Sprout Social

OCTOBER 9, 2018

You don’t have to be a sports fanatic to know how much sports fans love to share updates about their teams on social media. Fantasy sports have played a huge role in shaping fans’ communities and conversations on social platforms. What are fantasy sports? And what did social media and fantasy sports?

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SocMed Sean

FEBRUARY 10, 2022

As a result, many businesses have taken to Instagram to market their companies. As of 2018, 71% of US businesses reported they use Instagram for marketing. Because of that, Instagram should continue to be a part of your marketing strategy in 2022. Can Instagram be effective for marketers?

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Webbiquity SMM

MAY 25, 2021

James Creech has a unique perspective on influencer marketing. As co-founder and CEO of Paladin , he oversees the B2B marketing of a B2C influencer marketing tool. So who better talk to about the similarities and differences between B2C and B2B influencer marketing? The Best Influencer Marketing Platforms for B2B and B2C.

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Likeable

FEBRUARY 12, 2020

Football season just ended, college basketball is about to get exciting, and baseball teams are reporting to spring training later this month, so we figured there was no better time to take a look at how sports teams and athletic brands are using social media. Philadelphia Flyers. million impressions on social media.

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Social Media Strategies Summit

APRIL 22, 2021

It’s hard to understate the importance of social media in higher education marketing. Because teens – in other words, the ideal target audience for most higher ed marketing campaigns – use social media a lot. So, clearly, social media is a massive opportunity for higher education marketers. University of Nebraska-Lincoln.

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Convince & Convert

JULY 23, 2012

Sports have been played, enjoyed by spectators and covered by the media since well before the advent of smartphones and social media. But it’s no question that the development of social platforms has changed how we play, enjoy and cover sports. Twitter is the new sports ticker. Facebook is the new hub for fans.

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Social Media Strategies Summit

AUGUST 28, 2019

Today’s marketers are all looking for new ways to find and attract their ideal audience. But in the fast-paced and ever-evolving digital marketing landscape, it’s getting harder and harder to reach your people and get results. Enter AI in marketing. What is artificial intelligence marketing? Examples of AI in Marketing.

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Examples Marketing Retail Automotive 200

Sprout Social

OCTOBER 4, 2023

But these are questions you have to answer; not just for your team and strategy, but for your leadership and teams beyond marketing. Sprout’s Tagging feature has changed the reporting game for many brands. One of their stand-out use cases is how they use their Tagging strategy for marketing campaign reporting. Let’s dive in.

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Strategy Brands UGC Marketing 122

Freelance Social Media

JANUARY 28, 2010

Social Links Freelance Social Media Social Media Tips and Marketing Blog Home About Contact Subscribe Augmented Reality in Sports by cinta5 on January 28, 2010 [tweetmeme]Just wanted to share a couple of videos with you. Featuring the Thesis Wufoo Skin WordPress Admin

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Sprout Social

NOVEMBER 12, 2023

Marketers are learning more about their target audiences and some of the most valuable information is what other brands they have their eyes on. Brand collaborations, especially co-marketing , are a win-win for your brand reputation. Influencer marketing campaigns are common brand collaborations. For example, e.l.f.

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Collaboration Brands Fashion Sports 111

Freelance Social Media

SEPTEMBER 28, 2009

Social Links Freelance Social Media Social Media Tips and Marketing Blog Home About Contact Subscribe Sports Teams: Times Have Changed, Adapt! by cinta5 on September 28, 2009 I cannot help but remember Bob Dylan’s song “The Times They Are A-Changin’&# when I think of how some sports teams are handling social media.

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Convince & Convert

JUNE 12, 2014

The Purdue University Football team is taking the spirit of celebrating student superfans to a new level by offering an exclusive opportunity to be featured on the team’s helmet during the special September 27 “Social Media Game” against Iowa. What can we learn from these sports teams embracing social media? Hey @LifeAtPurdue.

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Convince & Convert

AUGUST 2, 2013

This week: From ExactTarget , a free ebook called The Mathematics of Social Marketing. From Cision , a free ebook called Power Your Story: Content Marketing Essentials. Bryan’s plan is to host live Twitter chats with players and continue to offer other features as the season goes on.

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Sports Social Media eBook Blogosphere 122

Keyhole.co

JANUARY 18, 2024

And behind this apparent miracle is a stroke of online marketing genius. This shows how successfully the Quenchers have been marketed as a desirable symbol of prestige. With the help of some market research and influencer tracking , Stanley gained significant online traction despite operating in a relatively niche market.

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Sprout Social

MAY 10, 2022

Similar to the sports world , brand marketing is a highly competitive arena. With new trends, channels, and the promise of virality, technological goal posts constantly shift for communications and marketing professionals. Thanks to social media, the goals of brand marketers are within reach. What is brand marketing?

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Social Media Strategies Summit

JULY 19, 2023

It shares a combination of polished, professional videos and more personal, selfie-style content featuring world-famous names across a wealth of sports — think basketball star Devin Booker , Australian soccer ace Sam Kerr , and the roster of the San Diego Padres. Featured image by Pexels. 1) Nike @nike / 4.4

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WebInKnow

OCTOBER 1, 2018

I really like the recent short film by Nike Mexico called Juntas Imparables (“Unstoppable Together”). The film showcases women overcoming obstacles to achieve their goals in a fun and humorous way. As such is an interesting example of how to appeal to a specific buyer persona.

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Sports Film Features Video 64

Ignite Social Media

DECEMBER 9, 2019

We are proud to announce that Ignite Social Media has been named a top marketing agency of 2020 by Chief Marketer. We were one of 27 agencies in the social media marketing category. About the Top Marketing Agencies List. About Chief Marketer. Learn more at chiefmarketer.com.

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Likeable

SEPTEMBER 5, 2018

To match its rapid growth, Instagram is also releasing new features at breakneck speed. That’s why we’ve provided a roundup of the most important new features from the past few months that marketers should know. In fact, we wouldn’t be surprised if you missed a few of them. Recommended Posts. Explore Topic Channels.

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Features Instagram Fashion Sports 69

Buzzlogix

OCTOBER 5, 2017

We are continuously updating our features to help save social media specialists time and keep social media management stress-free. BuzzRespond is an automation feature, similar to BuzzAlerts, that keep you ahead of the game by posting automatically to Twitter and Facebook. Article located on Buzzlogix Social Media Marketing Blog.

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Features Social Media Management Sports Notification 49

Sprout Social

AUGUST 3, 2021

Sports fans, rejoice: The summer games are officially underway in Tokyo, Japan. Your favorite Olympic sports are here. Watch The Olympics on NBC Sports and Peacock with the Apple TV app. — Front Office Sports (@FOS) July 8, 2021. This is bigger than sports. And they're LIVE. pic.twitter.com/7Si8kXl22t.

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Sprout Social

APRIL 3, 2024

Through influencer marketing , these digital trendsetters captivate the target audiences brands look to connect with. In our Q1 2024 Pulse Survey, Sprout reached out to over 2,000 consumers and 300 influencers to get their take on what makes influencer marketing successful, and predict how the landscape will evolve in the future.

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Fashion Influencer Ensembli Instagram 96

Pixlee

JANUARY 20, 2022

Among the many niches of influencer marketing , esports is one of the areas that’s gaining traction. Esports influencers aren’t just famous esports gamers, but often others from within the industry like esports franchise owners, critics, and sports reporters. Currently, the global esports market is valued at $1.08

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Influencer Brands Marketing How To 82

Social Media Strategies Summit

SEPTEMBER 14, 2023

Marketers spend up to 20 hours a month on content ideation. First off, our panel considered just why content ideation plays such a vital role in the life of a social media marketer. Rachel Karten echoes Mitchell’s sentiment that for social media marketers, brainstorming isn’t only about coming up with off-the-cuff post ideas.

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WebInKnow

OCTOBER 1, 2018

I really like the recent short film by Nike Mexico called Juntas Imparables (“Unstoppable Together”). The film showcases women overcoming obstacles to achieve their goals in a fun and humorous way. As such is an interesting example of how to appeal to a specific buyer persona.

Sports 45

Sports Film Features Video 45

Ignite Social Media

NOVEMBER 2, 2020

Social media giant Instagram recently rolled out its newest feature: Reels. Instagram’s Reels feature was created to take on the already established and incredibly successful TikTok app. Instagram Reels, however, is built right into their platform as an additional feature, so finding and learning how to use it may take some time.

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Likeable

JULY 1, 2020

Here are some innovative, trailblazing marketers who continue to inspire us with the work they’re doing for their companies and for the world. When it comes to the brand’s marketing, Smalls-Worthington says their approach is “multi-touch.” Prior to that, she led social marketing at both MGM Resorts and Yahoo! Meena Harris.

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Industry Marketing Insurance Yahoo 134

Pixlee

APRIL 28, 2021

There is intense competition in digital marketing. In other words, to stand out, you need to create campaigns that highlight real people’s experiences using your product, a way of social proof marketing. This campaign took off as posts featured real homes and not showroom set-ups; content shoppers can relate to. .

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Campaign UGC Content Sports 97

Jon Loomer

NOVEMBER 20, 2022

So that these charts provide more value, I’ve filtered to focus on the Marketing & Advertising ad interest category. You may recall I had filtered by the Marketing & Advertising interest. These are problems that are somewhat expected for a new feature, and I’m sure that the usability will improve.

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Real Estate Overview Hashtag Price 185

Sprout Social

MARCH 26, 2019

These conversations are a significant source of intelligence for your marketing efforts if you know how to incorporate them into your strategy. This article is meant to be a practical, how-to guide to social listening for social media marketing professionals. Create your next marketing campaign around hydration.

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Sprout Social

OCTOBER 15, 2018

Lucky for her, that is exactly what all of us in the marketing department depend on her for. I also learned that she is insanely talented at intramural sports, boasting a handful of championship wins. Curious about which sports? Name: Marie Dador Department: Marketing Started at Sprout: June 27, 2016.

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Meeting Team Analytics Data 76

Social Media Strategies Summit

APRIL 8, 2021

The viral video platform burst out of nowhere to become one of the hottest properties in social media marketing, and it’s having a marked impact on Instagram. That goes a long way to explaining the launch of Instagram’s latest product feature, Instagram Reels. 3 Ways to Use Reels in Your Instagram Marketing Strategy.

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Sprout Social

DECEMBER 14, 2022

Top brands use these technologies to carry out phygital marketing. Phygital marketing combines digital and physical tactics to curate unique experiences for consumers. Even mass market brands like Pacsun have made heavy investment in connecting with audiences in the metaverse. Macys Thanksgiving ? Parade in the Metaverse.

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Industry Examples Real Estate Brands 110

Sherrilynne Starkie

JUNE 27, 2018

Google is introducing new brands for its advertising products: Google Ads , Google Marketing Platform and Google Ad Manager. It's currently broken into 13 topics: For You, Sports, Science & Tech, Food, Humour, TV & Movies, Style, DIY, Travel, Nature, Art, Fitness and Animals. Follow List. Embed List. Google shelves Adwords.

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Google Adwords Case Study Sports 170

Social Media Strategery

OCTOBER 8, 2009

Development Social Media Sports Can Learn a Few Things From Gov 2.0 Sincerely, Joe Sports Fan In a recent post , I discussed some of the similarities that I saw between the government’s experiences with social media and the challenges that professional sports teams are facing in diving into the world of social media.

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Gov 2.0 Sports Team Web 2.0 90

Laurel Papworth

JANUARY 12, 2023

How can NFTs be used in Metaverse Marketing campaigns for Australian wine and spirits? LECTURE: Laurel Papworth Metaverse Marketing of Wine and Spirits in Australia. See if there’s something there that helps you look at my featured video list on LinkedIn and I will see you in the next video. Hello and welcome. Thank you.

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Ignite Social Media

APRIL 22, 2021

Even with GWI moving YouTube to the streaming services category, a lot of its core functionality and features (including new ones they’ve recently rolled out) are very social media-centric. Let’s take a look-see at these features, shall we? Engagement Features. Community Tab. YouTube Stories.

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