Sherrilynne Starkie

NOVEMBER 2, 2013

Since moving to a ‘digital first’ strategy a few years ago, the British daily, known for business insight and economic news, has grown the number of journalists it employs to more than 650, making the editorial staff the largest since the newspaper was founded in 1888. Related articles. Financial Times to move to single global print edition.

Content 329

Content Marketing News Study 329

Waxing UnLyrical

FEBRUARY 18, 2020

The news cycle is 24/7 and incredibly competitive, which means that PR teams have to be more strategic about how they engage with the press and the stories they tell. Press release distribution. The shifting media landscape has made public relations more difficult. Social media metrics. Customer sentiment. Share of voice.

Data 231

Data Metrics Press Release ROI 231

Sprout Social

JANUARY 24, 2024

Here are ten important influencer marketing metrics based on insights from marketers, research studies and our Q3 2023 Pulse Survey. Marketers gain insights into the effectiveness of their influencer campaigns by discerning between traffic from Instagram bio links and Instagram Stories.

Metrics 100

Metrics Influencer Marketing Survey 100

Sprout Social

JANUARY 11, 2024

Looking at data from popular posts provides insight into the most effective social media platforms, post types and influencers that best promote your brand to a wider audience. Surveys give you unfiltered insights straight from the source—the customer. You can then put more eggs in the baskets that show the most promise.

Brands 110

Brands How To Sentiment Metrics 110

Later

MAY 24, 2021

Instagram is rolling out new and improved Insights with Instagram Reels and Live analytics. In a press release , Instagram stated that this major upgrade would ensure “creators and businesses can understand how their content is performing.”. They will be available in both the Instagram Insights tab and for individual Reels. .

Instagram 91

Instagram Press Release Analytics Overview 91

Sherrilynne Starkie

MARCH 2, 2020

Analytics software, such as BuzzSumo or Meltwater, can also give you this insight. This is a good indication of audience engagement and can provide insights on your target audiences. Attend events such as press receptions at trade shows or at relevant charity fundraisers that reporters are likely to attend.

News 404

News Report Software Badge 404

Waxing UnLyrical

JANUARY 17, 2019

What insights can you bring from experience in a different industry that may be relevant to your current one? These results can be used for a press release, infographic, social media post and media relations outreach. This is a great team-building exercise and you could earn some local press for your efforts. Champion a Purpose.

News 203

News Press Release Creative Commons Survey 203

Sprout Social

JANUARY 18, 2022

These diverse needs are driving entirely new insights-driven roles, many of which rely on social to amplify brand messages and understand target audiences. With social listening , you can distill those unfiltered conversations into actionable insights that can inform your communications goals. Social listening for audience insights.

Skills 128

Skills Sentiment Team Press Release 128

The Realtime Report

NOVEMBER 23, 2022

Your reputation and bottom line are going to take a hint if there is even the slightest hint of bad press. It is also a must to keep an eye out on media and press and be sure to share any positive mentions on your own media channels. You can get most of this insight through a simple search of your business on Google.

Brands 91

Brands How To Engineering Reputation 91

Meltwater

JULY 14, 2019

A lively panel discussion moderated by Meltwater’s Dino Delic at New York City’s Press Lounge in May yielded valuable insights from a handful of business communication leaders. Panelists included Emily… Read More >>>.

Reputation 82

Reputation 82

Ignite Social Media

APRIL 12, 2022

We recently came across a press release that surprised us with the following headline: Salesforce and Sprout Social partner to manage full social media presence. These reporting dashboards can be extremely useful while monitoring PR-related situations on your social channels to get insights quickly and when every second counts.

Questions 78

Questions Press Release Compete Tools 78

Koka Sexton

SEPTEMBER 1, 2023

Urgency and Timeliness: Amidst this ever-evolving environment, the need for B2B Content Frontier: Pioneering AI Excellence in Marketing has never been more pressing. Lost insights: Sales teams interact directly with customers, gaining valuable insights into their needs and pain points.

B2B 52

B2B Content Marketing Team 52

For Real Social Workers

JANUARY 17, 2024

I may have a client press their feet into the floor to feel the firmness of the floor. I may also encourage them to press their hands into their thighs, stretch their arms, out or roll their shoulders. I encourage you to work with a licensed clinical professional to gain more insight and support for your mental health concerns.

Patterns 52

Patterns Exercises Consultant Activities 52

Hootsuite

JANUARY 18, 2023

Social media management is a largely untapped and growing $28 billion global market opportunity, and Hootsuite is critical in helping customers tell their stories and connect with others, all while providing meaningful insights to the very people it connects. Change in this industry is constant, which is, in part, what drew me here.

Meeting 82

Meeting HootSuite Press Release Social Media Management 82

Sprout Social

NOVEMBER 3, 2022

Social media holds the answers to some of your most pressing business questions. Insightful. Departments across your business can harness insights from social media to inform their decision-making. Getting insightful. Defining the possibilities of social. This use case is all about data. Straight from the brand’s mouth.

Marketing 113

Marketing Team Social Media Skills 113

Buffer Social

JANUARY 15, 2024

Good B2B content leans on expert insights and original perspectives Rosanna Campbell (a freelance B2B SaaS content writer who has worked with brands like Monday.com and Beam Content) says that "Good B2B content contains an original perspective, [and is] backed up by real-world expertise and thorough research." 

B2B 95

B2B Content Syndication SEO 95

Unmetric

JUNE 5, 2019

We see this integration as a great way for Hootsuite’s customers to boost efficiency and allow social media analysts to provide deep competitive insights for their team. Read the full joint press release here. Unmetric helps cut through the noise of social media, focusing on brand signals and measuring how their audiences react.

HootSuite 122

HootSuite Press Release Social Media Management Metrics 122

BeingOptimist

JUNE 22, 2023

AI has evolved rapidly over the last decade, enabling businesses to automate tasks, gain insights, and make data-driven decisions. AI prompts can help by generating press releases, media pitches, and emails. One such technology that’s been making waves in the business world is artificial intelligence (AI).

Press Release 75

Press Release Training Patterns Campaign 75

Proactive Report

NOVEMBER 21, 2023

From traditional newspapers to social media snippets, the way your audience consumes news has transcended the limitations of the traditional press. The recent Pew Research reports on media consumption in the US have some interesting insights.

News 52

News Platform Flipboard Journal 52

Oktopost

JUNE 1, 2023

A scalable social media publishing platform – one that integrates all the other marketing and team management tools you depend on – that automates all those slow, protracted tasks and focuses your attention on the most pressing parts of inbound marketing. Here’s how. Jump to Section What is marketing automation?

ROI 62

ROI Social Media Marketing Curation 62

Sprout Social

MARCH 29, 2023

By sharing vital insights, these teams can collaborate to build a social media recruitment strategy that overcomes a company’s most pressing recruitment roadblocks and fills open roles with world-class talent. Glean key competitor insights by conducting a social media competitive analysis. It’s a win-win.

Social Media 101

Social Media Strategy Team Review 101

Sherrilynne Starkie

NOVEMBER 7, 2012

His told the audience of public relations professionals about his own social media journey and shared some insight into how he sees politics in the age of social media. I didn’t want to be tweeting nothing but links to press releases. Clement started out on Twitter only after he realised that people were mentioning him there. “I

Press Release 377

Press Release Authentication Newsletter Twitter 377

Sherrilynne Starkie

NOVEMBER 16, 2013

But they are supposed to provide viewers of the profile a collective insight into a persons skills and experience. Endorsements fail at this task. I have received many endorsements from people I have never worked with; even some from people I only barely know online and have never met.

LinkedIn 278

LinkedIn Press Release Skills Notification 278

Keyhole.co

MARCH 6, 2024

Often, the most effective way of doing this is by publishing press releases. But before you submit a press release, think carefully about the message you want to communicate. You may have heard of options like HootSuite Insights, Brand24, Semrush, etc., Don’t forget to do a competitive analysis to know where you stand.

Sentiment 52

Sentiment Analysis Marketing Press Release 52

Adam Sherk

OCTOBER 18, 2011

Press release optimization doesn’t get the attention it once did, at least within the SEO community. Why wouldn’t you try to increase the search engine visibility of your press materials? Why wouldn’t you try to increase the search engine visibility of your press materials? Press Release Optimization Checklist.

Press Release 206

Press Release Tips Adwords Yahoo 206

Waxing UnLyrical

MARCH 31, 2019

Between media overhype coming out of the tech industry and the job-replacing society-ending fear drummed up by the mainstream press, one must feel caught. After working on Welcome to the Machine: A Primer on AI for Marketers (coming later this year), for almost a year now, I can offer you some quick insights that may help.

Analytics 164

Analytics Influencer Issues Metrics 164

Mindjumpers

MAY 18, 2016

There has also been some negative press on Reactions recently, privacy-wise, which seems to be a yearly routine for Facebook now. This brings us to social engagement insights, which is now a great deal more data-rich. The fact that they disappear after one day gives a Snapchat-esque feel to the whole thing. Value for Marketers.

Facebook 162

Facebook Privacy Curation Engagement 162

Hootsuite

MARCH 16, 2021

If you want to explore even more data, turn on Story Insights by clicking on Page , then Insights , then Stories. Press the sticker icon then tap Music. Finally, tap to select your display style and then press share. Scroll down to Story Highlights and press Add New. Choose a song to capture the mood of your Story.

Facebook 145

Facebook How To HootSuite Template 145

The Realtime Report

AUGUST 29, 2022

Future Market Insights analysis has noted that the value of the AI market with respect to the media sector has an expected growth between 2022 and 2032 with a CAGR estimated at 26%. The Scale of Upcoming. Changes in the World of Media. In line with this the estimated revenue will reach over $13 billion by the end of 2022.

Upcoming 91

Upcoming Aggregator Press Release Banking 91

Hootsuite

JANUARY 24, 2022

Twitonomy gives insights into anyone’s tweets, retweets, replies, and mentions. will let you scan it for insights. Mention crawls through Twitter to collect any reference to your brands, products or related topics of your choice, and pulls all the details together into aggregated insights. Hootsuite Insights. StatSocial.

Directory 145

Directory Tools HootSuite Twitter 145

Ignite Social Media

OCTOBER 13, 2020

The activation launched on National Noodle Day and lasted for six days, during which the company promoted the program on their social channels, through press releases , and with a digital commercial starring actor Vanessa Bayer. Sending hot and steamy noods lets people know you care. Ignorant and Insensitive of Social Issues.

Campaign 106

Campaign Brands Press Release UGC 106

Oktopost

AUGUST 10, 2022

This episode is jam-packed with insights into the world of customer marketing from the perspective of a legend who has started from scratch to build world-beating customer experiences at some of the industry’s leading organizations: Google, Marketo, and Adobe. Meet Kevin.

B2B 89

B2B Press Release Apple Loyalty 89

Oktopost

MARCH 4, 2024

B2B SaaS marketing activities must convey the product’s benefits, the opportunities it brings to prospects, and how it will help solve their most pressing problems. Provide quality, value-added content Your content should be accurate and engaging, answer your audience’s most pressing questions, and add value to their day.

B2B 62

B2B Strategy Marketing Case Study 62

Oktopost

NOVEMBER 9, 2023

Paid media refers to advertising channels that require an upfront investment, while earned media is exposure such as press mentions and customer reviews. Reporting and Analysis Analyzing performance data and optimizing campaigns based on insights can help you maximize ROI from paid media.

Examples 62

Examples B2B ROI CPA 62

Atom Thought

FEBRUARY 28, 2014

Digital Insight'

Social Media 212

Social Media Publishing 212

Sprout Social

MARCH 20, 2020

It provides full filtering functionality, so you can narrow the data based on the specific insights you’re looking for. Features like the Word Cloud help you stay on top of the most pressing subjects within the larger conversation. During times of crisis, it’s important for brands to keep a finger on the pulse of the conversation.

Conversation 96

Conversation Features Sentiment Tumblr 96

SocMed Sean

FEBRUARY 3, 2022

You might include reviews of coffeemaking gadgets or equipment, like espresso machines, travel tumblers, or French presses. Do you have some of your own ideas or insights for food and drink blogs? Readers may also be interested in local coffee roasteries and coffeehouses you visit. Food & Drink Blog Idea #3 – Cupcakes.

Tips 130

Tips Travel Skills Review 130