article thumbnail

Adidas Social Media Strategy: Sporting Online Traction Globally

Keyhole.co

This iconic footwear and sports apparel brand is well-known, no matter which part of the world you’re from. Dassler brothers — Adolf and Rudolf — started a sports footwear business from their mother’s laundry. The rest is sporting history. million Twitter: 4.38 million LinkedIn: 3.46 million Facebook: 40.95

Sports 59
article thumbnail

Teamwork Is a Contact Sport

Waxing UnLyrical

in team sports. Social media interaction isn’t exactly a team sport. Teamwork” is a contact sport…you come in contact with your colleagues, put your thoughts and ideas into play, pass off the “ball” to another for refinement, and, in the end, you “score” with success for your client or employer. I can have a good idea.

Sports 100
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How Selling is a Team Sport and Why Marketing is the MVP

Oktopost

Selling is a team sport and holding MVP status of that team is marketing. Or Follow Oktopost on LinkedIn , Twitter or Facebook to get new episodes directly to your social media feeds! Key Takeaways From Derek Shebby: Selling is a team sport where sales and marketing must work together. Sales is no longer king.

Sports 80
article thumbnail

Socialympics: How Social Media and Blogging Has Boosted Sports Media

Convince & Convert

Sports have been played, enjoyed by spectators and covered by the media since well before the advent of smartphones and social media. But it’s no question that the development of social platforms has changed how we play, enjoy and cover sports. Twitter is the new sports ticker. Facebook is the new hub for fans.

Sports 133
article thumbnail

B2B vs. B2C Influencer Marketing: Platforms, Practices, and Packaging

Webbiquity SMM

I think and talk and work a lot on the “big four” of the social networking world: Facebook, LinkedIn, Twitter, and YouTube. Same thing for Instagram with photos and now, of course, all content formats: TikTok, Facebook, Twitter, they all follow that same playbook. I love LinkedIn. You have to be on Twitter.

B2B 306
article thumbnail

Can Ottawa’s NBL franchise recover from a branding disaster?

Sherrilynne Starkie

So says Ken Evraire , the Ottawa branding consultant for Bytown Sports, according to an Ottawa Citizen story last week. Evraire must rue the day he thought that properly researching something as important as the name of a new professional sports franchise could be skipped in an attempt to avoid complexity in marketing.

Sports 281
article thumbnail

You Suck! So I Unfollowed You On Twitter!

SocMed Sean

I don’t care how long you have been on Twitter. a good sport about it, though. I unfollowed you on Twitter! Do you think that announcing it on your Twitter feed is going to shame me back into following you again? That’s not how Twitter works. I don’t care about how many tweets you have.

Twitter 247