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Seven Skills Every Social Media Manager Needs

Webbiquity SMM

Social media managers create innovative, high-quality content to engage followers and grow their company’s social media presence. Agility is a fundamental skill in social media marketing, essential for continuously adapting to the evolving digital landscape. Guest post by Eva Chan.

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31 free social media templates that will elevate your workflows

Sprout Social

There are social media templates available for virtually any task you can think of—from content production to reporting to team onboarding. Consider this: When you spend an hour formatting a spreadsheet, you’re losing an hour that you could have spent on your social media marketing strategy. Download the template 2.

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Meet Irina Novoselsky, Hootsuite’s new CEO

Hootsuite

As social has evolved into a constant engine of online culture and connectivity over the past 10 years, it has also become an indispensable way for businesses to not just reach their customers but to engage with their customers in two-way conversations where relationships are forged. Together we will write Hootsuite’s next chapter.

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Vulnerability in the workplace: A career differentiator for women in software engineering

Sprout Social

But when I entered the professional engineering world, I was surprised at how difficult it was to be open, authentic and vulnerable, and the sweeping difference that culture and representation could make. Starting my career as a woman in software engineering. Sprout Social’s engineering culture.

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Meet The Macedonian Software Engineer Fighting Air Pollution With An App

Forbes Social Media

But a Macedonian software engineer is hoping to make vital environmental change- with an app. Macedonia’s Tetovo and Skopje lay unenviable claim to being Europe's two most polluted cities in 2018.

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Measuring your Social Media Impact? Meet your new Best Friend!

Harp Interactive

Simply put, Social Website Analyzer is a one-click snapshot of the state of your website’s or brand’s social media presence across the top 20 social media sites. These stats can serve as meaningful benchmarks as you launch and continue to build and measure your social media presence and impact.

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The pros and cons of social media

Sprout Social

Ah social media. As social media platforms have changed over the years (RIP, Vine), so too have the pros and cons of social media. Not so long ago, brands and executives were still wondering whether they should be on social media at all. Why social media is good. It’s corn. ??