article thumbnail

How to Find Your Audience on Social Media

Social Media Strategies Summit

You spend time planning and creating content for multiple social media platforms. When HubSpot asked social media marketers about their biggest challenges, “ reaching our target audience ” came in second place, only behind “ creating engaging content.” This is a massive issue for many brands.

article thumbnail

Content Marketing and Social Media: 25 Insights and Stats from Three Research Reports

Webbiquity SMM

Social media managers are actually (slightly) happier working in the office rather than hybrid or remote. These studies are packed with trends and insights related to content marketing, social media management, and advertising on Meta platforms.

Research 257
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Industry certification a must for social media career success

Sherrilynne Starkie

But still today, I find it difficult to assess what someone actually knows about social media. Almost all candidates claim to have knowledge and experience of social media and, given the demographic, I’d expect them to. Social Media Certification. Industry programs fit the bill, too.

Industry 170
article thumbnail

Forget Astronauts and Firefighters: UK Kids Now Dream of Becoming Social Media Stars

Bill Hartzer

In a striking shift from traditional aspirations, UK children are now setting their sights on becoming social media influencers, ranking it among their top career choices. This revelation comes from a recent study conducted by nimbl, a popular pocket money card and app, which surveyed young Brits aged 6 to 17 about their dream jobs.

article thumbnail

Eight Fascinating Facts About B2B Social Media Marketing for 2023

Webbiquity SMM

How your social media marketing budget stacks up to your peers and competitors? You can find the answers to those questions and many more in the just-released research report from Onalytica and Immediate Future, the 2022 State of B2B Social Media Marketing Industry. The Top Social Networks for B2B Marketing.

B2B 225
article thumbnail

7 Proven Strategies to Boost Social Media SEO in 2024

Convince & Convert

User behavior is changing, and studies show that around 31% of consumers use social media channels to find answers to their queries. If you’re growing your business and footprint online, this is the best time to understand social media SEO. What is social media SEO?

SEO 154
article thumbnail

Social Media Case Study: Discover Boating

Ignite Social Media

Our work with Discover Boating won Audience Honor for Large Media Buying Strategy at the Shorty Awards. You can read more about our social media case study below. Discover Boating came to Ignite looking for a partner to increase boating participation and manufacturer referrals from their social channels.