Bill Hartzer

MAY 26, 2010

Some people think they can just send out a couple of surveys , or do a few focus groups , and gather all the information they need about the public’s opinion about their products. Related posts: Study Proves Facebook and Digg Visitors More Loyal; Twitter in Last Place Are you a loyal visitor? Add this to Mister Wong.

Brands 115

Brands Klout Reputation Digg 115

Convince & Convert

FEBRUARY 11, 2015

It creates a virtual dialogue with other designers and marketers, and provides a focus group ready to share their insights and ideas for improvement. Whether you deploy PageCritiq or another web design crowdsourcing tool, here are a few tips to help you kick off your own optimization study.

Crowdsourcing 60

Crowdsourcing Exercises Focus Group Forums 60

Adam Cohen

JULY 12, 2010

Wouldn’t you want to leverage that insight to avoid a misdirection in using social media? Tried and True Methods to Solicit Customer Feedback Industries are changing rapidly, and the need to conduct focus groups, surveys and gather feedback is too. More and more case studies of successes in social channels are popping up.

Research 265

Research Social Media Marketing Retail 265

Audiense

FEBRUARY 8, 2017

See the case study right here. After a career filled with major writing credits (Cheers, The Jon Stewart Show, Late Night with David Letterman), and over four years as Twitter’s global head of TV, he’s now turned his focus back to script writing and combined it with his interest in technology.

Data 60

Data Focus Group Compete Twitter 60

The Marketing Blog

OCTOBER 10, 2008

The research which their focus group discussions revealed was that Indian customers are not price sensitive, they are value sensitive. & every month, subscribers are kept abreast with the latest offers through monthly catalogue. I guess, it's an entrepreneur/ blogger fav topic to blog when starts a startup.

Startup 109

Startup Web 2.0 SMS Proposal 109

Sprout Social

AUGUST 23, 2016

Just in case you’re not completely sold on social–or have to convince higher-ups it’s worth it–here are some statistics that make it more than evident that social media is the way to go: 63% of millennials say they stay updated on brands through social networks. billion on social media advertising in 2015.

Social Media 40

Social Media Avatar Social Networking Compete 40

Convince & Convert

APRIL 1, 2010

I totally agree that repurposing content across social networking platforms is a necessity, and that saying what you mean and meaning what you say across every channel is very important. But I wasn’t the only person doing this, and by no means was I doing it any more than anybody else in the community.

Social Media 121

Social Media Content Analysis Sports 121

Webbiquity SMM

MARCH 29, 2022

Quora is, of course, a social question-and-answer website launched in 2010. It’s a part search engine and part social networking site that can help you build a dedicated and loyal online following. Study them and you may discover valuable insights about what people really want in your industry generally, not just on Quora.

Brands 204

Brands NoFollow Marketing How To 204

Sprout Social

JANUARY 20, 2021

Analyze industry and brand-relevant conversations on social media. Consulting peers—either in person, or online via product review websites or social networks—is consistently among the most trusted ways for buyers to source information. Get tips, tools and more keyword research benefits here.

B2B 109

B2B Research Sentiment Marketing 109

Convince & Convert

MARCH 3, 2010

Agencies should also be working with clients on using social media as a market research tool, by surveying fans or creating dedicated, invite-only brand communities that serve as a living focus group. I'd love to write up a case study on you guys when you're ready. Please keep me posted on your progress.

Social Media 122

Social Media Strategy CoTweet CoTweet 122

Convince & Convert

JUNE 23, 2010

Surveying, physical and online focus groups and opinion polling are still the primary tactics companies depend upon for market prediction and go to market strategy. Before crowdsourcing there were focus groups, which never really worked too well. Market research is as important to most companies as the payroll department.

Crowdsourcing 122

Crowdsourcing Social Media Strategy Construction 122

Convince & Convert

SEPTEMBER 20, 2010

A new research study of 1,400 U.S. Here are a few reasons identified in the study that the focus we put on Twitter may be entirely appropriate, and perhaps not even intent enough: The Iceberg Effect. Check out the Twitter X-Factors study here. consumers involved in the study. We just did it voluntarily.

Social CRM 148

Social CRM Twitter B2B CoTweet 148

Convince & Convert

JUNE 16, 2010

Yes, many use things like focus groups, gut instinct (entrepreneurs are notorious for this!), It's a new way to use social media from a sales standpoint that is being overlooked. to create confidence that often overlooks the obvious. Example: A science supply store that wasn't reading its own product review page.

Social Media 120

Social Media Strategy Mobile Consultant 120