Sprout Social

OCTOBER 21, 2020

Deciding to study computer science was one of the bravest and hardest things I have done. My family wanted me to study something that—as they saw it back then—would guarantee a better future for me. I was hired as a front-end software engineer intern on the Analytics team. Starting a Business Resource Group.

Engineering 121

Engineering Software Team Meeting 121

Convince & Convert

NOVEMBER 20, 2014

The story, which describes a driving adventure from London to the southern tip of Skye in Scotland, is hosted on a dedicated Tumblr blog , but is also available across various tablets and iBook for free. Social Media Case Studies' Viewing on Tumblr is recommended for its robust storytelling experience.

Tumblr 151

Tumblr Team Case Study Transportation 151

Convince & Convert

OCTOBER 7, 2014

Through two online events that I’ve organized for my company, GroupHigh, I’ve been able to generate more leads for my sales team than any of my other strategies combined. » Social Media Case Studies grouphigh how to host a virtual event social influencer case study social media case study social media influencers virtual conference'

Case Study 139

Case Study Conference Marketing Study 139

The Realtime Report

NOVEMBER 21, 2023

Companies that reported above-average diversity on their management teams also reported innovation revenue that was 19% higher than that of companies with below-average leadership diversity—45% of total revenue versus just 26%. Studies have found 2.3 times higher cash flow than those of companies with more monolithic staff.

Organization 91

Organization Industry Engineering Reputation 91

Social Media Strategies Summit

DECEMBER 16, 2022

And students lead busy lives; many don’t have the time to pursue social media content opportunities in addition to their studies. Karla Fung , Social Media Manager at UC Davis, hosted our Higher Ed Summit session and featured expert insights from: Sarah Barnes , Associate Director, Communications and Marketing, Harvey Mudd College.

Social Media 130

Social Media UGC Project Collaboration 130

Sprout Social

NOVEMBER 1, 2023

For example, a meet the team series on LinkedIn or Instagram could shine a light on a brand’s workplace culture. Employee highlights that reference the skills, expertise and dedication of your team establish your brand as an authority in your industry. Both teams can be seen walking around the store and showing off the brand’s eyewear.

Campaign 88

Campaign Content Upcoming Authentication 88

Social Media Strategies Summit

OCTOBER 13, 2023

In reality, they only officially teamed up for the first time for Dunkin’s 2023 Super Bowl spot, in which the actor-director operates the drive-thru lane at a Dunkin’ somewhere in Massachusetts ( did you know Ben Affleck is from Boston? Why It Worked Social media users dreamed up this campaign rather than Dunkin’s marketing team.

Examples 130

Examples Trends Social Media Brands 130

Oktopost

MARCH 4, 2024

With many other SaaS companies targeting the same audiences, your marketing team must do the heavy lifting to make your brand stand out. Consider using tools like Oktopost to boost your social media presence without overburdening your team. Case studies offer this outsider perspective on your product and help boost your credibility.

B2B 62

B2B Strategy Marketing Case Study 62

Hootsuite

JANUARY 18, 2024

Bookmark the best resources Tragically, not every brand has the budget for a whole team of social media content creators, and content creation is often the work of one brave marketer or solopreneur. Run polls, answer DMs, host Q&As, and do whatever else you can to give as much as you take. Hot tip: do not buy TikTok followers.)

Social Media 123

Social Media Tips HootSuite Marketing 123

Waxing UnLyrical

APRIL 12, 2018

It’s the perfect case study of how the PESO model works to build authority, increase credibility and drive real business results. I had an interesting conversation with Garrett Moon , the co-founder of CoSchedule , last month about their Buzz and Brand team. I’ll wait. Good, right? Influencer relations, yes.

Team 213

Team Influencer Case Study Industry 213

Sprout Social

JUNE 13, 2023

The Total Economic Impact™ of Sprout Social, a commissioned study conducted by Forrester Consulting on behalf of Sprout, found that a composite organization, based on real interviewed customers, realized a 233% return on investment (ROI) and $1.3M Sprout removes the curtain of mystery between all teams that touch social media.

Atlassian 99

Atlassian ROI Social Media Collaboration 99

Waxing UnLyrical

MARCH 5, 2014

It’s not abnormal for a good writer to be a good all-around communicator (though it’s far from granted as fact… the same way Johnny Carson was an excellent talk show host, but not so good as a backstage conversationalist). Team up with natural allies in both the arts and sciences.

Content 262

Content Wikimedia Diagrams Community building 262

Social Media Strategies Summit

MAY 25, 2021

Studies show that 67% of constituents want governments to make it easier to interact with digital services. A page allows different members of your team to act as administrators. Be sure to check with your legal team before turning on any comment moderation tools. Facebook can be a helpful resource in that mission.

Communities 231

Communities Engagement Facebook Authentication 231

Sprout Social

MARCH 9, 2023

However, there is often an overlap of functions across different teams. For instance, the content creation team may also handle internal communication initiatives. host annual sales kickoff events to bring together employees, share best practices, product updates and get everyone re-aligned with company goals.

Skills 110

Skills Template Templates Travel 110

Sprout Social

AUGUST 21, 2023

We’ll also share five steps to help you maintain ethical AI practices within teams and across the organization. It also refers to the study of how to optimize impact and reduce the risks and/or consequences of AI. 5 steps to maintain AI ethics within teams Here are five steps to help guide your plan for mitigating AI ethical risks: 1.

Marketing 89

Marketing Privacy Policies Issues 89

Oktopost

JANUARY 26, 2022

She outlines how marketing has become central to B2B organizations and how her team gets involved in every aspect of problem-solving– which has a massive, company-wide positive impact. She studied political sciences at Georgetown University, and now lives in London. Stay in the Loop.

Authentication 62

Authentication Strategy Brands B2B 62

Convince & Convert

NOVEMBER 6, 2014

Instead, different fan stories are shown as scenes, from the farmer in his tractor, to the fans dressed up in team gear at a bar, at work and in remote locations. You want contributors to be happy with the end product, after all, so even offering them a sneak peek is a great idea, such as hosting an exclusive event to debut it to them first.

Crowdsourcing 156

Crowdsourcing Twitter Case Study Activities 156

Convince & Convert

MAY 1, 2014

There is a ten-person creative team on site and it takes about a week to go from selecting the fan query to having a final video ready for its debut. Instead, the MINI team took a different approach by crafting story responses to quirky and cheeky questions in a way that also showcased the car and its new features. Post by MINI.

Campaign 144

Campaign Features Video Case Study 144

Waxing UnLyrical

JUNE 5, 2018

In March, my friend and colleague Heidi Sullivan stepped in to host the chat. Even if your management team is not interested in #measurement at this time, do it! In April, Kami Huyse joined as the guest host to discuss measuring the success of paid advertising for nonprofits with Jasmine Cordew of Whole Whale. A6: Do the work!

Hosting 140

Hosting Creative Commons Analytics Case Study 140

Convince & Convert

NOVEMBER 6, 2017

Over time, our other clients began to take notice and asked our sales team what it would take to participate in live video. Our sales team started to include live video in their initial sales conversations with prospects as an innovative way to position their brand to the end user. Facebook Live Video Is Easily Shareable.

B2B 229

B2B Company Facebook Video 229

Socialmedia.biz

MARCH 30, 2019

Pick a post frequency and publishing time that works: Buddy Media’s study found that out of the 86% posts that go live from Monday to Friday, the user engagement tends to peak on Thursdays and Fridays. Content published between Monday and Wednesday recorded a 3.5% below average engagement rate.

Engagement 122

Engagement Facebook Hubspot Upcoming 122

The Marketing Blog

AUGUST 10, 2011

Our recent experience with a leading provider of web-hosting is a classic case-study of the wide gap that still exists b/w India & parts of the Western World when compared on the “Customer Support&# front. It was then that we learnt about a popular American hosting company that had recently started its operations in India.

Web 2.0 174

Web 2.0 Hosting Case Study Patterns 174

Sprout Social

NOVEMBER 11, 2021

A recent study found that 83% of customers will leave your brand based off of a bad customer service experience. . In this article we’ll dig into how to remove these digital silos, share tips on how to integrate the tools that matter most and share use cases to help you identify the right integrations for your team. Simplicity is key.

Social Media Management 118

Social Media Management Social Media Platform Review 118

Oktopost

APRIL 18, 2022

A recent study of podcast audiences on LinkedIn found that 44% of senior-level employees listen to podcasts regularly. The three most common types of podcasts are: Solo Podcasting – Solo podcasting is one host talking about a topic of interest without additional hosts or guests. Host: Jen Gutman | Company: Oktopost.

B2B 62

B2B Marketing Apple Hosting 62

Social Media Strategies Summit

MAY 25, 2021

Studies show that 67% of constituents want governments to make it easier to interact with digital services. A page allows different members of your team to act as administrators. Be sure to check with your legal team before turning on any comment moderation tools. Facebook can be a helpful resource in that mission.

Communities 130

Communities Engagement Facebook Authentication 130

Hootsuite

SEPTEMBER 16, 2022

Free your team up to complete meaningful, fulfilling tasks. Bestseller’s custom messenger chatbot solution freed their team up for other, more human-centric tasks. This had the added benefit of giving their internal team some much-needed relief. Source: Acquire Case Study. Source: Heyday. Get a Free Heyday Demo.

Examples 98

Examples FAQ Insurance Retail 98

Convince & Convert

JULY 10, 2014

The team could also consider building a deeper relationship with these fans, from hosting fan experience days at an Ikea store, to surprising them with Ikea merchandise or exclusive news on new product lines. Social Media Case Studies'

Instagram 162

Instagram Case Study Vimeo Campaign 162

Convince & Convert

JULY 3, 2014

In the video , which is hosted on Dallas Cowboys website, the players are seen both reading and reacting to tweets. Here are a few things we can learn from this comedic campaign: Face Your Critics Any company or sports team is going to have tweets like these. Social Media Case Studies'

Case Study 114

Case Study Sports Study Training 114

Convince & Convert

APRIL 11, 2017

Recently, we had not one, not two, but six members of the Convince & Convert team together at Social Media Marketing World in San Diego. We co-hosted the annual Warm Up event for SMMW speakers, and four of us also spoke at the event in different capacities. Connect to the Human Behind the Screen. What were some of your takeaways?

Social Media 115

Social Media Eventful Team Sports 115

Ignite Social Media

SEPTEMBER 22, 2016

A couple of weeks ago we hosted a webinar, “ Staffing for Social Success ,” where we discussed the trends in roles on social media teams and the common social team structures we see. Having social media at the table as part of the integrated marketing team provides an unprecedented opportunity to test and learn.

Strategy 60

Strategy Social Media Marketing Case Study 60

Convince & Convert

JUNE 20, 2017

ClickMeeting is a video conferencing tool for preparing and hosting these types of sessions. Wistia, an online video hosting solution, includes a turnstile feature where lead capture forms are embedded within the content. Producing educational content in the early stages of the cycle is a must.

Conversation 162

Conversation Video Content How To 162

agora pulse

MAY 30, 2018

In-Depth Study on Twitter Chats: Are They Worth the Effort? In this study, we dove into the analytics of nine very busy and prominent Twitter Chats to find out if they have any value (other than keeping you busy). We teamed up with Madalyn Sklar on this one and found out some pretty interesting stats.

Social Media 67

Social Media RSS Study YouTube 67

agora pulse

MAY 30, 2018

In-Depth Study on Twitter Chats: Are They Worth the Effort? In this study, we dove into the analytics of nine very busy and prominent Twitter Chats to find out if they have any value (other than keeping you busy). We teamed up with Madalyn Sklar on this one and found out some pretty interesting stats.

Social Media 67

Social Media RSS Study YouTube 67

Social Media Strategies Summit

JUNE 20, 2019

Source: Team 624 Communications. According to a recent study by Livestream and New York Magazine, 80% of consumers surveyed would rather watch live video from a brand than read a blog. If you are the host of the live video, make sure to share a link to the video with your partners. Send your Live Video to your email subscribers.

Video 139

Video Upcoming Instagram Metrics 139

Later

MARCH 11, 2020

In a recent study with Fohr, we found that influencers are now posting to their feeds a third less than they did in 2016. . Whether it’s resume advice from your HR team, a quick industry recap, or creative design pointers, sharing helpful tips is a sure-fire way to capture your audience’s attention. So what does this mean for brands?

LinkedIn 111

LinkedIn How To Feed Feedly 111

Hootsuite

APRIL 22, 2020

She’s compiled case study after case study from big names like Expedia, Google and McDonalds to spark your brand’s own magic act. Author and Stanford professor (well, Stanford Continuing Studies professor, but still) Jason McDonald puts out a fresh version of this social media workbook annually. Miri Rodriguez.

Social Media Management 145

Social Media Management Social Media Case Study HootSuite 145

Buffer Social

APRIL 4, 2023

But Passionfroot is more than just a tool; it's a diverse community, with a team of second-generation immigrant founders and half of its angel investors from underrepresented minority groups.

Content 77

Content Banking Newsletter LinkedIn 77