Social Media Today

JANUARY 18, 2023

Twitter's trying to build a more effective recommendation and discovery system - but it has its work cut out for it.

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Jon Loomer

JANUARY 13, 2018

You’ve undoubtedly heard by now about the big Facebook news feed update that was announced recently. The news feed is sorted and customized based on a ranking system. Posts that get long, thoughtful replies will get priority in your feed. Later this year, an update to the news feed regarding live video from pages.

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Hootsuite

APRIL 17, 2024

The Threads app algorithm is a proprietary formula that determines what posts get prioritized in each user’s “For You” feed. Other social media platforms like Instagram and Facebook have their own algorithms, too.) If the algorithm’s doing its job, posts on your For You feed should appeal to your specific interests.

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Social Media Strategies Summit

MARCH 1, 2024

more engaging than longer videos, while 66% agree that short-form video is the most engaging of all in-feed social media content formats. Image source For video marketers, the upshot is a continued shift away from landscape videos, which simply don’t play nice within social media apps when viewed on mobile.

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Social Media Today

MAY 31, 2023

Instagram chief Adam Mosseri has provided an in-depth overview of its various ranking systems.

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agora pulse

MARCH 25, 2020

Most of us social media managers operate and plan for businesses to continue to succeed, and everything to be good in the world. What Social Media Managers Need to Do First in a Crisis. ” Social media messaging during a crisis. ” Social media strategy during a crisis.

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Social Media Today

JUNE 29, 2023

A handy overview of Meta's various content ranking systems.

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Social Media Today

JUNE 29, 2023

A handy overview of Meta's various content ranking systems.

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Sprout Social

DECEMBER 20, 2022

This is your sign to create a “meet the team” social media post series to highlight employees who play a crucial role in shaping your brand—from your culture to your content to your finished products. A post shared by Sprout Social (@sproutsocial). What is a “meet the team” social media post?

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Bill Hartzer

FEBRUARY 15, 2024

Developed over two years by an experienced executive team, Hedgehog isn’t just another social network—it’s a sanctuary for real conversations and a genuine sense of community. Launching on today, Hedgehog boasts a revolutionary AI-supported system designed to combat the scourge of bots and trolls that plague many online forums.

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The Realtime Report

MAY 19, 2014

Check out this week’s summary of all the latest social media news, including changes and new features for Facebook, YouTube and Foursquare: Foursquare app splits in two, launches Swarm. Any social media updates that we missed? Let us know in the comments below.

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Convince & Convert

NOVEMBER 23, 2013

In this “let’s get physical” edition of The Baer Facts, I talk with Kyle Lacy of ExactTarget about Facebook’s new system of applying star ratings to Pages , and the merits of kettlebell as a workout option. Do ratings from Facebook users with more social connections receive extra credit?

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Rebekah Radice

MARCH 6, 2018

Social media is one of the most powerful lead generation tools available today. Problem is, time and effort on social media doesn’t always translate into real leads. Tune in as I talk about the “why” behind your social media content, the real reason why it’s not converting, and how you can fix it.

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Buffer Social

JULY 13, 2022

Negative comments and reactions on your social media are standard and almost expected whether you're a brand or an individual. This is why it’s essential to create a clear and concise policy for what to do when you encounter negativity on your social media so you can tackle it before it becomes a problem for your business.

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agora pulse

SEPTEMBER 24, 2020

What can clients expect from a social media marketing agency? Let’s look at the expectations that clients have of social media agencies (and what social media agencies need to be clear about providing to customers). Most social media marketing agencies offer set services for flat fees.

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Keyhole.co

OCTOBER 13, 2023

The modern labor market and recruiting system are changing very fast. 49% of HR professionals say their company plans to increase the use of social media for hiring and interacting with candidates. To find the best professionals, social recruiting strategies are of great importance now. What is social media recruiting?

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Keyhole.co

SEPTEMBER 12, 2023

Every growth-focused business today needs a thriving social media presence, from small local businesses to big brand names. billion people , social networking sites are a goldmine of sales and marketing opportunities. That’s where reliable social media automation tools can help you. With a user base of over 4.59

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Sprout Social

OCTOBER 27, 2022

Automated phone systems? Social media. The number of US social media users is expected to surpass 308 million in 2023 (up over 6 million from 2022 projections). So brands—now’s the time to build a social customer care strategy (if you don’t already have one). Website chatbots? Help guides?

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agora pulse

JANUARY 30, 2018

As a social media manager, you have a million things to think about every day. Unfortunately, when it comes to social media hacking and account security, you will probably only think about it when it’s too late. Three Recent Cases of Social Media Hacking. Steps to Take to Protect Your Social Media Accounts.

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Sprout Social

MARCH 28, 2024

With over a billion members in 200+ countries and territories worldwide, LinkedIn is one of the most popular social networks for brands looking to reach a professional audience. But with millions of posts flooding users’ feeds daily, how do you make sure your content gets noticed? Hashtags may be the answer.

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Keyhole.co

AUGUST 29, 2023

If you’reyour experiencing a creative rut or simply want to add some pizzazz to your social media marketing efforts, ChatGPT ‌ can‌can help you create that coveted viral social media content you crave. Every social media marketer’s dream. Once your ad goes live, monitor its performance.

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Keyhole.co

MARCH 2, 2023

Love it or hate it, social media is here to stay. Social media has also changed the way products and services are marketed. This sets a new law for businesses and social media marketers alike: if you aren’t on social, you’re missing out on a significant portion of your market.

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SocMed Sean

MAY 12, 2022

Instagram is an incredibly popular social media app that is enjoyed by millions of people around the globe. While many popular social media sites have been around for several years and work smoothly most of the time, even the biggest and most popular of them can have issues, and Instagram is no exception.

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SocMed Sean

APRIL 26, 2022

But, as popular as the social media platform is, there can be issues from time to time. A couple of situations can cause the Facebook feed to stop loading. If you have a strong internet connection, which should be the first thing you check, and the feed doesn’t load, try swiping down to refresh the feed manually.

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Hootsuite

JANUARY 24, 2022

One of social media’s greatest advantages for marketers is the ability to gather data in real-time. Social media data can help you gauge the initial success of a campaign within just a couple of hours of your launch. Social media data mining also gives you key insights into your audience.

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Rebekah Radice

JANUARY 7, 2019

When was the last time you clicked over to Facebook or Instagram and scrolled through your feed? It can be a scary proposition to analyze your social media performance, but without an audit, there’s zero room for improvement. I’ve broken down 8 steps to help you measure each aspect of your social media performance.

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Sprout Social

JULY 6, 2020

consumers say it’s important for brands to take a stand on social and political issues. Furthermore, 67% of people believe brands are effective at raising awareness around important public issues when they speak out on social media specifically. Brands need to go beyond a one-time statement about diversity on social media.

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Oktopost

MAY 16, 2022

“We’re using social media for brand awareness.”. However, if you’re not using social media to drive real revenue to your brand, you’re leaving money on the table. So, how do you use social media to actually earn revenue for B2B? Transforming Social Media into a B2B Growth Engine through Employee Advocacy.

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Later

SEPTEMBER 1, 2019

Leveraging user-generated content (UGC) on Instagram can be the key to curating a beautiful Instagram feed. . We’re running through how to strategically use UGC to create a stunning Instagram feed — plus we’re sharing some time-saving hacks and tools along the way: . A Curated Feed of Only UGC (aka Instagram Feature Accounts) .

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Social Media Today

DECEMBER 7, 2020

YouTube has provided some new insights into how its feed algorithm works, and how creators can align with its systems to maximize video performance.

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Kikolani

JUNE 27, 2011

Figuring out how to do this with particular systems might pose a specific challenge, especially if those networks only allow you to import one RSS feed. Creating a Custom RSS Feed. The solution to this would be having an RSS feed with only your content in it from each of the sources you write for. xml version="1.0"

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Buzz Marketing for Technology

MARCH 16, 2010

Word spreads quickly in Social Media – sometimes more quickly than you can keep up with. Time for a new phone system very soon,” Moments after this tweet was posted we responded with this tweet: “@[prospect] – let me know if we can help you – we have some Strategic Consultants that can help you assess your needs.”

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Keyhole.co

NOVEMBER 6, 2022

Social media monitoring is the act of paying attention to what is being said on social media. In recent years, we have come to understand that social media monitoring is your brand’s first line of defense against a potential crisis. And this is where social media monitoring tools come into place.

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The Realtime Report

MARCH 3, 2014

Check out this week’s summary of all the latest social media news, including changes and new features for Facebook, Twitter, Google+ and LinkedIn: Facebook’s new ad campaign structure. Any social media updates that we missed?

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Later

SEPTEMBER 1, 2020

Wondering what the top social media platforms for SMBs are? If you’re a small business just getting started with social media marketing , it can be challenging to know which platform will help you tap into the right audience – especially if you’re a time-strapped solopreneur! Are you looking to reach new customers?

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Razor Social

MAY 15, 2019

If you are building out an influencer program, or already have one in place, and you are working (or intend to) work with social media influencers, you need to read this guide. You can be very successful working with social media influencers but it requires a good bit of work upfront. What is a social media influencer?

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Buffer Social

SEPTEMBER 18, 2023

Since Elon Musk took over Twitter, or X as it’s now called, a number of new social media apps have either come into the limelight or been developed to capture the users that have been leaving. The bad Bluesky's vision of a decentralized social media platform is undoubtedly ambitious but not without concerns.

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