Hootsuite

JANUARY 16, 2023

Facebook Messenger marketing can be a powerful part of your digital strategy. Below, we’ll explain how to use Facebook Messenger for marketing. We’ll also explore the best Facebook Messenger marketing strategies for 2023. What is Facebook Messenger marketing? And it will better target your marketing efforts.

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Strategy Facebook Marketing FAQ 118

Visually SM

JANUARY 26, 2015

Here are five of the top B2B Instagram feeds and some tips on how big brands use the image-sharing service as part of their business to business marketing strategy. The company hired a photographer to travel across the world and snap pictures of ordinary entrepreneurs using Microsoft products as part of their daily work life.

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Visually SM

JANUARY 26, 2015

Here are five of the top B2B Instagram feeds and some tips on how big brands use the image-sharing service as part of their business to business marketing strategy. The company hired a photographer to travel across the world and snap pictures of ordinary entrepreneurs using Microsoft products as part of their daily work life.

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Pixlee

AUGUST 10, 2020

TikTok marketing is one of the top new tactics for video-obsessed marketers to try in 2020. Even if you’re a little late to the social media party and just learning how to use TikTok for marketing, understanding this channel isn’t difficult. . TikTok Marketing (paid): Brand Takeover vs. Native Ads.

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Ignite Social Media

JULY 29, 2021

One example is how Tastemade Travel uses these tools to gamify their content, making it fun for the user to play along and also educational on new foods and places to travel. So many people are watching Stories, you’re already targeting users where they spend a lot of time. There are so many things you can do with them.

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Hootsuite

APRIL 18, 2022

Presenting: a copy-and-paste-ready list of specific hashtags to use for your fitness Reels, funny Reels, travel Reels, food Reels, and fashion Reels. Travel hashtags for Instagram Reels. travelling. Tap into the community’s existing hashtags to showcase your Instagram Reels to your target market. What are those hashtags?

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Hashtag Instagram HootSuite Travel 141

Sprout Social

JANUARY 25, 2021

For all the think pieces out there proclaiming influencers are a dying breed, influencer marketing is unquestionably here to stay. Sixty-three percent of marketers plan on increasing their influencer marketing budget in the next year. If you’re considering an influencer marketing program , you’ll have plenty of options.

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Later

SEPTEMBER 1, 2019

Leveraging user-generated content (UGC) on Instagram can be the key to curating a beautiful Instagram feed. . The tricky part is sourcing, collecting and reposting the right UGC — so that you’re always sharing top-quality content that’s aligned with your overall aesthetic. . But we’re here to help! Some brands (usually commerce brands!)

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Convince & Convert

APRIL 20, 2016

What an Algorithmic Instagram Feed Means for Marketers. Marketers need to up their game now. This puts the onus on us, as marketers, to produce higher quality content. To demonstrate this, let’s take a look at some of the culture-based communities I’ve identified using Affinio , the marketing intelligence platform.

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Ignite Social Media

AUGUST 2, 2022

Here are 7 surefire TikTok Marketing strategies. Before you dive head-first into TikTok’s marketing strategy, it’s important to determine whether a presence on the platform and the subsequent time and money invested, makes business sense for your brand. Get your FREE Outer Banks Travel Guide today. ?

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Strategy Marketing Banking Influencer 91

The Realtime Report

FEBRUARY 20, 2024

By Bruno Teissier As video content capture and delivery continues to evolve, broadcasters are revisiting legacy workflows and business models in order to streamline processes and improve their competitive position in an increasingly complex market. Meanwhile, a tremendous amount of content is being produced by nearly every broadcast category.

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Buffer Social

NOVEMBER 27, 2018

The News Feed is one of Facebook’s marque innovations. Rolled out to users in 2006, it became the go-to place for people to connect with their friends, share updates about their day-to-day life and enjoy content from brands they followed. Not to mention, it also played a pivotal role in Facebook’s march to advertising dominance.

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Hootsuite

AUGUST 10, 2022

Unless you’re a plucky time-traveler from the 1800s, you probably already know what an influencer is. (If Influencing as a career has made a significant impact on social marketing, and on the media industry as a whole. These industry leaders are called KOLs, and they’re a valuable part of any modern social media marketing strategy.

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Sprout Social

MAY 21, 2019

So, how useful can the platform be for your marketing campaigns? Simply put, if your company has a visual marketing strategy , Pinterest could be the place to let it shine as audiences turn to the platform for ideas on where to spend. 27% of marketers are already using Pinterest. Travelers are 2x more likely to use Pinterest.

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Statistics Marketing Travel Buy 111

Later

SEPTEMBER 15, 2020

This year has seen a shift with brands publicly taking accountability for a lack of diversity in influencer marketing. From the beauty to travel industry, Black content creators have spoken out about tokenization, unfair pay, and microaggressions when collaborating with brands. Want to create a more inclusive marketing strategy?

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Hootsuite

AUGUST 10, 2021

Influencer marketing—also known as branded content or working with creators—is a surefire way to expand the reach of your brand on social media. Bonus: Get the influencer marketing strategy template to easily plan your next campaign and choose the best social media influencer to work with. What is influencer marketing?

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Sprout Social

AUGUST 26, 2021

As marketers, it’s our job to know our target audience’s needs and preferences. It’s why we conduct market research every year to better understand what our customers want and uncover new business opportunities. But sometimes market research alone isn’t enough, especially when consumer preferences can change overnight.

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Sprout Social

JUNE 17, 2020

Marketers need to take note of this if they want to plan on developing their video marketing strategy on social media. Luckily for us, there are many ways that video can be used in social media marketing. Follow our 7-step guide to creating a successful social media video marketing strategy. Set goals for video marketing.

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Later

JANUARY 1, 2020

Wondering what the big Instagram marketing trends of 2020 will be? In 2020, we’ll see Instagram continue its transformation into both an e-commerce platform and a long-form video platform, along with a new focus on conversion through influencer marketing. But will it be enough to compete with marketers’ attention towards TikTok?

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Trends Instagram Marketing Influencer 87

Hootsuite

MAY 13, 2020

Considering influencer marketing ? Even if you aren’t, it would be a mistake to ignore influencer marketing trends. Beyond their role as effective brand ambassadors, influencers are also just good marketers. There’s a reason the influencer marketing industry is booming. Marketers may want to follow suit.

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Sprout Social

DECEMBER 13, 2018

Between running influencer programs and checking out the newest Instagram features, social media marketers in 2018 had a lot to handle. Imagine being a travel agency and showing potential travelers the views they might see. Personalize your marketing efforts. Which campaigns and content types fell flat? Where is the line?

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Buffer Social

FEBRUARY 6, 2017

With more than 25,000,000 adoring fans across social media, National Geographic Travel is a poster child for the power of storytelling in marketing. This is the approach that National Geographic Travel takes to every one of their stories. Why Nat Geo Travel’s stories are able to reach the massive audience that they are.

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Social Media Strategies Summit

JUNE 24, 2022

So if you’re already using TikTok — or you’re planning to add it to your social media marketing strategy — you should consider doing the same with Reels. Higher education marketing is challenging because it involves targeting three quite different audiences: Prospective students who might want to study at the institution.

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Pixlee

FEBRUARY 8, 2021

That’s why your brand’s role in social media marketing is so critical. So, we see people with perfect bodies and flawless skin living an enviable lifestyle of travel and luxurious experiences. . Social media marketers and business owners are not impervious to social media. 1: Understand the Need for Positive Messaging.

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Social Media UGC Marketing Communities 97

Likeable

JANUARY 10, 2022

An example of this is our recent docuseries with Hilton, called “Extending Our Stay,” which educates and spreads awareness of Hilton’s values regarding sustainable travel. Television is another good way to integrate your social presence with offline marketing. View this post on Instagram. On Television.

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Social Media Content How To Hotels 109

Keyhole.co

SEPTEMBER 8, 2020

And now with social media playing such a huge role in our everyday lives, you can now see these icons virtually anywhere – from marketing material to business cards. This post gives you an in-depth look at how social media icons can help with your branding and marketing efforts, how you can legally use them, and more.

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Social Media Guidelines Marketing Instagram 59

Keyhole.co

SEPTEMBER 8, 2020

And now with social media playing such a huge role in our everyday lives, you can now see these icons virtually anywhere – from marketing material to business cards. This post gives you an in-depth look at how social media icons can help with your branding and marketing efforts, how you can legally use them, and more.

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Social Media Guidelines Marketing Instagram 52

Ignite Social Media

JULY 24, 2018

When influencer marketing first started, there weren’t many male influencers. Looking for some travel destination tips? Former stockbroker on Wall Street turned traveler. As of this post, he’s visited 21 countries so if you’re looking for a place to go (or an influencer to work with your brand on traveling) check out his blog.

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Sprout Social

NOVEMBER 17, 2022

Since retail and fashion brands are innately about showcasing products in an attractive way, using Reels for marketing feels natural. The Side Chik is the first new menu item since rapper 2 Chainz became Krystal’s head of creative marketing. B2B brands can make the most of holiday marketing with festive Reels.

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Types Instagram Brands Collaboration 118

Later

JULY 29, 2021

However, a stint as a Marketing Producer for a student-led theatre during her third year of university changed everything. “I Finding a discipline that combined strategic thinking and creativity felt like the perfect marriage of my passions, so I hurriedly wrapped up my degree to move back to Vancouver and pursue marketing.”.

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Sprout Social

JULY 6, 2022

Travel and Tourism. Interestingly, top times on Twitter for financial institutions were highly varied, perhaps reflecting a global audience’s ready engagement with short updates on news and markets worldwide. Sprout for travel and hospitality: Deliver a five-star experience on social. What are the best times to post on Twitter?

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Twitter Tourism Travel Education 106

Webbiquity SMM

AUGUST 24, 2021

Also among the top 30 are #fashion (3), #photography (7), #travel (16), #fitness (24), #food (26), and #friends (28). It’s also odd, given that Twitter is still viewed as the second-best social network for B2B marketers , that there is only one (somewhat) business-related account among the most-followed group—Bill Gates at #20.

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Buffer Social

APRIL 25, 2017

We’ll go through the factors that could influence the ranking of your content on your followers’ feed and explain why the Instagram algorithm is actually great for marketers. travel, food, fashion, sports, etc.) If you are creating great content, more followers — and non-followers — are going to see it. Let’s go.

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Sprout Social

NOVEMBER 16, 2020

Suspended travel, shelter-in-place and strict social distancing cost them $1 billion in canceled bookings—a loss that left them no choice but to postpone their long-awaited IPO plans, and cut their staff by almost 2,000 employees. At the start of the pandemic, the future was dim for Airbnb. So what contributed to the brand’s comeback?

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Convince & Convert

APRIL 18, 2014

savvybostonian Tweet This Visual Marketing on All Scales We have an exciting show today featuring Ekaterina Walter and Jessica Gioglio , both of whom are veteran Social Pros guests (and Jessica is a regular guest contributor on the Convince and Convert blog ). Tweetable Moments Our whole mantra is to celebrate our fans. Holy Social!

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Later

JUNE 28, 2021

As influencer marketing continues to grow, more and more businesses are wondering how to find Instagram influencers who are the perfect fit for their brand. Diversity in influencer marketing is essential for representing your community. #4: Ready to streamline your content collection process? 4: Monitor Relevant Hashtags.

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Jon Loomer

OCTOBER 5, 2020

As I hear the stories of marketers of brands big and small, it’s one of the preferred methods of targeting with Facebook ads remains interests. Why might someone have the “Digital Marketing” interest, for example? Travel, Places and Events. Digital marketing. Business and Industry. Sports and Outdoors.

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