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The Power of Facebook Groups: Tips for Strengthening Your Business

Ignite Social Media

Since early last year, Facebook has been putting more emphasis on groups within its platform. This focus stemmed from users wanting to have more of a community feel around topics and interests they care about. We will dive into why Facebook groups are important for brands and new opportunities for brands within those groups. .

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How to Use Facebook Groups to Grow Your Business and Engage Customers

Hootsuite

Today, though, with the power of Facebook groups for business , brands have an opportunity to build fan communities in a way that just wasn’t possible back then. Here’s how to promote your business and reap the benefits of Facebook group marketing. Facebook page vs. group. Benefits of Facebook groups for business.

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How to Make the Zero Moment of Truth Work for You

Buzz Marketing for Technology

When faced with multiple products, the time it takes for a shopper to make a purchase decision between them is usually three to seven seconds. According to a study by Google (who came up with the ZMOT concept), before deciding whether or not to buy: 50% of shoppers used a search engine to get more information on a product or brand.

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How to use voice of customer data to improve your customer relationships

Sprout Social

Having an active and planned VoC program keeps your business informed on customer satisfaction and can help improve your products or services overall. This feedback loop benefits multiple departments and can lead to innovations like new products and customer experience changes. What is voice of the customer & why is it important?

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Real Estate Facebook Pages: How To Attract Traffic and Leads

Hootsuite

As far as size goes, the profile picture displays at 176×176 pixels on desktop and 196×196 pixels on mobile. When setting up your Page, you can preview how your images will look to users on desktop or mobile. Facebook will share product recommendations and tips to help you get the most out of your Page.

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UX Masterclass: What To Know About User Experience [interview]

Mindjumpers

It’s for everybody who has an interest in design, mobile, apps, communication, web, IT, development etc – and maybe this is you? The 1 st of April, 36 speakers – user experience producers/designers/researchers from 19 countries – will give the participants insight into design, apps, mobile etc. What is UX Masterclass?

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Customer Advocacy Marketing: What Is it and How Does it Work?

Oktopost

Using peer-to-peer referrals to promote a business’s products and services is an excellent way for individuals to market to the people in their professional and personal networks. People are more likely to buy products they learn about from trusted friends rather than those they see in ads. What Is Customer Advocacy Marketing?