Social Media Strategies Summit

JUNE 8, 2023

Brands have many reasons to move away from the social media giant Facebook. From its slowing growth to its constant algorithmic changes , the environment on Facebook gets more challenging every day. But despite all of these reasons to move away from Facebook, there is no denying the platform’s continued influence.

Brands 130

Brands Facebook Influencer Campaign 130

Adam Sherk

MAY 14, 2013

When it comes to link building publishers have a significant advantage because editorial content, be it hard news or evergreen content, lends itself naturally to linking and sharing. So what link building tactics are most effective for publishers? I’ve put together a list of some of the main opportunities in broad categories.

Publishing 209

Publishing Module Syndication Badge 209

Sherrilynne Starkie

JULY 19, 2014

This is one of our Facebook Ads (Photo credit: The Cyphers Agency). Now advertisers have a new way to manage Facebook ads on the go. Using the Facebook (iOS, Android and mobile site) apps, marketers can now: Pause or resume campaigns. A version of this article was originally published on Thonrley Fallis.

Facebook 319

Facebook Mobile Privacy Advertising 319

Jon Loomer

SEPTEMBER 2, 2020

The Facebook pixel isn’t new. And yet, I still hear from advertisers, publishers, and businesses who aren’t currently using the Facebook pixel — or aren’t using it to its full potential. Is the Facebook pixel needed? Is the Facebook pixel needed? Heck yeah, it is. Without it, no magic.

Facebook 186

Facebook Eventful Conversation Report 186

Adam Sherk

JUNE 9, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk News Sites Not Making Much Use of Static FBML on Facebook Pages by Adam Sherk on June 9, 2010 Between privacy issues, a sweaty CEO and technical problems with its “Like&# buttons Facebook is having a rough time lately. The short answer?

News 181

News Sites Yahoo Facebook 181

Adam Sherk

MARCH 7, 2011

There were some interesting posts over the weekend from Steve Cheney and Robert Scoble on whether utilizing Facebook Comments kills or in fact increases user authenticity within on-site commenting. So I’d rather not put that activity into my Facebook news feed. So is the system good for publishers? I think it is.

Comments 132

Comments Publishing Facebook System 132

Jon Loomer

MAY 2, 2022

When I publish a new blog post, I’ll create a website custom audience of everyone who read it. An argument can be made that my most valuable website visitor is someone who is active on my membership site. The post Ways That I Use Facebook Website Custom Audiences Based on Specific Pages appeared first on Jon Loomer Digital.

URL 197

URL Facebook Training Examples 197

Buffer Social

JULY 12, 2023

I launched BAUCE Magazine with an English degree and a dream: To create a lifestyle site that would help women from disadvantaged backgrounds attain wealth, build their empires, and look good while doing it. When I started my business, I was far from a content strategy or digital marketing expert.

SEO 77

SEO Sites Social Media Metrics 77

Adam Sherk

MARCH 8, 2012

For most publishers social media has earned itself a prominent seat at the audience development table. To provide a strategic overview and set a framework for the discussion I came up with a list of questions that summarizes the types of issues we frequently encounter in helping publishers with social media.

Publishing 215

Publishing Questions Social Media Activities 215

Hootsuite

APRIL 19, 2021

If you’ve ever scrambled to get regular content published to your brand’s Facebook Page, you’ve probably wondered if there’s a way to schedule Facebook posts ahead of time. When you schedule Facebook posts, managing a social media content calendar becomes far more efficient. How to schedule Facebook posts.

HootSuite 145

HootSuite Facebook How To Template 145

Adam Sherk

JANUARY 23, 2013

The news of layoffs at StumbleUpon reminded me that in compiling some year-end social media referral data I’d noticed that a number of sites had experienced declines in StumbleUpon traffic. The examined sites can be roughly divided into five main categories: food, home, fashion & beauty, health, entertainment and news & tech.

StumbleUpon 172

StumbleUpon Sites Content Survey 172

agora pulse

NOVEMBER 23, 2020

Selling on Facebook is different from selling on other social media channels. Check out these tips for excelling at Facebook this time of year. If you have (and even if you haven’t), do look at your campaigns and make sure that you’re using strategies dedicated to selling on Facebook. How to Sell More on Facebook.

Facebook 166

Facebook How To UGC Social Media Management 166

The Realtime Report

DECEMBER 3, 2013

Calling itself “the social news and entertainment company,” BuzzFeed demonstrated last month that whatever the publisher’s formula may be, it’s working. A recent shift in Facebook’s algorithm has helped drive traffic to major publishers , and BuzzFeed is seeing some serious benefits from the change.

Publishing 191

Publishing Journal Statistics Wikipedia 191

Adam Sherk

AUGUST 31, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk The Most Popular News Sites on YouTube by Adam Sherk on August 31, 2010 YouTube is both a major opportunity and an interesting challenge for news sites. The Most Buried News Sites on Digg News Sites on the New Digg: Who is Active, Who is Gaining Followers?

Sites 182

Sites News YouTube Press Release 182

Jon Loomer

SEPTEMBER 2, 2020

The Facebook pixel isn’t new. And yet, I still hear from advertisers, publishers, and businesses who aren’t currently using the Facebook pixel — or aren’t using it to its full potential. Is the Facebook pixel needed? Is the Facebook pixel needed? Heck yeah, it is. Without it, no magic.

Facebook 129

Facebook Eventful Conversation Report 129

Keyhole.co

OCTOBER 23, 2023

Do you want to learn how to improve sales and engagement from Facebook? But many businesses don’t know where to start or what to look for when auditing their Facebook account. But first, let’s get into the specifics and answer the question, “What is a Facebook audit?” What is a Facebook audit? If so, consider that over 2.93

Facebook 52

Facebook How To Review Analytics 52

Jon Loomer

SEPTEMBER 6, 2017

From the page publisher… Previously, you could click into the headline or description and edit what it says. This is also now the case in the Page Posts area of Ads Manager… Facebook took away the ability to edit link previews as part of their ongoing efforts to combat fake news. Go ahead, try it. Think about it.

Facebook 155

Facebook How To Publishing Course 155

Hootsuite

APRIL 3, 2023

You don’t need to wait for the Facebook algorithm to notice you: You already have everything you need to get more eyeballs on your content. Put on your best sweatpants and try out these 16 engagement posts on Facebook to become the hero of your own marketing story, er, strategy. What is a Facebook engagement post?

Engagement 110

Engagement UGC Facebook HootSuite 110

Jon Loomer

APRIL 24, 2019

A few days ago, I wrote about Facebook’s new Event Setup Tool that simplifies adding pixel events to your website. This is a huge development because Facebook pixel events aren’t fully utilized by marketers as they should be. Of course, it could be a search, lead, registration, or any other event that happens on your site.

Eventful 167

Eventful Facebook Analytics Aggregator 167

Adam Sherk

JANUARY 25, 2012

Has this translated into a significant change in social news referrals for publishers? ” I wanted to get a better idea of just how much of a shift has occurred with some of the publishers that we work with at Define Media Group. .” To anonymize the data I combined each site’s figures into a total number for the group.

Digg 149

Digg Reddit Survey Publishing 149

Adam Sherk

OCTOBER 6, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Which News Sites Get the Most Social Media Engagement? by Adam Sherk on October 6, 2010 It is safe to say that most news sites are now experimenting with various forms of user engagement and content promotion through social media. on their site).

Sites 176

Sites News Postrank Engagement 176

Adam Sherk

FEBRUARY 17, 2010

But at this early stage, how strong are the marketing opportunities for news sites? At a minimum news sites should set up an official profile and experiment with “buzz this” buttons on their templates. But will it ever catch up with Facebook? So at least for now Facebook is the much stronger play.

Sites 118

Sites News Google Facebook 118

Myrland Marketing

MAY 15, 2015

The news this week about Facebook adding a new feature called Instant Articles , where major publications and sites, such as The New York Times, Huffington Post, The Atlantic, BuzzFeed and others, will be able to post articles directly on Facebook has generated a great deal of conversation that shows excitement, fear, anxiety, concern and curiosity.

Publishing 40

Publishing Sites Content Loyalty 40

Adam Sherk

APRIL 13, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk 25 Major News Sites Ranked by Page Speed by Adam Sherk on April 13, 2010 Now that site speed is officially a Google ranking factor, site performance and page load time are important for SEO as well as usability. So which news sites fared best?

Sites 161

Sites News Yahoo Journal 161

Hootsuite

FEBRUARY 23, 2023

Do you feel like your Facebook Ads budget is just a shot in the dark? You’re not alone in wondering how much to spend on Facebook ads. Well, marketers, business owners, and content creators, it’s time to gear up — we’re about to explore the secret depths of Facebook Ad budgeting. Let us do the math for you!

CPM 135

CPM Tools Facebook How To 135

Myrland Marketing

MAY 15, 2015

The news this week about Facebook adding a new feature called Instant Articles , where major publications and sites, such as The New York Times, Huffington Post, The Atlantic, BuzzFeed and others, will be able to post articles directly on Facebook has generated a great deal of conversation that shows excitement, fear, anxiety, concern and curiosity.

Publishing 40

Publishing Sites Content Loyalty 40

Jon Loomer

AUGUST 7, 2017

Facebook is constantly tweaking their news feed algorithm. The algorithm helps determine what users see and what they don’t, all in an effort to make the Facebook user experience as engaging and addicting as possible. The latest impact of the algorithm to the Facebook news feed: Website speed. I use Instant Articles.

Feed 157

Feed Feedly News Facebook 157

Jon Loomer

NOVEMBER 7, 2017

That’s the Facebook Messenger Customer Chat Plugin , and I am lucky enough to be part of the closed beta. What is the Facebook Messenger Customer Chat Plugin? The Facebook Messenger Customer Chat Plugin allows publishers to provide an easily accessible entry point into a Messenger conversation while on their website.

Facebook 143

Facebook Widget Mobile Conversation 143

Firebelly

DECEMBER 5, 2013

This week, Facebook announced more changes to its news feed algorithm. Facebook News Feed Algorithm Changes…Again. Facebook issued news feed algorithm changes again and community managers everywhere are fighting the urge to melt their faces off. Facebook Announces More Links In The News Feed. Blog Facebook Social Media'

Feed 175

Feed Feedly News Facebook 175

Jon Loomer

OCTOBER 5, 2017

If you’ve been following my Facebook page or content lately, you know that I’ve been experimenting with something very different for me: Short Facebook videos. Let’s take a closer look at what I’ve been doing, why, and my developing strategy using short Facebook videos. The best Facebook videos are short.

Video 154

Video Facebook YouTube Publishing 154

Adam Sherk

NOVEMBER 21, 2011

The photo and video sharing site offers great opportunities for promoting lifestyle content and reaching niche audiences and specific demographics. While any photo-rich site can benefit from Pinterest, at least at this stage in its evolution there are particularly strong opportunities for lifestyle publishers and brands.

Publishing 130

Publishing NoFollow Brands Real Estate 130

Hootsuite

MAY 2, 2023

For new agents and veteran brokers alike, real estate Facebook Pages play a major role in building awareness and having a strong online presence. Not only are Facebook Pages great for promoting your latest listings or create ads to reach potential clients, they can also be an effective way to generate more traffic and leads for your business.

Real Estate 102

Real Estate Facebook HootSuite How To 102

Adam Sherk

DECEMBER 3, 2013

Whenever I do a presentation on Google+ for publishers I mention that quite a few news and content brands are among the most followed pages. Today I thought I’d check to see just how many news and content sites are among the top 500 pages on Google+. The Most Followed News and Content Sites on Google+. Top 100: 28% (28).

News 161

News Sites Google Content 161

Adam Sherk

MARCH 16, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Real-time Search Optimization for News Sites by Adam Sherk on March 16, 2010 The major search engines are making real-time search a priority, resulting in good visibility opportunities for news sites especially for breaking news.

Sites 143

Sites News Yahoo Engineering 143

yMarketingMatters

FEBRUARY 8, 2018

#Facebook News Feed Changes. 7 tips to improve your chances of your followers seeing your posts [link] Click To Tweet Now that it’s been over three weeks since the announcements from Mark Zuckerberg on Facebook’s News Feed algorithm changes, I hope everyone has calmed down a little. Don't Panic. Recommended. 2% at best).

Feed 145

Feed Feedly News Facebook 145

Myrland Marketing

AUGUST 8, 2017

It’s not only the act of creating and publishing your content but the way you deliver it that helps set you apart from other lawyers. When you publish content, others can find it when they are ready, not just when you are on the platform posting that content. Ary Rosenbaum became interested in publishing content several years ago.

Publishing 97

Publishing Content Syndication LinkedIn 97

Adam Sherk

FEBRUARY 19, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk News Sites: Tame Your Blog Tags by Adam Sherk on February 19, 2010 Ever notice all the tags that some blogs add to their posts? Adding a few meaningful tags is fine, but news sites in particular have a habit of taking this practice much too far.

Sites 112

Sites News Press Release SEO 112