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7 Top B2B Social Media Trends

Oktopost

X (formally Twitter): B2B marketers leverage X to join conversations with prospects and customers and stay on top of industry news and trends. B2B marketers can leverage video content to educate their audience with industry tips, share market insights, and showcase product updates.

B2B 117
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5 of the Best Content Curation Tools for Social Media Managers

Hootsuite

There are a few easy ways you can try your hand at content curation: Share an article by industry thought leaders with your own thoughts on it. If you’re tagged in any user-generated content (UGC) , use it to your advantage and repost it (with credit, of course). Set up a Stream monitoring keywords related to you or your industry.

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What is User-Generated Content? And Why is it Important?

Hootsuite

Whether you know it or not, both of these examples are user-generated content (UGC). User-generated content (also known as UGC or consumer-generated content) is original, brand-specific content created by customers and published on social media or other channels. Where does UGC content come from? Not clued in just yet?

UGC 145
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Tab’s Chocolate Social Media Strategy: A Tempting Recipe For Success

Keyhole.co

From the genius use of UGC on TikTok to extensive influencer marketing, this newbie in the confectionery industry has created a social media strategy even the top brands can learn from. The chocolate brand boasts 110,000 TikTok followers and mostly relies on UGC and influencer marketing posts for its campaigns.

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How Search Tactics are Replacing Hashtag Strategies for Social Media Success 

Ignite Social Media

Leveraging User-Generated Content User-generated content (UGC) is a powerful marketing tool that can help you tap into the trust and authenticity that modern consumers crave. Additionally, keep an eye on industry trends and algorithm updates to ensure that your tactics remain up-to-date and effective.

Hashtag 152
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6 Principles That Drive B2C Content Marketing Success

Social Media Strategies Summit

And not just because content marketing offers a great way to reach, engage, and convert audiences (as well as nurture loyalty). Building one-on-one relationships with customers and personalizing their experiences to nurture loyalty. Building credibility by collaborating with trustworthy brand ambassadors.

Content 221
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10 Ways to Boost Your Social Media ROI

Social Media Strategies Summit

If you’re able to expand awareness, tell your brand’s story in a compelling way, or foster customer loyalty beyond one-time purchases, you can consider yourself a “social success.”. If you partner with industry experts and thought leaders, you can establish credibility, attract new followers/customers/investors, and beat the competition.

ROI 246