Ignite Social Media

JULY 18, 2019

It’s natural for retail brands to want to learn how to drive direct results via social media, whether in sales or leads. In one of our social media retail case studies, a mid-sized office supply retailer was able to see an overall $1.11 return on ad spend (ROAS) and even higher numbers for its partner products.

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Pam Moore

NOVEMBER 23, 2017

Many business and marketing leaders miss out on tapping into the power of the online shopping holidays and events to increase sales, brand awareness and most importantly connect with their audience. Too many times they think it's just for the big online and offline retailers. .… either you are ready or you’re not! Episode Highlights.

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Sprout Social

JUNE 14, 2022

Looking to tap into the marketing strategy that gets 4x more open rates than email? It’s SMS marketing—one of the easiest and most effective ways to reach your target audience. What is SMS marketing? Marketing by SMS has several advantages over other mobile marketing strategies like email marketing and push notifications.

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The Realtime Report

DECEMBER 27, 2016

How To Start A Mobile Marketing Strategy. Have you considered mobile marketing as part of your advertising strategy? Here is how you can embark with a successful mobile marketing strategy. App Based Mobile Marketing. That is why you should certainly consider app-based mobile marketing. SMS Marketing.

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Pixlee

MARCH 31, 2020

Brand’s apps are the hallmark of the modern marketing mix of content, commerce, and community. And while the core focus of a retailer’s app is to ultimately drive commerce, forward-thinking brands are reframing the value of the app as the hub for content, commerce, and community. . Content, Commerce, and Community.

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The Realtime Report

FEBRUARY 15, 2018

What Services Do You Need to Start a Retail Website? For many entrepreneurs, the idea of starting a retail website seems like a fairly simple proposition. The best place to start when it comes to understanding how to create a website is understanding the types of services you need to get your website online. Customer Service.

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Retail Hosting Reputation Buy 93

Convince & Convert

NOVEMBER 2, 2015

In an era where customer service is so important, retailers and business owners must always remember to keep this in mind. Yet, how can retailers make sure that their consumers are not only getting the message they want to send, but also getting a message the consumer actually wants to hear? Loyalty is Key.

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Likeable

APRIL 2, 2019

Last month, Likeable held a one-day client summit focused on digital innovation to share best practices and insights around how retail brands should be preparing for the future of social media. Take a look at our top five takeaways for how brands can rethink their content strategies. Fear is getting in the way of great content.

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Retail Brands Authentication Loyalty 87

Sprout Social

JUNE 27, 2022

This new opportunity has revolutionized how B2C brands interact with their customers. Can TikTok for B2B marketing unlock the same potential? We spoke with three B2B marketers who are experimenting with and finding success on TikTok. But first, why you need to try B2B marketing on TikTok. Published on Categories.

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Ignite Social Media

JULY 8, 2016

So with that, here are three social media trends fashion and beauty retailers should leverage. Last year, London Fashion Week and Zappos created successful campaigns using the #OOTD hashtag, and online boutique retailers like Lulus used it well throughout daily content. Plus, we do some pretty cool work with big name brands.

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Fashion Retail Trends Social Media 112

Social Media Strategies Summit

NOVEMBER 30, 2020

As a digital marketer, you want to benefit from everything this platform has much to offer. Retail activity through this channel will only increase. Retailers are keenly aware of the shift away from brick-and-mortar stores, especially with the current COVID-19 crisis. How can your brand benefit from Instagram Shopping?

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Social Media Strategies Summit

DECEMBER 4, 2020

The holidays are upon us, and while 2020 has brought many changes to the way we live our lives, retailers and consumers alike are still eagerly looking forward to this traditional shopping season. They expect to see revenue increases of anywhere from 1-3.5% ( Retail Dive ). Include Your Best Partners in Your Holiday Marketing Plans.

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Sprout Social

JUNE 27, 2023

In this article, you’ll find out what review analysis is all about, the tangible business benefits, as well as a step-by-step breakdown of how to build a review management strategy to grow your business. Not being proactive can lead to grim repercussions as fast fashion retailers are learning the hard way. What is review analysis?

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Ignite Social Media

MARCH 23, 2020

One week ago today, we wrote a blog post on how to think about social media marketing during the COVID-19 outbreak around the globe. Having said that, it does seem to be a buyer’s market right now. And recognizing what people do and do not expect from you as a brand determines how they react to your content.

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CPM Social Media CPC Sample 175

Quintly

DECEMBER 9, 2021

Festive shopping accounts for up to 30% of all retail sales !

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Influencer Retail How To Marketing 98

Sprout Social

FEBRUARY 8, 2024

In this guide, we explain the basics of tiered support, along with tips on how to tailor the approach to your social customer care processes. The basics of tiered customer service How social customer service tiers look different from standard support tiers How to set up customer service tiers in Sprout What are customer service tiers?

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The Realtime Report

JUNE 22, 2017

How To Market Internationally. Online marketing is proving successful for many businesses. The likes of social media and email marketing are ensuring SME and large retailers can find themselves in the inbox and on the social media feeds of many, regardless of location or time zones.

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How To Marketing Sports Retail 70

Later

APRIL 27, 2020

If you’ve ever wondered how affiliate marketing for influencers works, it’s just like when a retail clerk earns a commission for the sales they close, but in a digital way! What is Affiliate Marketing for Influencers? Fewer retailers adopt this model. More retailers adopt this model. Higher commission rate

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Affiliate marketing Influencer Affiliate network Instagram 62

Later

APRIL 9, 2020

Thinking about jumping into affiliate marketing on Instagram? In this blog post, we’re explaining what affiliate marketing is, how to get started, and how you can use an affiliate program to fast-track your brand’s growth and success! Table of Contents: What is Affiliate Marketing? What is Affiliate Marketing?

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Affiliate marketing Affiliate network Instagram Marketing 97

Hootsuite

MARCH 2, 2023

After reading this blog post, you’ll know what automated DMs are, all the ways they can help you, and how to do it on your favorite social platforms. How to automate DMs on Instagram To automate DMs on Instagram, use a chatbot! Well, thank goodness you found this article. Twitter is all about communication. See it in action.

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Social Media How To Discount FAQ 131

agora pulse

JUNE 9, 2020

Savvy social media managers also know how to tap into Pinterest for business for their clients. Now, as director of Contentworks Agency , I am now working with several big brands on their Pinterest marketing, and things have changed. Only 28% of marketers use Pinterest. Pinterest for Content Marketing. How great is that?

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Engagement Retail Case Study How To 138

Hootsuite

JANUARY 16, 2023

Facebook Messenger marketing can be a powerful part of your digital strategy. Think of it as a direct line to your customers where you can tell them how awesome you are and what pain points you can solve for them. Below, we’ll explain how to use Facebook Messenger for marketing. What is Facebook Messenger marketing?

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Strategy Facebook Marketing FAQ 118

Hootsuite

AUGUST 15, 2022

Planning a Black Friday marketing strategy is the key to standing out in a large crowd of advertising. So how do you catch their eye? Don’t let planning your Black Friday marketing strategy frustrate you. Don’t let planning your Black Friday marketing strategy frustrate you. Later, retailers adopted Black Friday.

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Strategy Discount Marketing Retail 101

Sprout Social

OCTOBER 16, 2023

This article will unpack how social media insights are essential to understanding younger consumers and how brands are using that data to transform and reach new audiences. What younger consumers want from brands Depending on your company and industry, appealing to younger consumers doesn’t always mean marketing to Gen Z or Gen Alpha.

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Social Media Strategies Summit

SEPTEMBER 18, 2023

Influencer marketing can be highly impactful, with one-third of consumers agreeing that influencer posts are the best way for brands to persuade customers to try new products. Port of Seattle’s influencer program started with just a handful of bloggers attending the launch of two new retailers at Seattle-Tacoma International Airport (SEA).

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Keyhole.co

JULY 11, 2023

Hashtag campaigns are marketing strategies. Dropshipping is a business model where online retailers do not need to keep inventory or manage storage. This eliminates the need for retailers to handle the products physically. Retailers only play the role of middlemen between the supplier and the customer.

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Hootsuite

DECEMBER 15, 2021

For example, if a customer messages you on social media, asking for information on when an order will ship, the AI chatbot will know how to respond. Heyday is a tool design with the specific needs of retailers in mind. Here’s how brands big and small are using conversational AI-powered chatbots and virtual assistants on social media.

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Sprout Social

OCTOBER 4, 2023

But these are questions you have to answer; not just for your team and strategy, but for your leadership and teams beyond marketing. In this article, we’ll show you how 3 brands have created a Tagging strategy for marketing campaigns, cross-org reporting and better insights. And yet, 43% of marketers say they still feel siloed.

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Ignite Social Media

JULY 24, 2020

The 2019 holiday shopping season became the first-ever trillion-dollar retail season in US history. The 48-hour experience continues to push large sales for the retail giant year over year. Add to that the 5,300 US stores that have closed just this year, proving that the retail apocalypse that began in 2010 is far from over.

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Sprout Social

OCTOBER 19, 2022

Often, marketing teams focus on building content in-house with teams that typically include strategists and several creatives like writers, designers or video editors. When brands are ready to hire creators, they first need to figure out how to find them and then vet them to ensure alignment. How to find content creators.

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Campaign Content How To Influencer 105

Webbiquity SMM

APRIL 4, 2023

A scroll through your feed will reveal examples: Learn : If you’re scrolling for how-to videos, articles about vacation destinations, or slow cooker recipes, you’re in learning mode. Mary Mathes is Director of Data Insights for Alpha-Diver , the market research firm that applies neuroscience to more deeply understand marketplace behavior.

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Sprout Social

JUNE 25, 2019

That’s where a social media marketing agency can be a lifesaver. In this guide, we’ll help you understand what to look for in a social media agency and how to make sure your agency experience is a positive one. Why hire a social media marketing agency, anyway? How do I know if I need a social media agency?

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Social Media How To Marketing ROI 96

Sprout Social

MAY 11, 2023

Twitter: Twitter’s Brand Safety Marketing Collection offers both technical and general advice on how to keep your brand safe on the network. TikTok: TikTok launched its Brand Safety Center to provide marketers with up-to-date news and recommendations on brand suitability within the network.

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Reputation Tools Brands How To 131

Keyhole.co

MAY 31, 2023

If you compare a year-old brand in clothing retail to that of Gap, which has been around for decades, your competitive benchmarking will fall short. So next, we’ll talk about how to handpick competitors for your brand so you get the right estimates for comparison. How to identify your main competitors on social media?

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Social Media Strategy How To Analysis 52

Stay N' Alive

MAY 8, 2017

Thus, here are a few social media and e-commerce tools to try to step up your marketing: Pinterest Lens is a discovery tool will show consumers related goods based off of what they are pointing their camera at! Polyvore allows you to create collages of products from different retailers, and shares details as well as a link to purchase!

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Retail Social Media Price Instagram 53

Pixlee

AUGUST 23, 2018

The question is how to bring the authentic community experience from social media into your stores. Pixlee partnered with ComQi to do just that—provide a personalized, authentic shopping experience for a large retailer. To learn more about how you can capitalize on user-generated content (UGC) for your brand, please contact us today!

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Retail UGC Apparel Social Media 41

Hootsuite

APRIL 6, 2022

All the time you spend reading through DMs and replying to customer inquiries can be put to better use: brainstorming new marketing campaigns, building financial reports, taking a well-deserved potato chip break. Instagram chatbot for retailers. Automate lead generation and sales. a diverse consumer base.

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Instagram How To Retail FAQ 90