The Marketing Blog

AUGUST 12, 2010

Home About In the Media My Contribution at PaulWriter.com Building a People Centric Organization August 12, 2010.1:47 47 pm Facebook and India Jump to Comments Our team recently made a visual presentation which talks about ‘Facebook’ and its penetration in India. However, I still review some Web 2.0

Alltop 127

Alltop Web 2.0 Facebook Startup 127

Techipedia: Tamar Weinberg

NOVEMBER 11, 2010

Over the past couple years, one of the most common questions from business owners has been, “Do I need to be on Facebook and/or Twitter?&# Without a clear methodology of measuring ROI, many businesses are still cautious to spend their marketing budget on social media and web 2.0. Who has time for this?

Industry 231

Industry Real Estate Social Media Travel 231

The Marketing Blog

APRIL 18, 2010

Home About In the Media New Job Opening Startup Life: Diary of a First Generation Entrepreneur April 18, 2010.3:47 47 pm Facebook & India Jump to Comments This is a statistical post, which collates data from various blog-posts, press-releases and news sites. India has always been a vital country for Facebook’s growth plans.

Facebook 167

Facebook Web 2.0 Startup Press Release 167

The Marketing Blog

FEBRUARY 6, 2010

Home About In the Media Preventing Social Media Spam Moving One Step Closer to Dream February 6, 2010.4:45 45 pm Facebook will surge ahead in India Jump to Comments I was just reading an interesting news-story, published in today’s edition of Economic times. It compares Facebook & Orkut in India.

Web 2.0 145

Web 2.0 Facebook Startup Comparison 145

Mindjumpers

JULY 23, 2010

By engaging in social media and the possibilities that are available through Web 2.0, By engaging in social media and the possibilities that are available through Web 2.0, The blogpost on WorldClass Hotel Marketing News presents four potential strategic initiatives for social media engagement.

Hotels 196

Hotels Engagement Social Media Web 2.0 196

The Marketing Blog

SEPTEMBER 7, 2010

Home About In the Media Building a People Centric Organization A Study on How Business Entities in India are Using Facebook September 7, 2010.5:43 When it comes to Facebook, the social networking platform is no different. Facebook Insights just shows you the % views received by each one of your tabs.

Facebook 185

Facebook Web 2.0 Startup Applications 185

The Marketing Blog

SEPTEMBER 28, 2009

Home About In the Media Royal Challengers Bangalore Fanatic Fans Challenge Basics of Search engine optimization (SEO) September 29, 2009.11:01 Having said that the ripples in the social media wave created by many Indians involved are ensuring that Social Media is taken to the next level.

Social Media 131

Social Media Web 2.0 Alltop Wiki 131

Koka Sexton

MAY 14, 2011

The following table contains the names of over 100 companies and organization that have published their Employee Social Media Policies or Guidelines online… The left side column is the name of the organization, and it is linked to their organizational or corporate home page. Organization. Social Media Policy.

Policies 111

Policies Social Media Examples Liveworld 111

Adam Cohen

JULY 12, 2010

But those same companies need to leverage, not ignore, that insight available when fusing social media into the marketing mix they already have. People are the fuel behind social media, which is really just tools and tactics. Do they use social platforms and if so, how often and why?

Research 265

Research Social Media Marketing Retail 265

Social Media Strategery

MAY 6, 2010

Home About Me Speaking Legal-ese My Team Gov 2.0 Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 Government 2.0 Development Social Media What Kind of Impact Has Social Media Had on Your Organization?

Gov 2.0 72

Gov 2.0 Organization Social Media Forums 72

SocialFish

MARCH 18, 2011

Associations continue to embrace social, ranging from those learning how to others deep into analyzing their results. But according to my social media buds, they still get lots of questions from clients about its risks. Your association needs a media liability policy. Media Exposures. Content, Content, Content.

Insurance 174

Insurance Activities Social Media Policies 174

Techipedia: Tamar Weinberg

AUGUST 25, 2010

With social media, an abundance of resources are at your fingertips. However, without a successful plan and any adequate preparation, your social media efforts will fail. Don’t make your social media efforts half-assed. If you’re going to engage in social media, do it!

Social Media 272

Social Media Engagement Forums Policies 272

Social Media Strategery

FEBRUARY 18, 2010

Home About Me Speaking Legal-ese My Team Gov 2.0 Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 Government 2.0 Development Social Media Social Media isn’t a Prerequisite for Open Government Fri, Feb 19, 2010 Government 2.0

Gov 2.0 125

Gov 2.0 Social Media Web 2.0 Wiki 125

The Marketing Blog

DECEMBER 22, 2008

Home About In the Media Barcamp Delhi 5: Spreading the Word out ! Social Media Mercury rising up in India December 23, 2008.3:51 51 am After Hiatus, Social Media Predictions & 2009 Jump to Comments Image by Matt Hamm via Flickr Phew. Read more on Windchimes Blog Loksabha elections 2.0 &

Social Media 100

Social Media Web 2.0 Startup Flickr 100

The Marketing Blog

MARCH 8, 2010

Home About In the Media Facebook vs Twitter (A Comparison) How People Respond to Your Online Content March 8, 2010.1:39 Iffort Consulting , a NCR based social media consulting firm has researched the Twitter usage by companies in India. The scope of my blog-posts span across the Enterprise 2.0

Study 180

Study Company Web 2.0 Twitter 180

Buzz Marketing for Technology

FEBRUARY 2, 2010

A while back I created a post called – There is no “campaign&# in Social Media because when marketers use the word “campaign,” it tends to suggest an initiative to get a message out to a targeted group of constituents. Share this on Facebook. Just 4 People doing Social Media? Share this on Linkedin.

Campaign 213

Campaign Social Media StumbleUpon Digg 213

Social Media Strategery

JUNE 17, 2010

Home About Me Speaking Legal-ese My Team Gov 2.0 Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 Government 2.0 Development Social Media Managing Your Time While Managing Your Social Media Fri, Jun 18, 2010 Prof.

Gov 2.0 125

Gov 2.0 Social Media Web 2.0 Wiki 125

Techipedia: Tamar Weinberg

DECEMBER 31, 2009

This is a guest post from Shevonne Polastre, who wrote this article on behalf of TopHost.Gr , a Greek web host that offers shared hosting. Crowdsourcing has become more and more popular with private companies, non-profit organizations, and even government agencies. Facebook Create a Facebook Page and tell everyone about it.

Crowdsourcing 192

Crowdsourcing scribd Ustream Social Media 192

Buzz Marketing for Technology

JULY 22, 2008

Leveraging Technology to Turn Virtual Organization into Vehicles of Collaboration. · Filed under General and tagged: design , models , social media , virtual organizations , web 2.0. I love social media and online collaborative tools. So what is a Virtual Organization, or VO?

Collaboration 100

Collaboration Organization Web 2.0 Tag Cloud 100

Direct Marketing Observations

SEPTEMBER 30, 2010

Recently I had the pleasure to do 2 things that I enjoyed tremendously: One, I got to participate in a podcast with Geoff Livingston and Toby Bloomberg on Social Media and the Enterprise and Two, I got to speak to a bunch of relative neophytes with regards to Social Media. Tags: Web 2.0 Or reality?

Web 2.0 122

Web 2.0 B2B Social Media Groups 122

Buzz Marketing for Technology

MAY 11, 2010

I have been in talks with a few companies lately about their social media efforts especially when it comes to supporting customers using social media ( the topic of my new book ). At the highest level there is really 2 ways to organize your social media efforts: Centralized or Decentralized.

Social Media 184

Social Media StumbleUpon Digg Reddit 184

Social Media Strategery

SEPTEMBER 18, 2008

Home About Me Speaking Legal-ese My Team Gov 2.0 Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 Government 2.0 I talked about social media to anyone who would listen to me. Miscellaneous Personal Prof.

Gov 2.0 50

Gov 2.0 Organization Social Media Wiki 50

Social Media Strategery

SEPTEMBER 18, 2008

Home About Me Speaking Legal-ese My Team Gov 2.0 Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 Government 2.0 I talked about social media to anyone who would listen to me. Miscellaneous Personal Prof.

Gov 2.0 50

Gov 2.0 Organization Social Media Wiki 50

The Marketing Blog

MAY 27, 2008

Home About In the Media Proto.in July 18-19 2008 Social Technographics Ladder May 28, 2008.1:37 37 am Social Media and Blog Camp – Courtesy Delhi Bloggers Bloc Jump to Comments Come June 7th and we’d witness another one-day unconference on social media and blogging.

Blogger 100

Blogger Social Media Web 2.0 Startup 100

Social Media Strategery

OCTOBER 19, 2008

Home About Me Speaking Legal-ese My Team Gov 2.0 Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 Government 2.0 I’ll be giving a presentation followed by a panel discussion on how social media is changing public transportation.

Gov 2.0 69

Gov 2.0 Organization Social Media Transportation 69

The Marketing Blog

DECEMBER 24, 2009

Home About In the Media Criticising Social Media ? Preventing Social Media Spam December 25, 2009.9:00 00 am Enterprise 2.0 In a small organization , the collaborative barriers are thinner and more easily overcome. In a larger organization, adoption of new methods is often stunted by ownership silos.

Conversation 155

Conversation Web 2.0 Startup Flickr 155

Convince & Convert

SEPTEMBER 21, 2010

However, a lot of people making that news have created expectations and beliefs about social media that aren’t true. Social Media is Inexpensive False. As Charlene Li said recently, social media trades media cost for labor cost. Social Media is Fast False. Absolutely.

Social Media 151

Social Media Strategy Consultant Web 2.0 151

Techipedia: Tamar Weinberg

AUGUST 14, 2009

Are you a company or do you know a company that has immersed itself in the social media waters and succeeded? I’ll be perfectly up front when I say that I’m not very familiar with most charities and nonprofit organizations. Thanks to social media, anyone can make waves. Why social media?

Social Media 172

Social Media Case Study MySpace Yahoo 172

Buzz Marketing for Technology

JUNE 1, 2009

In short, they talk a lot about how the interview process has little to do with the success of a candidate in your organization. So if you agree with this premise I would say that those work samples should be the “social presence” of your candidate. What are they contributing on Twitter, Facebook, and LinkedIn. What do they say?

Social Media 100

Social Media Social Graph Web 2.0 Sample 100

The Marketing Blog

JULY 23, 2008

Home About In the Media themarketingblog@wordpress on Mobile Applying the Johari Window to a s/w Product July 24, 2008.3:37 Who All blog-readers who enjoy following trends/thoughts/insights/analysis on social-media , marketing and branding trends in India. The scope of my blog-posts span across the Enterprise 2.0

Social Media 100

Social Media Brands Web 2.0 Startup 100

The Marketing Blog

JULY 10, 2010

Home About In the Media Facebook & India Dear Airtel: It is about Customers & Conversations July 10, 2010.1:11 As we know these will be the jewels who will be the CRUX of this organization. I write about Social Media and how it is being used as a conversational channel by individuals and organizations.

Startup 191

Startup Web 2.0 FeedBurner Consultant 191

The Marketing Blog

NOVEMBER 26, 2009

Home About In the Media Twitter’s Retweet feature (beta) Criticising Social Media ? Subscribe to Blog Updates Feedburners Stats Email Subscription My Company About Hi, I am Daksh author of themarketingblog & co-founder of Iffort, a web-strategy & digital marketing consulting firm. November 26, 2009.5:10

Resources 138

Resources Web 2.0 Startup FeedBurner 138

The Marketing Blog

APRIL 12, 2010

Home About In the Media Search Engine Statistics:: Google’s share dips Facebook & India April 13, 2010.6:21 Job Description Skill Set: Adobe Dreamweaver Adobe Photoshop Adobe Flash CorelDraw X4 HTML, CSS, JQuery The candidate must possess following skills: Good understanding of Web 2.0

Web 2.0 118

Web 2.0 Startup Skills Consultant 118

The Marketing Blog

APRIL 7, 2010

Popularity In a blog-post dated 15th March’ 10 , Hitwise had talked about Facebook displacing Google as the most popular website in US with a weekly market share of 7.07% in comparison to Google’s 7.03% Search Share Yesterday, in another study they announced that Google’s monthly search market share has dipped by 1%.

Engineering 149

Engineering Hitwise Statistics Google 149

Social Media Strategery

AUGUST 18, 2010

Home About Me Speaking Legal-ese My Team Gov 2.0 Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 Government 2.0 She, along with Brooks Cooper , have since become the linchpins for integrating social media into the classroom at USI.

Education 135

Education Social Media Gov 2.0 Class 135

The Marketing Blog

NOVEMBER 25, 2007

Home About In the Media Bloggers & Writers – What Keeps You Going? 28 am Fastrack Adopts Social Media Jump to Comments For B-School students this seems to be a perfect case study in the making. Yeah, I am talking about embracing of social media by Fastrack,a leading youth fashion brand by Titan.

Social Media 100

Social Media Web 2.0 Startup Flickr 100

The Marketing Blog

MARCH 26, 2010

Subscribe to Blog Updates Feedburners Stats Email Subscription My Company About Hi, I am Daksh author of themarketingblog & co-founder of Iffort, a web-strategy & digital marketing consulting firm. I write about Social Media and how it is being used as a conversational channel by individuals and organizations.

Web 2.0 138

Web 2.0 Content Startup FeedBurner 138