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14 Social Listening Tools for Effortless Brand Monitoring

Hootsuite

From memes to larger social trends, social listening platforms are like an advance alert system for what’s happening in the social sphere. HubSpot Source: HubSpot HubSpot’s social listening tools allow you to create keyword monitoring streams and set email alerts for specific keyword mentions. Try it free today.

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9 E-commerce Social Media Marketing Tips for 2024

Social Media Strategies Summit

In its State of Consumer Trends report, HubSpot revealed that 17% of people bought items directly from social media. Instead of only posting promotional videos and memes, this beauty brand enriches its content strategy with educational videos. For instance, check out how Fenty Beauty approaches the content creation for this network.

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Search Engine Optimization THEN Blogging THEN Social Media Marketing

Webbiquity SMM

Every month, HubSpot generates a few leads that turn into clients as a result of this activity. But, HubSpot generates a good portion of our traffic from search engines now. Whether they become a client or not, we’re converting a high percentage of them into HubSpot fans. This one takes awhile to take effect.

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5 Themes We Expect to See Across Social Media in 2024 (ft. Expert Contributions)

Buffer Social

Lia says, “If your organization already has a LinkedIn page, it can seem like a natural destination for your brand's short text updates and memes.”   She shared three key factors contributing to this shift – Social media managers increasingly need an alternative to X (Twitter).

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Improve Events: Post Event Follow Up Feedback

The Realtime Report

Tools and Resources to Power Your Post-Event Follow Up To help you execute your follow up efforts with maximum efficiency and impact, here are some of our favorite tools and resources: Email marketing platforms (Mailchimp, Constant Contact, HubSpot, etc.) Extra credit for using a trending meme or two. Engage with all comments/shares.

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10 Great Examples of TikTok Content for Higher Education

Social Media Strategies Summit

It’s particularly adept at inserting the school into popular video trends (like dance crazes and viral meme formats): @wustl_official Did you know about these WashU gems? According to HubSpot , 39% of marketers say they lack time to create video content, while 31% say they don’t have the budget. University of Southern California.

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Ask Buffer: What is Short-Form Video, and How Can You Use It?

Buffer Social

Google defines it as any video over 10 minutes, while HubSpot found that the optimal length is 31-60 seconds. careeradvice #creativecareer #multipassionate ♬ original sound - kate Get in on the fun with trends (at your own risk) Short videos are great for embracing trendy content—think dances, songs, challenges, and memes.

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