted new business as a result of their social media efforts.&#. Twitter, Facebook and LinkedIn groups, community sites (e.g. Share this on LinkedIn.

Social Media 191

Social Media Research ROI Technorati 191

Webbiquity SMM

DECEMBER 1, 2010

Now, it’s possible that the survey sample was biased in favor of early adopters or that respondents were confusing email service providers with true marketing automation, but it’s also possible that this market is simply maturing faster than its leading vendors have publicly acknowledged. Share this on LinkedIn. Tweet This!

B2B 185

B2B Trends Marketing Technorati 185

Webbiquity SMM

JUNE 20, 2011

LinkedIn has had problems with LinkedIn group spammers , though the business social network has responded by creating new group management tools to fight spam. Gone are the days of conducting expensive surveys and focus groups to find out what your prospects are thinking. It just takes listening.

Social Media 205

Social Media ROI Social Networking Foursquare 205

Webbiquity SMM

JANUARY 24, 2011

sweepstakes, contests and surveys) and publish them to multiple social networks and their own website. Share this on LinkedIn. Wildfire is designed to enable organizations to easily create branded interactive campaigns (e.g. Pricing ranges from $30 to $150 per month. Other Cool Web Tools. Proclaim Messenger. Share this on Bebo.

Tools 206

Tools Social Media Lithium Sysomos 206

Webbiquity SMM

MARCH 21, 2012

While B2C marketers focus on Facebook, LinkedIn is consistently cited as the top social network for B2B marketing. Part of the reasoning is that while Facebook is good for sharing coupons, promoting events, and showcasing corporate culture to potential employees, LinkedIn is powerful at generating web traffic and leads.

LinkedIn 234

LinkedIn Tips B2B Social Networking 234

Webbiquity SMM

MARCH 27, 2013

Indisputably the largest business-oriented social network, LinkedIn has emerged as a crucial site for professional networking, B2B marketing, hiring and job seeking. LinkedIn now boasts more than 200 million members across 200 countries, and adds two new members every second; what’s more, 35% of LinkedIn members use the site daily.

LinkedIn 207

LinkedIn Tips Hubspot B2B 207

Webbiquity SMM

MARCH 15, 2016

86% of B2B companies surveyed are currently blogging, along with 77% of B2C companies. But just 60 percent of surveyed marketers consider them effective. The CMO Survey ). The CMO Survey ). The CMO Survey ). The CMO Survey ). Is it truly random?); Stratabeat ). MarketingProfs ). TNW News ). MediaPost ).

Survey 100

Survey Marketing B2B Statistics 100

Webbiquity SMM

AUGUST 23, 2010

According to a survey late last year from Bazaarvoice and the CMO Club, 72 percent of CMOs did not attach revenue assumptions to social media in 2009,&# Jerry McLaughlin goes on to say that marketers must do it anyway. Share this on LinkedIn. An astounding majority of professionals do not even try to take it into account. Tweet This!

ROI 193

ROI Social Media Vocus Metrics 193

Webbiquity SMM

OCTOBER 16, 2012

and LinkedIn is the “oldest” network, with 79% of users age 35 and older. Slashdot is almost 90% guys); LinkedIn is close to a 50-50 split; Twitter and Facebook are both about 40% male / 60% female; and women account for almost 90% of Pinterest users. 26% are on LinkedIn, 8% have a Facebook page and just 4% use Twitter.

Social Media 229

Social Media Hubspot B2B Marketing 229

Webbiquity SMM

JULY 12, 2010

Recent surveys have shown that while businesses are embracing social media in droves, many are doing so without any real strategy in place. There’s no question that blogs (which usually mean WordPress ), Twitter, Facebook and LinkedIn have emerged as the “big four&# social media venues. Share this on LinkedIn.

Report 191

Report Social Media Strategy Policies 191

Webbiquity SMM

JANUARY 17, 2011

Marketing Salary Survey: Social Media Marketing by Aquent. According to an ExactTarget survey, Twitter users who follow a brand are more than twice as likely as Facebook users who “like” a brand to say they are more likely to purchase from the brand after becoming a social media follower. How much are you worth? by eMarketer.

Research 210

Research Social Media B2B Marketing 210

Webbiquity SMM

NOVEMBER 10, 2010

In a recent HubSpot survey, more than 40% of respondents said they had landed new customers or generated revenue from Twitter, LinkedIn, Facebook and/or a company blog. For example, if you generated a lead through LinkedIn, and that buyer appears to be very active there, communicate with him/her through LinkedIn.

Social Media 176

Social Media Hubspot SEO Diagrams 176

Webbiquity SMM

JANUARY 19, 2011

In a recent survey, 44% of B2B marketers said that their social media activities have had a positive effect on search performance for their websites (a figure that is likely much higher in reality, as another 27% respondents admitted they “don’t know&# what effect social has on their search results). .&# Share this on LinkedIn.

Tips 179

Tips Press Release Reputation B2B 179

Webbiquity SMM

FEBRUARY 10, 2015

Among the largest social media sites, YouTube drives the most highly engaged website traffic (with visitors overall spending on average nearly four minutes and visiting three pages on target sites), followed in order by Google+, LinkedIn and Twitter. Google+ #7, LinkedIn #9, and Twitter the 10th largest country. ( #Socialnomics 2014 ).

Statistics 50

Statistics Social Media B2B Hubspot 50

Webbiquity SMM

MARCH 14, 2017

Facebook cover photo, Twitter header, Twitter image display, LinkedIn profile photo, etc.). 20: The Four Best Online Survey Tools. #21: Just upload an image then choose from a list to automatically resize it for any popular social media use (e.g., 16: The Six Best Online HR, Payroll, and Employee Scheduling Tools. #17:

Tools 185

Tools Sample Samples Price 185

Webbiquity SMM

OCTOBER 27, 2010

LinkedIn, Facebook). Share this on LinkedIn. This requires allocating sufficient staff time to build and maintain social media points of presence, and having a succession plan in place for when team members move on to other opportunities. Open, public social networks (e.g., Discussion forums. Microblogging (i.e., Share this on Bebo.

B2B 175

B2B Social Media Marketing Microblogging 175

Webbiquity SMM

MARCH 25, 2015

” Survey of 1000+ Bloggers: How to Be in the Top 5% by Orbit Media Studios. Andy Crestodina reports on findings from the Department of Blogger Labor Survey , which asked 11 questions of more than 1,000 bloggers. ” Among his insights, this regarding LinkedIn groups: “You don’t have to go overboard.

Survey 100

Survey Blogger Influencer Engineering 100

Webbiquity SMM

FEBRUARY 7, 2012

Reports, surveys, studies and infographics are among the most popular content posted and shared across social networks. Twitter, Facebook And LinkedIn: Age, Ethnicity And Gender Of The Major Social Networks [STUDY] by All Twitter. women make up 64% of Twitter’s following), men (63% to 37%) are the larger share on LinkedIn.

Statistics 190

Statistics Research Social Media B2B 190

Webbiquity SMM

JANUARY 3, 2011

In you guessed it–another guest post–Wayne Howard describes his method for quickly building the following for a new blog, using tactics such as Facebook postings, the BloggerLuv community, Twitter, LinkedIn and contests. videos, turn the results of surveys or polls into blog posts and more. Share this on LinkedIn.

Tips 176

Tips Sysomos SEO WordPress 176

Webbiquity SMM

APRIL 23, 2013

Ardath Albee reveals three key attributes that technology buyers value in marketing content, including freshness: “58% (of technology buyers in a UBM TechWeb survey) said they wanted content that was timely and current (while) only 11% said they’d consider content more than 18 moths old.”

Content 223

Content Tips Marketing B2B 223

Webbiquity SMM

JANUARY 13, 2015

though a few are odd (don’t post to LinkedIn during the workday?!). Survey Reveals 11% Increase in Marketers’ Ability to Measure Social Media ROI by Social Media Explorer. The worst times seem generally intuitive (e.g., Facebook between midnight and 8:00 a.m.), Twitter between 1:00 and 3:00 p.m.).

Social Media 100

Social Media Marketing B2B ROI 100

Webbiquity SMM

AUGUST 28, 2012

” Social Media Jobs Salary Guide by Onward Search. ” Social Media Jobs Salary Guide by Onward Search. Search and Social. Using Social Buttons to Enhance Search Engine Optimization by Practical eCommerce.

Social Media 207

Social Media Tips Tumblr Wikipedia 207

Webbiquity SMM

JANUARY 24, 2017

While Facebook is far and away the largest social network, when it comes to driving B2B website traffic and brand visibility, Twitter and LinkedIn are tops. 20: The Four Best Online Survey Tools. #21: 16: The Six Best Online HR, Payroll, and Employee Scheduling Tools. #17: 17: The 20 Best SEO Rank Tracker Tools. #18:

Tools 100

Tools Twitter Sample Samples 100

Webbiquity SMM

AUGUST 2, 2010

As online marketing continues to rapidly evolve, web analytics provider Unica surveyed 155 marketing pros about their technology usage and plans to develop this concise report. Share this on LinkedIn. Reading it should be both interesting and useful.&#. 10 Key Online Marketing Trends for 2010 (3 pages). Share this on Bebo. Tweet This!

Report 174

Report Social Media B2B GPS 174

Webbiquity SMM

DECEMBER 19, 2017

It’s popular, easy to consume, mobile friendly, and with Facebook and now even LinkedIn pushing it, video (five votes) will continue to play an expanding role in B2B content marketing. More Video: Though it’s still expensive to do well, online video tools are helping to bring down production costs. KoMarketing.

B2B 293

B2B Trends Analysis Marketing 293

Webbiquity SMM

DECEMBER 2, 2014

Looking at marketing surveys and studies from the past year, a few trends are clear, among them that buyers are firmly (and increasingly) in control of the purchase cycle. 8% use LinkedIn. 3 LinkedIn Marketing Stats. 3 LinkedIn Marketing Stats. LinkedIn is the top social network for B2B marketing (not a shock).

NewsCred 273

NewsCred Statistics Social Media B2B 273

Webbiquity SMM

DECEMBER 10, 2019

Survey your customers: When entering a new market or launching a new product, you may not have a clear picture of who your target audience is. The best way to find out more about your target audience is by surveying your existing customers (who may be prospects) or a list of likely prospects.

Social Media 155

Social Media Marketing Influencer Survey 155

Webbiquity SMM

APRIL 6, 2017

When you add a contact from LinkedIn into Nimble, it automatically checks to see what other networks it is on. It prompts you…but also adds the conversation or engagement triggers like birthdays on Facebook and job/career-related updates from LinkedIn.” 20: The Four Best Online Survey Tools. #21: 3) Crystal.

Social CRM 195

Social CRM Tools Sample Samples 195

Webbiquity SMM

FEBRUARY 13, 2017

Get analytics for Facebook, Twitter, YouTube, Google+, LinkedIn, Instagram, and blogs. Monitor brand, product, topic and keyword conversations across Twitter, Facebook, YouTube, Instagram, and LinkedIn. But you still get all the other big ones, including Facebook, Google Plus, Pinterest and LinkedIn.” 18) SocialClout.

Tools 207

Tools Social Media Netvibes Sample 207

Webbiquity SMM

AUGUST 25, 2020

And though LinkedIn and Twitter remain the top platforms, as Articulate Marketing notes, “Instagram is on the rise. But, on the off chance you need more evidence… Buffer surveyed 1700 marketers from varied niches. What works on Instagram may not get engagement on LinkedIn. That will make you look credible and honest.

Types 176

Types Social Media Content Hashtag 176

Webbiquity SMM

MARCH 27, 2017

Supports Facebook, Twitter, Google+, LinkedIn, and social media advertising. Sample review: “Awesome posting and social management platforms that allow you to scale all your social promotion by scheduling, analyzing, listening, and collaborating across Twitter, Facebook, Instagram, and LinkedIn, among others, include SocialFlow.”

Social Media Management 0

Social Media Management Tools Social Media Radian6 0

Webbiquity SMM

MARCH 7, 2017

SumAll enables agencies and consultants to connect unlimited Facebook, Instagram, Twitter, LinkedIn, YouTube and Google Analytics accounts for their own accounts and client reporting. 20: The Four Best Online Survey Tools. #21: Pricing: $30/$100/$500 per month; contact vendor for enterprise pricing. Showcase reviews: MarketingLand.

Campaign 200

Campaign Tools Social Media Sample 200

Webbiquity SMM

NOVEMBER 12, 2013

7% of the American population has never heard of Facebook, and 41% say they haven’t heard of LinkedIn. 60% of LinkedIn users have clicked on an ad on the site, and 43% of U.S. marketers have obtained at least one new customer through LinkedIn. LinkedIn is a close second at 82%. e-Strategy Trends ). MediaPost ).

Statistics 226

Statistics Social Media B2B Journal 226