The Marketing Blog

AUGUST 5, 2008

19 am Recruiting Lessons from Google Jump to Comments How does Google manage to be different everytime Their recruitment advertisement in today’s Times of India Ascent is another example that ! A company’s screening process includes relevant experience, educational background and similar parameters. The world’s no.1

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Techipedia: Tamar Weinberg

NOVEMBER 11, 2010

Without a clear methodology of measuring ROI, many businesses are still cautious to spend their marketing budget on social media and web 2.0. Many online marketing analysts predict that representation on sites like Facebook is quickly becoming just as important as a website for one simple reason. Next Steps.

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Industry Real Estate Social Media Travel 231

Buzz Marketing for Technology

JUNE 27, 2008

Something else with this group--they are not looking for the BEST tool or process as much as the "good enough" solution. June 25, 2008 in knowledge management , knowledge sharing , professional development , Web 2.0 | Permalink. |. This weeks Web 2.0 Thanks especially to Ines who sent me several Web 2.0

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Project Web 2.0 Wiki Flickr 234

Convince & Convert

NOVEMBER 8, 2013

Paul Haskell , Social Media and Content Marketer at Omaha Steaks , joins the Social Pros Podcast this week to discuss curation versus creation on different platforms, success in visually focused social media platforms, and the culture at a family-owned company. From Cision , a free ebook called Power Your Story: Content Marketing Essentials.

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Curation Web 2.0 Case Study Social Media 139

Buzz Marketing for Technology

OCTOBER 16, 2008

This record of learning allows both the student and the teacher to revisit themes and document the thought and learning process. The problem with web 2.0 Written French, for example, is expected to conform to the rules set out by the Acadamie Francaise. Influencing others to enter Web 2.0. Work Processes.

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Web 2.0 Skills Education Social Networking 100

Social Media Strategery

JUNE 7, 2009

Are you tired of toiling in obscurity while you see the same stories about Intellipedia , the TSA blog, and GovLoop getting all the glamour and accolades ( note: I think these are fantastic projects and don’t mean to diminish their value – just that they’re typically the most popular examples )? Summit and Web 2.0

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Gov 2.0 Web 2.0 Committee Proposal 98

Buzz Marketing for Technology

JUNE 27, 2008

While it isnt always practical to set up a knowledge exchange, especially if youre communicating with a large and diverse group (the "general public," for example), a two-way flow of information is widely accepted to be most effective. Consider how you might use the interactive possibilities of the Internet and Web 2.0

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Web 2.0 Crowdsourcing RSS Case Study 100

Buzz Marketing for Technology

JUNE 28, 2008

Intranet 2.0. including major costs, significant litigation, and a drag on key processes. E-mail management including a strategy and processes for archiving, retention, and lifecycle management of enterprise e-mail. For example, MySpace grew by 609% in one year, from just under 3.5 Intranet 2.0. Multimedia.

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Sharepoint Wiki Web 2.0 Class 189

Buzz Marketing for Technology

OCTOBER 16, 2008

The first is an example of how I am learning (a structure of what I think is important) and the second is an example of how I have learned from my work. For example, I share an office with another communication professor and we often discuss problems and solutions for similiar problems we are having with our students.

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Web 2.0 Skills Class Wiki 100

Buzz Marketing for Technology

JUNE 27, 2008

We need to ask students to find answers to questions and then have them not only share their answers, but also describe their search processes and defend their sources. Preparing students to contribute to and consume in a media rich market. I created these screencasts to help explain some useful Web 2.0 Thlink Blog.

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Education Screencast Web 2.0 Wiki 122

Buzz Marketing for Technology

AUGUST 5, 2008

On the left is an example of one of the more complex ones which took research on community building and created a model of online community building. Our work processes have become much more sophisticated and complex in more traditional industries (i.e. My graphic above is an example of something that is too complex for most to follow.

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Skills Web 2.0 Knowledge Base Community building 100

Buzz Marketing for Technology

JUNE 27, 2008

As part of this process, I would also suggest helping staff understand and develop the skills of personal learning , which I think many of us lose along our way through academia and the work world. What were talking about here is how do people gather and process new information and develop new skills and knowledge as a result.

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Project Screencast Strategy Wiki 171

Buzz Marketing for Technology

JULY 7, 2008

Drive a strategy development process that results in a project vision, objectives, roadmap and success metrics. Each workshop is its own learning process. Most every company can give you a valid and committed set of “listening processes&# they have had in place for the past decade or longer. Emergence Marketing.

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Communities Groups Groups Social Media 117

Buzz Marketing for Technology

JULY 17, 2008

When I think back on my school days, I remember the mechanical processes (how they were taught, instructions from teachers and my parents) learned in Kindergarten to 3nd grade. For example, it was not until I had to work with my children that the laws of addition made sense from a conceptual level. Work Processes. Blog Archive.

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Web 2.0 Skills Wiki Directory 100

Social Media Strategery

NOVEMBER 30, 2008

Use social bookmarking to overhaul your media clipping process. This simple change in process has made their media clipping process that much more efficient – no more manual scanning of hundreds of websites, no more copying and pasting, no more formatting, and no more manual uploading. ″ del.icio.us

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Gov 2.0 Web 2.0 Social Media Wiki 56

Buzz Marketing for Technology

AUGUST 4, 2008

I think there can be more definition to the model in terms of the interaction between the skills (for example, what happens if the organization stresses performance skills, customers social skills, from a worker that is more comfortable with cognitive skills--such as happens with help-desk personnel?). Work Processes. ► June. (16).

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Skills Web 2.0 Wiki Collaboration 100

Techipedia: Tamar Weinberg

JULY 21, 2009

The goal, if I understand you correctly, is not to help everyone, but to make everyone feel like they’re being helped (and hopefully helping some people in the process). Social media customer service is a form of marketing…marketing the company as a friendly, customer-obsessed organization. Good way to put it.

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Social Media Strategy Marketing Vimeo 153

Buzz Marketing for Technology

JUNE 27, 2008

Can we re-examine the online learning experience and design a set of tools which more fully support the learning process and are more closely matched to the needs of individual learners? There was an acknowledgement that the Web 2.0 Individual examples of PLE-like tools, and courses which utilise web 2.0

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Web 2.0 Wiki System Overview 155

Buzz Marketing for Technology

JUNE 27, 2008

For example, IM and texting requires short sentences and abbreviated speech in order for there to be timely feedback between the writer and reader. On the other hand, blogs often include links which require a more formal and planned writing process. Corporate Policies on Web 2.0. New skills for the workplace.

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Wiki Class Web 2.0 Skills 113

Social Media Strategery

OCTOBER 27, 2009

Not everything is a marketing opportunity – just try to be a helpful person whom others can rely on. For the most part, everyone involved in Gov 2.0 If you’re interested in conducting a marketing call, say that’s what you’re doing. Don’t speak only in marketing-y consultant-ese.

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Gov 2.0 Consultant Social Media How To 94

Buzz Marketing for Technology

JUNE 27, 2008

technologies (including blogs, wikis, and prediction markets), approaches, and initiatives. The lack of understanding between busy and burst goes beyond just the inability of the busy to see the value in using Web 2.0 Twitter’s a good example of this. Let’s see how. We need the busy AND the burst economy.

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Wiki Web 2.0 RSS Products 247

Buzz Marketing for Technology

OCTOBER 14, 2008

The 31-Day Comment Challenge and the 31 Days to Building a Better Blog were both examples of blog challenges. For example, if you're going to have them develop a set of instructions to do a specific task, encourage them to try out using more creative tools to express themselves, like VoiceThread or putting a PPT onto Slideshare.

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Project Wiki Web 2.0 Technorati 100

Techipedia: Tamar Weinberg

JANUARY 28, 2010

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Viral Marketing > 7 Traits of Highly Effective Viral Videos 7 Traits of Highly Effective Viral Videos by Tamar Weinberg on January 28, 2010 Share In the past few years, video has come a long way.

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Video Flash Mob YouTube MySpace 236

Techipedia: Tamar Weinberg

DECEMBER 20, 2007

For example, Digg has finally acknowledged that productivity and lifehack websites deserve a section of their own, so they launched a “Lifestyle&# section with its more universal taxonomy. She provides consulting in internet marketing and manages Community Support & Advertising at Mashable. Answers Yahoo!

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Techipedia: Tamar Weinberg

SEPTEMBER 23, 2009

The major “Web 2.0″ ″ and social networking technologies that have been created in the last several years have been a major boon for consumers and web users. When contrasted with the StumbleUpon model, the FriendFeeds and Diggs of the world seem to have the process backwards. Answers Yahoo!

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Aggregator Content Digg Posterous 151

Social Media Strategery

JANUARY 21, 2010

I do Web, marketing and social media consulting ( [link] ), but put a lot of effort into GovFresh. Even with the Web 2.0 One great example is what Gov 2.0 prodigy Dustin Haisler is doing at Manor.Govfresh.com , where he’s sharing the City of Manor’s innovation processes. initiatives too.

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Gov 2.0 Web 2.0 Forums Wiki 89

Ari Herzog

SEPTEMBER 30, 2010

By way of example, I’d like to share with you nine people and how they describe themselves. Summary : Co-founder and partner at Bonsai Interactive, offering smart marketing and social media business solutions, as well as mobile applications and social education. Featured in Marketing in 2010 book. Speaker at TEDx Ottawa.

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LinkedIn Radian6 Education Fashion 89

Diva Marketing Blog

JUNE 22, 2009

Diva Marketing Talks is a live, internet radio (BlogTalkRadio) show. 1-topic about social media marketing. On today's Diva Marketing Talks CK Kerley - Epiphany and Valeria Maltoni - Conversation Agent join me to discuss what is frequently at the center of social media marketing. 30-minutes. Miss today's show?

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Conversation Marketing Health Care Web 2.0 40

Buzz Marketing for Technology

JUNE 27, 2008

beyond simply the formal, paid work context, citing parenting, caring for the elderly, and voluntary work activities as examples. He suggested that distance education and elearning has much to offer in terms of facilitating this process â?? SocialLearn. social networking. student experience. surveillance. technologies. tweetclouds.

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Wiki Conference Policies Education 100

Techipedia: Tamar Weinberg

AUGUST 25, 2010

Influencer outreach may possibly be the most powerful outreach tactic that PR practitioners or marketers are laziest about. When it comes to social media, social should always be carefully weighted before the marketing is put forth. In social media, it may be more important to market slowly and the right way or not at all.

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Social Media Engagement Forums Policies 272

Techipedia: Tamar Weinberg

MARCH 4, 2008

But more so, this quote from Andrew blew it away for me: [The most important thing that I have learned during this process was h]ow to treat my users. May there be more of you in the future, those people that follow your example. She provides consulting in internet marketing and manages Community Support & Advertising at Mashable.

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Digg MySpace Reddit Yahoo 103

Convince & Convert

SEPTEMBER 21, 2010

Social Media is “Viral Marketing&# False, in the same way that a square is also a rectangle, but a rectangle isn’t a square. You’re engaged in an advertising and marketing campaign that uses the Web as its distribution platform. You have to create content, be part of many communities, and proceed incrementally.

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Social Media Strategy Consultant Web 2.0 149

Buzz Marketing for Technology

JUNE 27, 2008

Im sure there are very precise definitions of these terms somewhere, but -- as a working proxy -- Id describe a "knowledge worker" as someone who primarily thinks, interacts, communicates, creates and organizes for a living -- and a "transactional worker" as one who primarily deals with predictable and routine workflows and processes. -

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Wiki Project Meeting Organization 140

Social Media Strategery

DECEMBER 22, 2008

I’ve seen Intellipedia , TSA’s Evolution of Security blog , DoDLive , the DoD’s Blogger’s Roundtable , FEMA’s YouTube channel , GovLoop , and many other examples of “Government 2.0.&# I’ve also seen plenty of failed blogs, dormant wikis, and other failed attempts at using social media.

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Gov 2.0 Social Media Wiki Web 2.0 62

Techipedia: Tamar Weinberg

AUGUST 18, 2010

It should definitely be assumed that if someone uses his Facebook account for both, for example, that there will be a mixture of comments that may not necessarily be personal. Call me Victoria from the example above. An example. Reply Tamar Weinberg August 18, 2010 at 9:53 pm Thank you, Nat. This is not a bad thing!

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Activities Social Media Policies Social Networking 216

Techipedia: Tamar Weinberg

MARCH 4, 2010

Brian Simpson is a cancer survivor and discovered Twitter in the spring of 2008 when he endured the grueling process of chemotherapy for a period of 7 months. Targeting an audience of social media heavyweights that frequently visit New York City is a really useful marketing strategy.

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Hotels Social Media Communities Discount 245

Techipedia: Tamar Weinberg

MAY 5, 2010

Let’s just take a look at the potential of Facebook for business for a moment here and review the various options business owners have in order to be effective with Facebook business marketing. It also reminds you that Facebook is one of their social destinations on the web, but that you might be interested in their YouTube page.

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Facebook How To Marketing URL 279