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How to Create a Successful TikTok Marketing Strategy

Hootsuite

Considering TikTok marketing for your business or organization? But many businesses have found success marketing on TikTok—from Nike to Universal Pictures to the San Diego Zoo. But many businesses have found success marketing on TikTok—from Nike to Universal Pictures to the San Diego Zoo. How to set up TikTok for Business.

Strategy 145
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What is Earned Media?

Sherrilynne Starkie

Earned media, often referred to as PR coverage, is growing in importance for today’s digital marketing success. Three out of four people now check the news at least weekly and almost half will share news media content via their own social networks. Today’s picture is much rosier. It’s an incredibly turnaround.

Fashion 409
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How to analyze customer reviews for brand insights

Sprout Social

In this article, you’ll find out what review analysis is all about, the tangible business benefits, as well as a step-by-step breakdown of how to build a review management strategy to grow your business. Not being proactive can lead to grim repercussions as fast fashion retailers are learning the hard way. What is review analysis?

Review 127
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Four Points to Remember When Adopting a New Social Network

Waxing UnLyrical

While I haven’t given in to the craze yet, it’s impossible to ignore its meteoric rise in the world of social media, not just within our industry but in mainstream adoption. This is also a good time though for said teams to re-evaluate their adoption of new networks into their overall strategy. Is your audience part of the network?

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How to use TikTok for B2B marketing (and 3 brands doing it right)

Sprout Social

This new opportunity has revolutionized how B2C brands interact with their customers. Can TikTok for B2B marketing unlock the same potential? Not all B2B companies may not be able to capitalize on those instant #TikTokMadeMeBuyIt B2C conversions, but that doesn’t mean they won’t get any value out of the network. Published on.

B2B 136
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'Jumo' – The New Social Networking Site For Non-profit.

Mindjumpers

Hearing Chris Hughes speak about the social networking site, definitely made me think two things: 1. Making people participate With the understanding in mind that sometimes certain ideas that already exist need a twist and a marketing strategy to really hit the roof, I think Jumo has great potential to do exactly that.

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How to Use Pinterest to Market Your Business

Idaconcpts

Pinterest burst onto the scene from nowhere in 2010 and has grown from fewer than 50,000 users to more than seven million, making it the third largest social network. If you’re not savvy about social media, you may consider Pinterest to be a hyped up fad that will fade. Fourteen Tips on How to Use Pinterest for Business.

How To 132