Sherrilynne Starkie

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nBA Pulse: a new social analytics tool

Sherrilynne Starkie

Spike alerts and live annotations will allow brands to make fast, informed, data-driven decisions. I like the tool and think it will help social media analysts because the it puts important information at their fingertips and makes reporting a whole lot easier. 7 Analytics Tools to Track Local Campaigns.

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Top five: New features tools and services from the ‘Big Three’ (plus Pinterest)

Sherrilynne Starkie

Top five: New features tools and services from the ‘Big Three’ (plus Pinterest). Video creators are getting a whole slew of tools and resources from Facebook. The Facebook Creator app (only on iOS) is designed for livestreaming and the website is full of how to information and tips. Sherrilynne Starkie. followers .

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The easy way to produce eBooks

Sherrilynne Starkie

It’s an online tool that takes existing content such as blog posts, social content, podcasts and videos and implements it an attractive template. Add company information and branding in the title pages and then…hit publish. Designrr makes it easy to produce professional eBooks. You can make edits and adjustments.

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Big data: seeing the forest and the trees

Sherrilynne Starkie

Her topic was “Big data as a new information ecosystem.”. Big data is a collection of data sets so large and complex that they difficult to process with commonly used software tools. For example, tools that used to be for elite athletes, like the Nike+ Fuelband , are now becoming ordinary things.

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Top Five: Social networks invest in quality news

Sherrilynne Starkie

She has also announced funding for an investigation into the ethics of AI, and a new partnership with Germany’s office for information and security. These include new job alerts, an alumni tool, community hashtags and company insights. More insight makes for smarter use of this important news distribution tool. — SS .

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Five content marketing tricks of a great social media consultant

Sherrilynne Starkie

Having defined goals will inform every part of a campaign from messaging to content formats, channel selection, paid promotion tactics and more. Luckily there many automation tools for content discovery. There are free tools such as Google Alerts, Social Mention and Mentionmapp. Feedly and Scoop.it are two examples.

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What the heck are social media consultants and what do they do all day?

Sherrilynne Starkie

All this information is drawn together to develop a picture of how well an organization is doing online and where it needs to go. When a crisis hits, a seasoned consultant can make a quick assessment of the situation and figure out how to proceed using social media–often the quickest and most direct way to get information out.