Teamwork Is a Contact Sport
FEBRUARY 3, 2016
Yet, time and again, we read about or see examples to the contrary in our workplace or even ( gasp! ) in team sports. Social media interaction isn’t exactly a team sport. Twitter Google+ LinkedIn Teamwork Is a Contact Sport. There are good lessons to be learned from both of these statements. have yet to come across a “group tweeting” assignment! You can have a good idea.
Sports and Social Media-What have We Learned?
Direct Marketing Observations
MAY 5, 2016
Recently via ESPN, a social media drama played out nationally as a Texas A&M football recruit and one of their coaches sparred via Twitter , over the perception of each other’s veiled tweets. What do you do about the athletes who dis another player or team via Twitter? athletics SEO/SEM amateur athletics social media sports” recruiting. What should you do?
How to Create Content for Sports Fans
Convince & Convert
SEPTEMBER 4, 2015
The sports industry is a massive moneymaker both in the United States and around the world. Dedicated fans of football, soccer, baseball, basketball, and other games are eager and hungry for content that will satisfy their sports cravings. Revenue from sports is growing, and shows no signs of slowing down anytime soon. Sports fans love their facts and statistics.
Which Social Network is Your Pro Sports League [infographic]
Convince & Convert
SEPTEMBER 7, 2014
Read the whole entry. » Social Media Strategy facebook linkedin pinterest pro sports social networks twitter This is a happy day, as NFL football is BACK.
Social Media: The New Olympic Sport
AUGUST 1, 2012
With this medium moving at warp speed in popularity since the 2008 Beijing Games, and gaining considerable speed during Vancouver 2010, industry veterans knew that Twitter, Facebook, and Pinterest would have their own podium finishes at London 2012. host broadcaster ; Crazed fans have used Twitter to threaten competitors ; U.S. You can follow her on Twitter at elissaPR.
Hey Sports Teams Quit Telling Me to LIKE your Facebook Posts
AUGUST 28, 2012
Sports teams are among the biggest offenders: Now don’t get me wrong. Brands of all shapes and sizes do it, but as I mainly follow news organizations and sports teams on Facebook it is the teams that negatively caught my attention. But popular sports teams tend to have such a large following that I suspect these posts would do very well regardless. Social Media
3 Ways Sports Marketers Need To Be Using Instagram Data
MAY 23, 2016
This is what marketers of major sporting brands can expect when their social media strategy is driving a lot of engagement. Implementing insights gleaned from Instagram data can impact a sporting brand’s social activity on more than just instagram. For now, let’s kick-off with some things you can start doing today: Know The Sport’s Audience Landscape. Meanwhile….
Social Media Community Management: An Interview with Kathryn Peck of EA SPORTS
Techipedia: Tamar Weinberg
JANUARY 12, 2011
Almost exactly a year ago, I observed Kathryn Peck represent EA SPORTS on Twitter. What’s a typical day like for you as the EA SPORTS Active Community Manager? There are a number of channels (Facebook, Twitter, forums, etc.) How (and when) did you get to be the Community Manager for EA Sports Active? Here’s what I’ve learned from her. 1.
Twitter, Facebook Suit Up for UEFA EURO 2016
JUNE 10, 2016
UEFA EURO 2016 kicked off Friday with host France’s 2-1 win over Romania, and Twitter and Facebook have soccer fans covered through the tournament’s final July 10. Twitter is also taking over host country France’s best-known landmark, the Eiffel Tower. George’s Cross. This exciting feature will be available for all competing nations (e.g., For Spain, #ESP or #VamosEspaña ). England.
The Role of Social Media in Sports [Infographic]
MAY 1, 2012
During the past years, we have seen an increasing involvement of social media in sports – especially American sports with Super Bowl being the prime example. The real time interaction between social media and sports is closely connected to the interaction between fans and sports stars. Tweet. Real time interaction between fans and stars.
Socialympics: How Social Media and Blogging Has Boosted Sports Media
Convince & Convert
JULY 23, 2012
Sports have been played, enjoyed by spectators and covered by the media since well before the advent of smartphones and social media. But it’s no question that the development of social platforms has changed how we play, enjoy and cover sports. Twitter is the new sports ticker. Sports will never the be same and it’s quite exciting. Athletes Break the News.
Augmented Reality in Sports
Freelance Social Media
JANUARY 28, 2010
Social Links Freelance Social Media Social Media Tips and Marketing Blog Home About Contact Subscribe Augmented Reality in Sports by cinta5 on January 28, 2010 [tweetmeme]Just wanted to share a couple of videos with you. Then taking the feeds of those Twitter accounts and displaying them as one feed so an attendee can stay up to date on information via the IBM Seer app is a wonderful idea.
Nielsen’s Top Social TV Moments on Twitter
JUNE 7, 2016
Twitter users are highly engaged during popular shows and live television events, both in terms of hashtags and @mentions. Check out the season’s top shows on Twitter below. For a while, it seemed like television was being supplanted by online video as cord-cutting increased dramatically. SB50, the official Super Bowl hashtag, received more than 3.7 million tweets.
2016 NBA Finals on Facebook, Twitter
JUNE 20, 2016
The Cleveland Cavaliers dethroned the defending National Basketball Association champion Golden State Warriors Sunday night to capture this season’s title, and Facebook and Twitter were ablaze. As for Twitter, Andrew Barge , who works on sports partnerships for the social network, said in a blog post that some 24.2 million related tweets were sent during NBA Finals games, and those tweets were viewed more than 8 billion times on Twitter and across the web. Readers: Did you interact on Facebook or Twitter during this year’s NBA Finals? million tweets.
Copa América Centenario 2016 on Facebook, Instagram, Twitter, Vine, Periscope
JUNE 3, 2016
Copa América Centenario 2016 kicks off Friday, and Facebook, Instagram, Twitter, Vine and Periscope are suited up for the soccer tournament’s U.S. Facebook and Instagram teamed up with the event’s broadcasters— Fox Sports in the U.S. Other Twitter-run accounts to follow include @TwitterLatam , @TwitterData and @TwitterSports. debut. Bolivia: @FBF_futbol. Chile: @LaRoja.
Most-Tweeted Sports Event In History: Germany vs. Brazil
The Realtime Report
JULY 10, 2014
During Tuesday’s semi-final match, where Germany dominated host nation Brazil with a 7-1 victory, tweets reached a peak volume of 530,166 tweets per minute – making it the most talked about sporting event in Twitter history. To encourage even more participation, Twitter has created a campaign in which users can vote using #ArmsWideOpen followed by #GER or #ARG.
Death of Muhammad Ali Shakes Up Facebook, Twitter World
JUNE 7, 2016
The death of former heavyweight boxing champion and cultural icon Muhammad Ali last Friday jolted the sports world, along with Facebook and Twitter. Facebook said in a blog post by Evan Shugerman , who works on sports partnerships for the social network and Instagram, and data scientist Dustin Cable that in the first 24 hours after Ali’s death, 48 million users were responsible for more than 110 interactions (posts, comments, likes, shares) on Facebook. Readers: Did you post about Ali’s death on Facebook or Twitter? Turkey. Australia. Canada. Italy. India. Germany.
Twitter Huddling With Potential Advertisers for Thursday Night NFL Streams
JUNE 23, 2016
Training camps haven’t even opened yet, but Twitter’s efforts to capitalize on its $10 million investment to stream National Football League games are in midseason form. Kurt Wagner of Re/code reported that Twitter bigwigs including CEO Jack Dorsey and chief operating officer Adam Bain are at the Cannes Lions International Festival of Creativity in France this week pitching ad packages for its NFL games. Derella told Wagner 60 percent of Twitter’s NFL ad inventory has already been sold, with early commitments from brands including Ford Motor , Nestlé and Anheuser-Busch.
NBA, Samsung Bring 360-Degree Videos From NBA Finals to Twitter
JUNE 3, 2016
360-degree video is coming to Twitter, sort of, with help from the National Basketball Association and Samsung. The NBA and Samsung are teaming up on exclusive 360-degree videos from the NBA Finals—pregame warmups and shooting, entrances, captains’ meetings and postgame footage—which will be shared via the league’s Twitter account and the Samsung Mobile U.S. However, there’s a catch: Unlike Facebook, which hosts its 360 videos, this content will be hosted by websites off Twitter and accessed by users via Twitter website cards. Sports Twitter Amplify website card
The Ridiculous State of Sports Social Media
SEPTEMBER 28, 2011
The Fifth Estate had arisen in sports holding journalists accountable. His Twitter rants are legendary. Twitter seems to be the preferred choice for professional athletes, likely because of its brevity, which can empower even the least literary of minds. But we are seeing a big failure on the part of professional sports leagues and teams.
Twitter and Television: A Match Made In Heaven
JULY 23, 2014
Add sports into the mix, and I’m seriously embarrassed. A big part of why I enjoy TV so much is the camaraderie I get from tweeting along with the shows as they air. My experience is that Twitter has become very intertwined with primetime television. So when NBC Universal Research Chief Alan Wurtzel had this to say about Twitter and the Olympics , I was shocked. Doubtful.
Euro 2016 on Twitter: 10 Great Accounts Every Fan Should Follow
JUNE 21, 2016
Who: Parody account for sports news. Euro 2016 is now well underway with every goal, incident and meme sending social media into a frenzy. We’re tracking all the big Euro 2016 social discussions on our Euro 2016 live dashboard but with so much social media activity every day, the question is who should we all be following to make sure we don’t miss the best bits? million.
Do Contests Work on Twitter?
Convince & Convert
FEBRUARY 5, 2014
I did some research on Twitter contests by pulling the most engaging tweets from Twitter accounts for more than 12,000 companies for the month of January. Sports & music can really get people going. But the #1 way to get engagement on Twitter was a simple “Follow and Tweet to Win” contest. There was a lot to learn from these tweets: Fashion is big.
The NHL’s Stanley Cup Finals on Twitter
JUNE 13, 2016
Christopher Doyle , who works on media partnerships for Twitter, shared some Stanley Cup stats from the social network in a blog post , along with highlighting some tweets from both teams. Readers: Did you interact on Twitter during the Stanley Cup Playoffs? Image courtesy of Pittsburgh Penguins Twitter account. The Pittsburgh Penguins won the National Hockey League ’s Stanley Cup , clinching the title by beating the San Jose Sharks 3-1 Sunday night. Sidney Crosby wins the Conn Smythe Award as most valuable player of the Stanley Cup Playoffs. Phil Kessel ( @PKessel81 ).
12 Twitter Tips For Lawyers
JANUARY 28, 2014
12 TWITTER TIPS. Well, it’s no secret I’m talking about Twitter because I’ve made that obvious in the title of today’s post. There are 645,750,000 active Twitter users, sending an average of 58 million Tweets a day. In my early days in Social Media (it’s SO old!), I met and fell in love with Twitter for all the reasons I stated above, and more.
The Top #Nifty50 Women in Technology on Twitter for 2012
SEPTEMBER 10, 2012
A year ago, the #Nifty50 honored 50 remarkable men and women on Twitter. We’re proud to acknowledge these 50 women from 41 different organizations as the top #Nifty50 women of technology on Twitter for 2012. She also hosts the talent chat (#TChat) on Twitter Wednesdays from 7-8pm eastern time. She’s a rock star on Twitter and also speaks French. sacevero.
How Top Companies Use GIFs on Twitter
Convince & Convert
MARCH 10, 2016
Ain’t no party like a Twitter GIF Party! While the ability to search and send GIFs in tweets and direct messages debuted in late February, Twitter decided to up the ante on March 3, 2016 with an impromptu #GIFparty. Drop your plans for today, we’re celebrating GIFs on Twitter! Twitter (@twitter) March 3, 2016. Twitter (@twitter) March 3, 2016.
As Twitter Locks Out Developers, a New Site Welcomes Them
SEPTEMBER 26, 2012
It won’t come to a surprise to many of you that I love Twitter. Without the social network, I would have never met some of these people and the idea makes me very sad. I’ve always contended Twitter wouldn’t last forever. Until now, Twitter has been an open platform and it’s part of the reason the social network has grown as quickly as it has. IFTTT.
Behind the Curtain of a Sports Social Media Giant
Convince & Convert
AUGUST 2, 2013
Bryan’s plan is to host live Twitter chats with players and continue to offer other features as the season goes on. When ESPN looked the time users spent looking at content for the top 32 teams across all sports, 31 of those were NFL teams (the Jacksonville Jaguars being the only NFL team to miss the top 32). Bryan Srabian, The SF Giants @srabe. Please Support Our Sponsors.
How To Write The Perfect Twitter Bio
DECEMBER 18, 2013
Writing your Twitter bio may be the most complicated thing about Twitter. However, just mindlessly writing your Twitter bio may do you more harm than good in terms of followers, and people who actually can find your Twitter account. Your Twitter bio is not a grocery list. For example, my Twitter bio used to say: Butler University. Sports Fanatic.
19 Twitter Best Practices That Show the Real You
JANUARY 8, 2014
You may not know I curate a Twitter list that includes over 300 social media managers and marketing professionals at some of the world’s most well-known organizations. joined Twitter 6 years (and 32,951 tweets) ago today. Thanks to Twitter & my Twitter friends for six always interesting years. Relate to sports. Dan McLaren founded the UK Sports Network. Related Stories 13 Words of the Day By My Bouncy Twitter Followers My Social Networking Primer in 2014 Analyzing AriHerzogDotCom: Day 2. Media Strategy Twitter Show you are human.
Sports Teams: Times Have Changed, Adapt!
Freelance Social Media
SEPTEMBER 28, 2009
Social Links Freelance Social Media Social Media Tips and Marketing Blog Home About Contact Subscribe Sports Teams: Times Have Changed, Adapt! by cinta5 on September 28, 2009 I cannot help but remember Bob Dylan’s song “The Times They Are A-Changin’ when I think of how some sports teams are handling social media. jlangford Pete, thanks for the comment! Media.
What People Love And Hate On Twitter [infographic]
MARCH 14, 2011
Tweet Over one million tweets including either the word ‘love’ or ‘hate’ in 2010 were analyzed in order to see what people are saying on Twitter. What do Twitter users love? Social Media Twitter Infographic love and hate on Twitter Social Media Graphics tweetsAnd what do they hate? The more hearts shown, the higher the love/hate ratio.
How the Portland Trail Blazers Became the NBA’s #1 Ranked Twitter Account
JUNE 1, 2016
At that time, Twitter was a shiny new digital toy that most publishers, brands and influencers had yet to sink their claws into — that phenomenon took off in late 2008-early 2009. Fast-forward nine years and there isn’t a (good) marketing strategy on the planet that doesn’t include Twitter. Quick Guide to Twitter Metrics & Definitions Download. Nothing meshes more beautifully than live sports and Twitter. Chalk it up to the demographic crossover, the ability to voice a strong opinion, or the fast-paced speed of sports and Twitter paralleling each other.
MLB Teams on Twitter and Facebook: Two-Year Growth Rates
APRIL 10, 2012
With a new baseball season underway I thought I’d check in on the 30 MLB teams on Twitter and Facebook. have not done a sports team comparison post in quite a while, mainly because the figures quickly become outdated and total reach is not all that important to look at. MLB Teams on Twitter. First the teams’ official Twitter profiles. 4/10/12 Twitter followers.
A Deeper Look at the Twitter Metrics You Should Be Tracking
JUNE 7, 2016
Businesses focus a lot energy on creating content that not only builds a Twitter audience, but also drives engagement with customers. While content and engagement are critical components of a successful strategy, another component—Twitter metrics—shouldn’t be overlooked. To help you better navigate your Twitter metrics, here are some of the common terms you’ll find on the platform.
GoPro’s Partners with Periscope to Allow Realtime Brodcasting of Action Sports
Convince & Convert
FEBRUARY 1, 2016
Announcing that she lost 26 pounds on Tuesday, Oprah shared with her 30 million Twitter followers a Weight Watchers commercial in which she says that she is having success without depriving herself of bread. Politics: #DemTownHall & Trump. It has been another big week in politics—on both ends of the red-and-blue spectrum. Did that stop the businessman from making noise? Realtime Today
My Top Posts of 2010 on SEO, PR and Social Media for News and Sports
DECEMBER 20, 2010
The Most Popular MLB Teams on Twitter and Facebook. The Most Popular NBA Teams on Twitter and Facebook. The Most Popular NFL Teams on Twitter and Facebook: 2010 Season. Survey: Twitter Less than 1% of Traffic to Newspapers and Magazines; Facebook 1%. 10 Practical Twitter Tips for Publishers. thought it was interesting that three of my top 10 were related to sports and social media because I write about that only occasionally as a side interest. And on my own blog I’m certainly curious to know which posts brought in the most traffic this year.
The 2011 #Nifty50 Top Twitter Men Reprise
JUNE 6, 2011
Today, Tom Pick ( @TomPick ), Online Marketing Executive at KC Associates , who blogs at his award winning B2B Webbiquity , and I ( @ckburgess – Blue Focus Marketing @BlueFocus360 ) present 50 remarkable men on our 2011 #Nifty50 Top Twitter Men list. These men are indeed using Twitter to rewire and reorient the Web. Today, Twitter posts 50 million tweets per day. Adam L.
DHL and F1: Proving Sponsorship Value with Social Listening and Image Recognition
MAY 12, 2016
Formula 1 is a truly global sport with races taking place on every continent and their top sponsor DHL is a global brand operating in more than 220 countries and territories. Brands have long understood the impact that images from sporting events can have on global audiences. Live global sporting events receive millions, sometimes billions of viewers. What does this mean?
US Mobile Ad Spending Will Top $4 Billion in 2012
The Realtime Report
DECEMBER 27, 2012
sports grew 417%. Related Stories Social Networking Stats: Twitter Tops 200 Million Monthly Active Users, #RLTM Scoreboard Facebook And Walmart Team Up for Black Friday Mobile-Ad Blitz Mobile Gaming To Grow Faster Than Social, Online Gaming. Social Media Statistics automotive education Millennial Media mobile ads mobile advertising native advertising sports travel
What The Twitter-Yahoo! Partnership Means To You
Small Business Mavericks
MAY 17, 2013
Twitter and Google got their very public divorce in 2011 after a brief flirtation period with realtime search. Twitter has been dating and looking for a replacement. than Twitter on the surface of things. mean, what’s to be gained from this relationship for Twitter other than having additional capital to use for other things? is planning to beef up its content with tweets in the following areas: “sports, entertainment, music, and more.” How about Twitter? Small Business Internet Marketing search engine marketing Twitter yahoo
How To Automate Twitter Without Looking Like an Idiot
APRIL 8, 2015
You: Dude, isn’t this post supposed to be about how to automate Twitter? In August 2014, I took over the Twitter account for the Chicago Chapter of the Wisconsin Alumni Association. Since the latter rate was now part of a much higher impressions total, this Twitter automation strategy drove an 80X increase in raw number of engagements. WASTED. Me: Right. Good call. Me: Yep.