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Social Media Events Calendar and Advice Guide

Convince & Convert

The social media events season is again upon us. It’s going to be an exciting Fall for me, as I hit the road to talk about The NOW Revolution and other aspects of social media and content marketing. I’m often asked what social media events I recommend. The people you meet.

Eventful 128
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Five Signs the Future Belongs to User-Generated Content

Waxing UnLyrical

Rise of the social photobooth and video jukebox. Live event social media generally involves a social media person or standard event-goer using a mobile device to put content online. The Harlem Shake depended on community. User-generated content is far better at creating that community.

Content 253
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5 Examples of How AI Chatbots Can Boost Your Marketing Power

Social Media Strategies Summit

By 2021, it is expected that 50% of enterprise companies will spend more on bots and chatbot creation than they will on traditional mobile app development. Marriott International developed ‘ChatBotlr’ for its Aloft Hotels to act as an extension of the front desk and concierge service for its customers. Photo Credit: Social Media Today.

Examples 185
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Is Shazam the Future of Mobile Marketing

Convince & Convert

Are we about to finally crack the mobile marketing code? The way an Apple iBeacon works is that a store, a retailer, a hotel or resort, has a little device that sends out offers to your smartphone if you have the appropriate app installed. .” Here’s the challenge, and this has always been the challenge for mobile.

Mobile 60
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Business Growth in a Digital World Conference | Oct 30 | 8:30-5:30

yMarketingMatters

Sheraton Mahwah Hotel. After two years of organizing New Jersey’s premier social media event, ​we’re giving it a whole new spin! Conference in New Jersey. on Tuesday, Oct 30 at the beautiful. To those of you in New Jersey, New York, Connecticut, Philadelphia: Do.Not.Miss.This.Conference. PLEASE JOIN ME THERE!

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DiGiorno and “The Sound of Music”: Spontaneous Tweeting Pays Off

The Realtime Report

DiGiorno knew the live broadcast of the musical would be generating a fair amount of buzz on social media, and the brand “wanted to get in on the conversation.” As a result, the brand scored some great (and completely free) brand exposure and signficantly expanded its reach on social media.

Hotels 155
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What Is Omnichannel Marketing and How Are Brands Leveraging It?

Social Media Strategies Summit

The customer can be shopping online from a desktop or mobile device, via phone, in a brick-and-mortar store, or a combination of all of these channels, and the experience will be seamless. As a response, the brand created Mobile Totes. Starbucks drives loyalty and customer experience through its mobile app.

Brands 109