Mindjumpers

MARCH 5, 2014

We’ve taken a look at some of the leading social platforms and emerging new trends in the land of the rising sun. Japan’s social status quo. Japan is one of the few countries that managed to actually keep its local social networks more popular than the media giant Facebook.

Social Media 200

Social Media Mobile MySpace Trends 200

Mindjumpers

NOVEMBER 20, 2012

Customers form relationships in “the social graph” , from which connections, based on relevance, form the interest graph. And, it is the interest graph where context serves as the future of marketing and customer engagement. To summarize, Facebook continues to optimize users’ news feed to make it more relevant to them.

Brands 244

Brands Social Graph Report Groups 244

Mindjumpers

SEPTEMBER 14, 2010

look at news feed – Users like an average number of 28 pages. You can download the full study at Mulley Communications (pdf) Similar Posts: Facebook Changes Their Pages – What Does It Mean For Your Marketing Potentials? Some of the main results of the study are: - Top three uses of Facebook were: 1.

Advertising 238

Advertising Engagement Facebook Study 238

Mindjumpers

JANUARY 3, 2011

Tweet Written by J-P De Clerck , who is an experienced content, conversion and social media consultant. Like Mindjumpers, he is associated with Social Marketing Forum. The consequences for the marketing strategy should be clear by now as well. Sounds like B2B marketing and lead nurturing, doesn’t it?

Loyalty 205

Loyalty Social Media Study Social Networking 205

Mindjumpers

AUGUST 17, 2011

This result is made on the basis of impressions generated in the Facebook news feed, where your see the recent updates from your friends and pages you fan. This means that a marketer posting twice a day can expect about 60 million impressions per month through the feed on Facebook. Propensity to recommend. Brand affinity.

Hitwise 255

Hitwise Study Facebook Patterns 255

Mindjumpers

MARCH 1, 2012

Tweet Linkedn is strengthening their approach as a platform for brand marketing with the new ability for companies to add a ‘Follow Company’ button to their websites. If you wish to add a the ‘Follow Company’ button to your website, follow this link to Linkedin Developers.

Company 217

Company LinkedIn News Feed 217

Mindjumpers

AUGUST 19, 2010

When you have checked in, a story will show in your friend’s new feed. When to go to the application on your mobile, you open Facebook Places and according to where you are, the application will show a list of places near you. Check in on your location or add a place, if it is not already there.

Foursquare 187

Foursquare Facebook Disqus Applications 187

Mindjumpers

AUGUST 19, 2010

When you have checked in, a story will show in your friend’s new feed. When to go to the application on your mobile, you open Facebook Places and according to where you are, the application will show a list of places near you. Check in on your location or add a place, if it is not already there.

Foursquare 178

Foursquare Facebook Disqus Applications 178

Mindjumpers

AUGUST 27, 2010

Like Mindjumpers, he is associated with Social Marketing Forum. You can connect with him on Twitter @Conversionation Alterian has launched a series of white papers earlier this year under the name ‘social Media ROI’. The first one is called “ Four ways to take your Search Marketing to a new level with Social Media Monitoring ”.

Engineering 171

Engineering Social Media Alterian Tag Cloud 171

Mindjumpers

JANUARY 25, 2011

The Sponsored Story is a way for brands to increase their exposure on Facebook by having a certain percentage of the activities related to your brand featured on the right side of the news feed where other ads are also shown. News feed activity: Turned into a Sponsored Story: Similar Posts: How Users Engage With Advertising on Facebook.

Facebook 254

Facebook Sentiment Advertising Feed 254

Mindjumpers

AUGUST 27, 2010

Like Mindjumpers, he is associated with Social Marketing Forum. You can connect with him on Twitter @Conversionation Alterian has launched a series of white papers earlier this year under the name ‘social Media ROI’. The first one is called “ Four ways to take your Search Marketing to a new level with Social Media Monitoring ”.

Engineering 113

Engineering Social Media Alterian Tag Cloud 113

Mindjumpers

AUGUST 27, 2010

Like Mindjumpers, he is associated with Social Marketing Forum. You can connect with him on Twitter @Conversionation Alterian has launched a series of white papers earlier this year under the name ‘social Media ROI’. The first one is called “ Four ways to take your Search Marketing to a new level with Social Media Monitoring ”.

Engineering 113

Engineering Social Media Alterian Tag Cloud 113

Mindjumpers

MARCH 25, 2011

Once a user votes or answers the question, it will be posted in the News Feed of their friends. When you ask a question you just type in your questions, choose whether you want to add poll options to give multiple choices. You can also leave the question open to let people type in the answers themselves.

Questions 267

Questions Facebook Crowdsourcing Foursquare 267

Mindjumpers

AUGUST 1, 2012

Tweet In late June, I wrote about ComScore’s second report called “The Power of Like 2 – How Social Marketing Works” and how it’s not just about getting likes, but rather about creating engagement and interacting with fans. In UK, France and Germany, nearly a third of the time spent on Facebook is viewing the News Feed.

Retail 230

Retail Report comScore Brands 230

Mindjumpers

AUGUST 22, 2013

Guest post by Amy Winters, who just graduated with a degree in marketing. She helps run a small theater, and she loves to write about entertainment marketing whenever she can pick up the extra work. The popular mobile app Vine created a new genre in social media called video microblogging. How Brands Use Vine.

Tools 193

Tools Microblogging Marketing Video 193

Mindjumpers

MARCH 27, 2013

The average reach of pages’ content in users News Feed is 8 %. People’s News Feeds are more cluttered with noise than ever before – leaving brands in a competition for attention. Similar Posts: For Social Success: Think As A Media Company. Put Content Marketing at the Heart of Your Brand Strategy.

Content 264

Content Patterns Communities Loyalty 264

Mindjumpers

NOVEMBER 14, 2012

The crucial part of being commercially successful on social networks, however, isn’t just to have a profile or account. It’s to understand how your consumers expect to communicate with you, expect you to add value to their social network experience, and how you can combine your consumers’ wants with your own interests.

Meeting 267

Meeting Social Media Social Networking How To 267

Mindjumpers

AUGUST 28, 2012

Today’s guest blogger is Samantha Porter, who is a writer and researcher for Marketing Degree , an online marketing education site who is interested in, and predominantly writes about, the way technology has changed our lives. However, industry experts now extol the virtues of social media marketing – if used effectively.

Strategy 228

Strategy Facebook Metrics Advertising 228

Mindjumpers

OCTOBER 26, 2011

Tweet Twitter is now the fastest growing social networking site among U.S. The overall social networking population across mobile devices increased by 37% to 72 million people – about 31% of all U.S. How to Improve Your News Feed Ranking on Facebook. mobile using audience, jumping an impressive 75% to 13.4

Mobile 203

Mobile LinkedIn comScore Twitter 203

Mindjumpers

MARCH 2, 2015

As auto-play videos is now being fully established on Facebook, the social network is looking into ways to increase the quality of the ads displayed in the News Feed. Facebook doesn’t support animated GIFs but cinemagraphs can be loaded as a video and is thus hoped to become a new effective tool for marketers.

Video 100

Video Tumblr Foursquare Facebook 100

Mindjumpers

FEBRUARY 4, 2011

Social Media Definition by Peeing [infographic]. The other night I were browsing through my following feed on Tweetdeck, looking for interesting news – a fun tweet caught my eye…I knew that I’ve seen something like it before – another tweet a couple of days ago. And that was definitely one of the most popular ones! Read Full Post ».

Tweetdeck 153

Tweetdeck Wireless Foursquare Social Media 153

Mindjumpers

JUNE 14, 2012

Tumblr’s functionalities can be compared to those of Twitter; follow other users and see their posts in a feed on your so-called Dashboard, get re-blogged by others for a viral spread of your content, send messages to other bloggers and tag your posts for the ability of other people to find your content through a search function.

Tumblr 268

Tumblr Marketing Blogger Sports 268

Mindjumpers

JUNE 28, 2012

Tweet In my last blog post , I wrote about a recent report focusing on how social marketing is more than just ranking up a bunch of likes! Social media personas. The type of segmentation outlined by Aimia can on this basis help marketers understand the difference between active and passive audience behavior.

Social Media 274

Social Media Influencer Report Groups 274