Waxing UnLyrical

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Is it Shortsighted Not to Host Your Own Blog?

Waxing UnLyrical

Why do people ask whether or not you should host your own blog? There are several platforms that want you to produce long-form content on their sites. So when you have a bunch of “hosts” out there, all ushering you into the window seat, why bother with the hassle of creating your own? Usually, two reasons: 1.

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Extend the Life of Your Event with Post-Event Planning

Waxing UnLyrical

Hosting an event is just the beginning of its life-cycle. Tip: If you’re hosting a speaker, film their session and edit it down to quick, digestible takeaways post-event. If you’re hosting a meet-up, ask attendees to answer questions on-camera, and edit the montage together for distribution.

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Are You a Digital Landowner or Sharecropper?

Waxing UnLyrical

Hosting a website can be done for as little as $5/month*. WordPress can be downloaded for free at wordpress.org, and many hosts will install it for you for free. Be careful, in hosting, you usually get what you pay for. Spending a little more on a quality host will go a long way when something goes wrong. The takeaway.

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If You Pick My Brain, I’ll Have a Hole In My Head

Waxing UnLyrical

And neither is Davina Brewer , nor Laura Scholz , nor a whole host of other business owners (just do an Internet search for the phrase and you’ll see what I mean). We host, and participate in, Twitter chats. Participate in #measurePR , the Twitter chat I host every other week. We’re not mean people.

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HAPPO Days Are Here Again

Waxing UnLyrical

A live, informal networking and résumé critique session, hosted by PRSA/Detroit and for which Identity Marketing & Public Relations is providing refreshments: 5:30-7:30 pm. Fast Horse is hosting a face-to-face event, from 5-7 pm. RSVP at the bottom of the post; Gini Dietrich is your Chicago champion as well. Minneapolis.

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Where Does the PESO Model Belong?

Waxing UnLyrical

Yet today, we see SEO specialists doing earned media to earn valuable links from higher domain authority sites. She is the author of Spin Sucks , co-author of Marketing in the Round , and co-host of Inside PR. It’s why we do what we do for a living. Are the Lines Truly Blurring? And we see marketers doing influencer relations.

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Four Free Digital Marketing Tools for Non-Profits

Waxing UnLyrical

Mobify Given the huge uptake in mobile web use , you know by now that if your site isn’t optimized for mobile devices, you are likely missing out on opportunities left and right to connect with your audiences. But creating a well-designed mobile version of your site from “scratch&# can cost you in expensive programming time.

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