Facebook Begins Prefetching to Improve Mobile Site Speed
AUGUST 31, 2016
Facebook announced Wednesday that it will begin prefetching, or preloading advertiser sites, in order to boost its mobile performance and ease users’ frustration with slow load times. The social network also revealed in a Facebook for Business post that website landing page speed will become a factor in deciding which ads to show in order to ensure that mobile users have the best experience, adding that this will occur “over the coming months.”. Today, we’re introducing prefetching—preloading mobile content in the Facebook in-app browser before a link is tapped.
10 Things That Expose Good Sites to Google Panda
NOVEMBER 20, 2014
Google Panda was designed to go after sites with a high volume of thin or low-quality content (among other things) in an effort to improve the overall strength of the search results. The types of sites vary but most are trusted, authoritative brands with large audiences that have produced quality, popular content for years. Here’s an example of site that was hit by Panda 4.0
5 Sites to Boost Your Local SEO
AUGUST 5, 2012
Local searches allow businesses to get their names noticed by customers in their area, but taking advantage of local searches can be difficult for business owners that are unfamiliar with local sites. If a business wants to rank for competitive search terms in their local market, they can normally benefit from backlinks from sites that boost local rankings. Facebook.
5 Social Sites That Aren’t Facebook
OCTOBER 24, 2012
Facebook has been struggling since its IPO in May. Facebook was not initially built to monetize; it was built to go viral. Unlike Google, I am not on Facebook to look for products, hence I’ve never clicked on a Facebook ad. Facebook has never had a fantastic mobile experience and a number of apps have tried to fill this void. Guest post by Kate Endress.
StumbleUpon Traffic to Magazine and Content Sites Down 27%
JANUARY 23, 2013
The news of layoffs at StumbleUpon reminded me that in compiling some year-end social media referral data I’d noticed that a number of sites had experienced declines in StumbleUpon traffic. The examined sites can be roughly divided into five main categories: food, home, fashion & beauty, health, entertainment and news & tech. What Types of Sites Get the Most Links?
Bookmark! Check your permissions on social sites
JANUARY 9, 2012
And thank you to the awesome Avi Charkham who took it upon himself to figure out direct links to all the permissions settings pages (some of which are buried deep – Facebook I’m talking to you) for these sites. Go here: MY PERMISSIONS. Start cleaning. Implementation
White House Creates Crowdsourcing Site
SEPTEMBER 7, 2011
This week, on Inside PR , Joe Thornley , Martin Waxman , and I talk about We the People , a new crowdsourcing site from the U.S. Yes, you read that correctly. A new crowdsourcing site from the U.S. You share your petition on Facebook, Twitter, Google+, LinkedIn, your blog, etc., Sites such as Starbucks and HP use for ideas and innovation from their customers.
29% of the Top 500 Google+ Pages are News and Content Sites
DECEMBER 3, 2013
Today I thought I’d check to see just how many news and content sites are among the top 500 pages on Google+. For the purposes of this exercise I counted traditional news organizations, lifestyle publications, Web-only news and content sites and broadcast channels/programs with a companion site. The Most Followed News and Content Sites on Google+. Top 50: 22% (11).
As Twitter Locks Out Developers, a New Site Welcomes Them
SEPTEMBER 26, 2012
Maybe it’s a phone call for some or a Facebook update for others. It won’t come to a surprise to many of you that I love Twitter. It was the first social network I used to really engage and connect with people and it’ll always be my first love. In the early days, I created a group of friends who we still refer to ourselves as the posse. As they should. IFTTT. So What?
Google+ Engagement for News Sites: Top Performers and One-Year Growth Rates
JANUARY 9, 2013
Which news sites get the most engagement on their Google+ pages? As with my previous comparison, I used All my + to pull data on +1′s, shares and comments for every post on the official Google+ pages of a selection of news sites. But there is plenty of opportunity for news sites to increase their Google+ activity and improve engagement. Google+ Page +1's. Per Post Shares.
Which Social Media Sites Are The Riskiest?
Small Business Mavericks
SEPTEMBER 4, 2012
According to one survey , Facebook is the riskiest social media site for businesses online. 43% of businesses found video sharing sites to be slightly risky. Company and third-party blogs are considered less risky than Twitter or Facebook, which indicates that businesses are warming up to blogging. LinkedIn is considered slightly risky by 43% of businesses and not risky by 35%, making it more trusted than Facebook, Twitter, video sharing sites, or blogs. Social Media facebook Foursquare google Twitter YouTubeIt’s not really surprising.
How To Engage On Sites Using Facebook’s New Commenting Plugin
MARCH 8, 2011
Facebook recently introduced a new version of its Facebook Comment Box Plugin , allowing website owners to integrate their commenting functionality with their Facebook presence. We’ve already looked at the pros and cons of the Facebook commenting plugin for businesses considering implementing the plugin on their sites. Pros : Works within Facebook’s rules.
Facebook Debuts 360 Photos
JUNE 9, 2016
The 360-degree photos promised by Facebook’s Oculus VR virtual reality subsidiary last month have officially arrived. Huang also directed users looking for further information to the Facebook 360 site , the Facebook 360 Community group and the Help Center. Just take a panorama or use a 360 camera app, then post it to Facebook and we’ll take care of the rest.
Using Facebook Hashtags for Your #FacebookMarketing
AUGUST 9, 2013
When Facebook introduced its Twitter-like hashtag (#) feature in June, marketers began to buzz about the potential boosting effects that this new Facebook trend can bring to brands and businesses. Hashtags are gaining momentum on Facebook. Since Facebook hashtags are still in their infancy, setting a trend and getting your name out now is important. workingfromhome?
21 Fantastic Facebook Marketing Guides
APRIL 8, 2014
marketers have a love-hate relationship with Facebook. On one hand, not only is it an easy-to-use, low-cost platform with more than a billion members, but 77% of B2C companies and 43% of B2B vendors have acquired customers from Facebook, and the world’s largest social network drives 20% of all internet page views. What are the best page apps for Facebook today? Hell Yes!
Will Facebook Collections Kill Pinterest?
OCTOBER 10, 2012
And it’s on the site where a billion of us spend time at least once a week, if not once a day. Facebook Collections. Facebook is launching what they call “ Collections ,” which allows you to add “want” and “collect” buttons to your images, automatically creating a wish list where you or your friends and family can buy.
You Can Join The Social Media Site That Pays, It Is Called TSU
Social Media Network Marketing
JANUARY 16, 2015
A New Social Media Site has come into existence. You Can Join The Social Media Site That Pays It Is Called TSU. Well we know that practically every month various Social Media Sites come up and an equal number seem to close down. However this site is still going well due to its claim that it pays people who Post Content. It looks very much like Facebook. On Tsu.co
Exploding Smartphones, Facebook's Workplace And Fake News Sites - The Week's CTRL ALT Delete Segment On CHOM 97.7 FM
OCTOBER 17, 2016
Many people have talked about Facebook as your own, private space. Some still consider Facebook for personal and LinkedIn for professional. Facebook just launched Workplace (which was previously called, Facebook At Work). Have you seen the countless fake news sites that are popping up? Just look at your Facebook feed? facebook. facebook feed. facebook workplace. fake news site. Every Monday morning at 7:10 am, I am a guest contributor on CHOM 97.7 FM radio broadcasting out of Montreal (home base). morning show. apple. brand.
3 Super Quick Facebook Tips to Increase Fans
MAY 14, 2014
Here are three easy tips to organically increase your Facebook Fan base and engagement: 1. Link Your Facebook Business Page from Your Personal Facebook Profile . When people visit your personal page, they land on your Timeline, which looks like this: Make sure you have a link to your Facebook Business Page so people can Like your Page. Click on your Page to select it.
A Facebook Test: The Wheel and Spoke Model Still Works Best
NOVEMBER 11, 2015
This year, Facebook has done quite a bit to reward publishers for keeping fans on their pages versus sending them offsite to a news site or blog. They first said they wanted people to hang out longer so, if you could get them to stay on your Facebook page, you would be rewarded with more organic reach. Facebook Reach is Up; Engagement is Down. By Gini Dietrich. Sort of.
7 Facebook Marketing Case Studies
MAY 19, 2013
Learn some inventive ways to integrate Facebook into your social media marketing strategy. Every day, businesses are inspired to bring creative marketing ideas to life on Facebook in ways that have a real impact on their bottom line. Many have discovered how to leverage their Facebook communities to strengthen brand loyalty and communicate directly with customers. HubSpot.
Beyond Facebook Insights: Useful Facebook Analytics Tools
DECEMBER 12, 2011
What are the best third-party tools for advanced Facebook analytics? It is fair to say that Facebook is getting better at providing this data itself; the latest version of Facebook Insights offers a wider range of data than ever before. In this post I’m purposely leaving out comprehensive suites like Radian6 or Lithium and focusing on solutions that are specifically (or at least mostly) geared towards Facebook analytics. I’ve also left out the feature and pricing information as this frequently changes. Which News Sites Have the Most Valuable Facebook Pages?
Social Media - A Site That Tells Your Age In Your Photo!
Social Media Network Marketing
MAY 13, 2015
Microsoft engineers Corom Thompson and Santosh Balasubramanian developed the site to test out the company's new face-detection API. More than 35,000 tried it just in the first few days to see if the site could guess their age and gender. Join Me On TSU - The Social Media Site! Add Your Site For FREE! Here is a website that tells you your age. PervaraKapadia 2. Over 3.5
Facebook Updates News Feed Algorithm
Ignite Social Media
JULY 1, 2016
Once again, Facebook is changing the way its News Feed is structured and many people have questions as to what it actually means this time. As this new feature on Facebook rolled out, so did a document titled “News Feed Values” by the company, which is meant to supply clarity around exactly that question. Simple, right? Both yes and no. Don’t freak out just yet though, people.
SEO Mega-Checklist: 75 steps to increased visibility for your site (infographic)
JUNE 20, 2016
To help address this issue, we’ve put together a checklist of 75+ actionable On-page & Off-page SEO strategies that, if incorporated correctly, can improve your site’s ranking in the search engine results. sitemap not only speeds up search engine indexing, but it also informs Google quickly about any changes on your site. Place Your Site’s Content Above The Fold.
Facebook, Twitter, Pinterest, and Instagram Demographics
MARCH 17, 2013
67% of online adults use social networking sites. But who exactly are the people who use Facebook, Twitter, Pinterest, and Instagram? Branding Demographics Facebook Instagram Marketing Pinterest Social Media Social Networking TwitterSome very useful social media demographics are outlined in a recent report by the Pew Research Center’s Internet and American Life Project.
Facebook Metrics Update
SEPTEMBER 8, 2013
Some important changes are taking place on Facebook around the way the site measures how popular and therefore worthy of being seen by your fans your posts are. We’ve been saying for years that the quality of the content your produce is more important than quantity, and it seems Facebook agrees. Facebook Facebook Pages Affinity, Weight and Time decay.
Facebook Audience Network Updates Coming
OCTOBER 18, 2016
Updates are coming “over the next few months” for Facebook Audience Network , according to director of publisher solutions David Jakubowski. The social network unveiled Facebook Audience Network at F8 in 2014 as a way for advertisers to take advantage of Facebook’s advertising and targeting tools on mobile sites and in applications outside of the social network. Over the past year, we have seen increases in advertisers using conversion signals to optimize their campaigns, such as app events and the Facebook pixel.
How to Start Your Facebook Business Page: A Complete Guide
SEPTEMBER 14, 2016
With more than 50 million businesses on Facebook, the social network has become one of the staple channels to further market your brand. Even though so many brands have a strong presence on Facebook, several more are trying to get started off on the right foot. To be successful on the social network, it all starts with your Facebook Business page. Plan Your Facebook Content.
Why You Should Unfriend Facebook Friends
AUGUST 26, 2012
The average Facebook user in the United States has 229 friends, initiating 3 friend requests every month and accepting 4. Who’s not friends with their entire high school graduating class? I was the first on the site and everyone else followed; and when our physical reunions were scheduled, we already knew everything about each other. Media Productivity FacebookBut why?
Best Practices For Facebook Live Broadcasts
Ignite Social Media
SEPTEMBER 27, 2016
Since 2015, Facebook has seen an increase in videos-per-person posted on their site. In In the United States, the rate has gone up by 94% ; not by coincidence, Facebook’s relatively new live video feature has become one of the social media site’s most popular aspects. Did you know videos on Facebook actually garner more engagement with audiences than photos do?
LinkedIn is the Login of Choice for B2B sites [infographic]
FEBRUARY 15, 2011
Since its last round-up of social logins in July 2010, the login of choice for B2B sites has grown rapidly. During the last year, it has been the great platform Facebook that has held the dominant position as the third-party login of choice in all realms – but one, namely news sites. The Development in Facebook Mobile [infographic]. great increase for LinkedIn.
Social Media Growth: 65% of Adults Online Now Use Sites [Infographic]
SEPTEMBER 4, 2011
A new report from the Pew Internet & American Life Project on social media reveals that nearly two-thirds of adults on the Internet say they use social networking sites such as Facebook, Twitter, and LinkedIn, up slightly from a year ago. use social-networking sites. Among online adults: 83% of 18-29 year-olds. 70% of 30-49 year-olds. 51% of 50-64 year-olds, and.
Facebook LinkedIn Twitter in 2013
DECEMBER 28, 2012
Of the three largest social networking sites in the United States, I plan to use Facebook the most, LinkedIn the second-most, and Twitter the least. Facebook in 2013. 1. Because Facebook is the world’s largest network, it is productively beneficial to spend most of my time there. Strategy Facebook LinkedIn TwitterThat is the order of my priorities in 2013.
Facebook Just Told Us How to Do Facebook Marketing
Convince & Convert
DECEMBER 8, 2014
First, the Reachpocalypse , where Facebook massively reduced organic reach of business pages. And now, the Promocalypse where Facebook has decreed that as of January, 2015 overly promotional posts from business pages will be treated like a North Korean political opponent. What Facebook Says You Shouldn’t Do in Your Facebook Marketing. So updates about your friends.
Teens Prefer Tumblr Over Facebook
The Realtime Report
JANUARY 15, 2013
Tumblr is more popular than Facebook among young social media users, according to a recent survey by Posterous co-founder Garry Tan. Out of an impressive field of social sites – including Facebook, Twitter, Instagram, and Snapchat – Tumblr was the favorite social network for the two age groups surveyed, ages 13-18 (teens) and 19-25 (young adults).
Luxury Auto Brand Aston Martin Uses Social Media Campaign to Double Site Traffic
The Realtime Report
JULY 6, 2012
Designed to market the new Vanquish model, the campaign used Facebook, Twitter, YouTube and the Aston Martin website to achieve impressive results, with the brand seeing the highest traffic ever on its website during the first three days of the campaign. The brand gained more than 4,000 new ‘likes’ for its Facebook page on the first day of the Vanquish campaign.
5 Steps to Finding the Best Rating-and-Review Sites for Your Business
Convince & Convert
DECEMBER 2, 2015
Managing the rating-and-review sites that are driving (or not driving) sales for your business can help you get business more reliably. Even better, there are a few tried-and-true strategies for finding and evaluating these sites. How to Find the Top Rating-and-Review Sites. Pay special attention to the ratings-and-reviews sites in the top 10, as well as the ones that aren’t.
Facebook Reactions on the Rise (Report)
SEPTEMBER 20, 2016
Ever since Facebook introduced the like button in 2010 , users have wondered about a complimentary dislike button , or at least other ways to react. Facebook finally introduced Reactions for posts worldwide earlier this year , but users were fairly underwhelmed. A new study from Quintly examines current trends in Reactions. Use of Reactions has almost doubled among users, but they still only account for less than 6 percent of all Facebook interactions, according to Quintly. Users seem to be using the reactions most when they encounter the most popular content on the site.
Is Brand Engagement Over on Facebook?
DECEMBER 12, 2014
The news about Facebook lately has been pretty grim. Cost: We see Facebook ads with a typical CPE (Cost Per Engagement) of between $0.29 and $0.65 on the brands we manage. But cost per engagement is defined by Facebook as “The average cost per action related to your Page’s posts as a result of your ad.” IF you search for products on Facebook. Too pushy?