Webbiquity SMM

FEBRUARY 8, 2011

Blogging is often viewed as the core component of a B2B social media marketing strategy, and other than discussion forums, it’s the most mature component of social media. Research from HubSpot shows that small businesses with blogs have twice as many Twitter followers as those who don’t.

Aggregage 181

Aggregage B2B Trends Hubspot 181

Buzz Marketing for Technology

DECEMBER 22, 2010

And appeared on the Facebook Halloween episode of HubSpot TV (my favorite web TV show) all in one week! In January I started on a product with the Avaya Labs (formerly Bell Labs) team to create what is now known as the Avaya Social Media Manager. In the process I found that this was the BEST place to get an ROI in Social Media.

B2B 177

B2B Hubspot Class Forums 177

Webbiquity SMM

MAY 10, 2011

The “ROI of social media&# (or lack thereof) is a hot, and still hotly contested, topic. I summarized arguments from both sides a few months ago in The Social Media ROI Debate. It can influence your prospects to buy from you, but doesn’t normally lead straight to a purchase.

ROI 191

ROI Case Study Bazaarvoice Klout 191

Writtent Blog

JUNE 5, 2013

How do you draw the attention of Climation’s target buyer personas , oil and gas engineers? Image Credit: HubSpot/PoweredbySearch. Who wants to read about marketing automation software? HubSpot is among the best at making B2B content marketing people love, and the phrase has even become their tagline.

Small Business 100

Small Business B2B Strategy Content 100

Convince & Convert

MAY 7, 2013

Create a landing page on your website or blog (you can use Hubspot , FormStack , Impact , or Landerapp ) that requires a name, company name, and email address to register and has all of the information about the webinar. A week before the webinar, you want to think about social media and about a blog post (if you have a blog).

Hosting 160

Hosting URL Newsletter Analytics 160

Webbiquity SMM

MAY 3, 2011

Few phenomena have ever spread as far and grown as rapidly as social media; obviously, this has tapped into something essential to our nature. That is what has driven social media adoption. Whatever your role in social media, we hope you find this list valuable in expanding your knowledge and your network.

Twitter 279

Twitter Pharmaceuticals B2B Biotechnology 279

Kikolani

MARCH 24, 2011

This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, making money online, SEO, and social media on kikolani.com. 17 ways to grow your blog from top bloggers – best blogging tips from the finalists of the Top 10 Social Media Blogs contest. The Resources Mashup.

Mashup 128

Mashup Resources Remix SEO 128

Pixlee

DECEMBER 22, 2021

Brands like Knockaround that seamlessly integrate UGC into their ecommerce websites and social media channels help shoppers see products in-action and envision themselves owning the product. Those elements could include pictures, videos, virtual reality, augmented reality (AR), or social media posts. .

UGC 52

UGC Marketing Mobile Review 52

Razor Social

SEPTEMBER 11, 2019

In all its different types and formats, content fuels the engine of digital marketing. Optimization and Distribution – When we finalize the content, it is then optimized for SEO and distributed across social media. Use a Social Management Tool to Improve your Marketing Productivity. Editorial Calendar Tool.

Products 77

Products Marketing How To Project 77

Convince & Convert

AUGUST 13, 2015

It also involves folding SEO into your content, as well as getting the most out of social media, automation, and distribution. FINIS, a line of swimming gear known for its innovation, chose to use their most loyal fans as brand ambassadors and use their social media content in their marketing strategy.

Content 60

Content Crowdsourcing Marketing Hubspot 60

Koka Sexton

NOVEMBER 14, 2008

Koka Sexton dot Com Home About Koka Contact Twitter FULL RSS Super list of 50 social media links Have you ever wanted to know more about how to make a huge impact in social networking? The “Middleman” of Social Media is Your Friend The Next Evolution of Social Media… You can’t handle the truth!

List 85

List Social Media StumbleUpon Blogosphere 85

Writtent Blog

APRIL 16, 2013

If your title is “9 Social Media Management Tips” but your content lists 9 features of your social media management software, you will anger and alienate readers and earn a bad reputation. Sensationalism: According to HubSpot , big claims and wacky ideas pique readers’ curiosity. Who doesn’t want that?

Hubspot 104

Hubspot Social Media Management Flickr eBook 104

Oktopost

OCTOBER 26, 2020

According to the same survey, 84% of company decision-makers are using social media to support a purchase decision. Clearly, your buyers are now all over social media. To execute an effective B2B social media marketing strategy , you need the right set of tools to organize it all. Yes, eight of them.

Social Media Management 159

Social Media Management Social Media Tools Hubspot 159

Writtent Blog

DECEMBER 22, 2013

The Social Media Strategies Summit – February 4-6, 2014. This well-respected and massively-attended conference plans to feature Rebecca Corliss of HubSpot, Jim Newcomb of Boeing, and a host of other bright minds from major brands covering everything you need to set, reach, and measure your social media goals.

Conference 60

Conference Marketing Education Hubspot 60

Hootsuite

JULY 17, 2023

In 2023, the best social media tools aren’t single-purpose — they’re multifunctional. Whether you’re a solo creator, part of a small marketing team, or tackling social at the enterprise level, there are plenty of social media tools out there for you to add to your tech stack.

Social Media 70

Social Media Tools HootSuite Price 70

Hootsuite

JANUARY 10, 2024

With the right software, companies with minimal resources can compete with the big boys. AI marketing software can help draft content, generate SEO-friendly social captions, repurpose a blog post into a video, suggest an ad strategy, and so much more. AI marketing tools for social media 1.

Tools 99

Tools HootSuite Price Marketing 99

agora pulse

APRIL 28, 2020

Learn from these gifted and experienced social media managers about what it takes to be successful in the social media industry. Are you hoping to become a social media manager, either for your own business or as a consultant to others? What is one thing every new social media manager should know?

Social Media Management 161

Social Media Management Social Media How To Consultant 161

Writtent Blog

JULY 17, 2013

As HubSpot’s Corey Eridon points out, demographics are the perfect starting point for profiling, because they’re relatively easy to obtain from your existing marketing database or customer relationship management software (CRM). Do you use social media? Pain Points. Research Habits. Do you trust online reviews?

Sample 99

Sample Samples Research Company 99

Buffer Social

AUGUST 8, 2017

How do you stay on top of all your social media marketing tasks? From creating and publishing content to analytics and reporting, it can be pretty overwhelming to think of all the jobs social media marketers have to complete every day. Here are 25 of the very best social media management tools out there.

Social Media Management 111

Social Media Management Social Media Tools Price 111

Webbiquity SMM

JANUARY 19, 2012

gShift Labs is the first (at least that I’m aware of ) integrated software package for managing web presence optimization (WPO). Given that WPO is the fusion of SEO, social media, interactive PR , and online reputation management, that’s a tall order. Web CEO , SEO Powersuite ), social media monitoring tools (e.g.,

Software 140

Software Review SM2 Alterian 140

Webbiquity SMM

SEPTEMBER 10, 2012

This year, colleague Cheryl Burgess and I changed things up a bit, opening the award to nominations but focusing specifically on outstanding men and women who work for technology companies and are active on social media. Stacey is flat-out awesome: Social Media Manager for Vocus/PRWeb as well as serving her country as a U.S.

Twitter 257

Twitter Bazaarvoice B2B Microsoft 257

Buffer Social

JUNE 1, 2016

Whole Foods has gone all in on social media. Clearly, there isn’t a single department that “owns” social media at Whole Foods. Clearly, there isn’t a single department that “owns” social media at Whole Foods. Interested in seeing how every team within your company can use social media?

Social Media 40

Social Media Hubspot Marketing Engineering 40

Webbiquity SMM

NOVEMBER 21, 2011

According to Small Business Trends and HubSpot , the percentage of businesses with blogs has increased from less than half in 2009 to nearly two out of three in 2011. What’s more, blogs are a central component of web presence optimization , and the core of a productive social media strategy. Structure (topics).

WordPress 185

WordPress Hubspot URL Widget 185

Webbiquity SMM

FEBRUARY 10, 2015

Or have too many social media marketing statistics.” ” Well, she actually only said the first part (which is debatable), but certainly would have said the second part (which isn’t) had social media been around in the 1930s. How effective is social media in comparison to other digital marketing channels?

Statistics 50

Statistics Social Media B2B Hubspot 50

Sprout Social

JANUARY 30, 2020

The SaaS (software-as-a-service) space is anything but static. In fact, recent data from Blissfully notes that the average business should expect almost half of their software stacks to change within the next two years. Heck, simply looking up “CRM” on the software review platform Capterra returns 770 results as of writing this.

Strategy 100

Strategy Marketing Case Study How To 100

ProBlogger

MAY 31, 2016

Some content that might not be “evergreen,” per se, is still valuable because of how search engines work. If we’re following from the above example, the second “How To” guide would still remain relevant if the writer were to update it to include changes to the Mac operating system and software. When Older Content Makes Sense.

Tips 20

Tips Content Case Study Review 20

Writtent Blog

MAY 9, 2013

One of the most-discussed topics among marketers right now is the recent release of marketing automation software provider HubSpot’s annual report. We were a bit disappointed to learn that only 34% of companies believe their strategy is “completely integrated” with their overall goals: Image Credit: HubSpot.

Trends 99

Trends Hubspot Marketing ROI 99

Convince & Convert

MAY 10, 2012

This is Episode 15 of the Social Pros Podcast : Real People Doing Real Work in Social Media. Read on for insights from Marcus, and our Social Media Stat of the Week (this week: email opens on smartphones and tablets have grown by 82% in the last year). What is the social media stat of the week?

Hubspot 114

Hubspot Mobile Analytics Google 114

Buffer Social

APRIL 5, 2017

Blog post: 15 Psychological Studies That Will Boost Your Social Media Marketing by Buffer. E-book: Hubspot’s Marketing Psychology Guide. Blog post: If Don Draper Tweeted: The 27 Copywriting Formulas That Will Drive Clicks and Engagement on Social Media by Buffer. Storytelling. Funnel marketing.

Marketing 108

Marketing Diagrams Skills How To 108

Webbiquity SMM

FEBRUARY 7, 2011

If 2009 was the year many marketers puzzled over, poked at and pondered incorporating social media into their marketing mix, 2010 was the year of diving in. According to a HubSpot study, 71% of marketers viewed Twitter as a useful marketing tool last year, up from just 39% in 2009. Social Media Tips, Tactics and Techniques.

Social Media 198

Social Media Tools Tips ROI 198

Webbiquity SMM

AUGUST 2, 2010

For those whose job it is to generate leads and sales through content and social media, here are five excellent new resources to help increase your knowledge. A B2B Marketer’s Guide to Great Facebook Pages from HubSpot (29 pages). Take advantage of the medium using pictures and other media.

Report 174

Report Social Media B2B GPS 174

Convince & Convert

MARCH 1, 2012

This is Episode 5 of the Social Pros Podcast : Real People Doing Real Work in Social Media. Read on for insights from Chad, our “Work It Out” advice segment, and Eric’s Social Media Stat of the Week (this week: are we unfriending each other more than ever?). Eric: It has been a pretty fun show.

Social Media 140

Social Media Hubspot Software Hosting 140

Buffer Social

JULY 27, 2017

The content you read here is as likely to be about the evolution of social media , how to create amazing social media content , or little-known tips and tricks as it is about the latest Buffer developments and features (we also share all our culture related content on our Open blog , too). Has this been written before?

Publishing 111

Publishing Metrics Instagram Research 111

Pixlee

DECEMBER 21, 2020

Klaviyo is one of the best software platforms for selling products online. You will find in-depth how-to guides on WordPress, blogging, p odcasting, and social media that’ll help you boost your traffic and sales. It celebrates stories of selfless ways people help others and everyday heroes. Beeketing blog.

Case Study 52

Case Study Resources Hubspot WordPress 52

Webbiquity SMM

FEBRUARY 13, 2017

Social media monitoring is vital for virtually every B2B or B2C brand. 58% of consumers follow brands on social media. 71% say they are likely to purchase an item based on social media referrals; in fact, consumers report that social media plays almost as big a role in purchasing decisions as does television.

Tools 207

Tools Social Media Netvibes Sample 207

Webbiquity SMM

JANUARY 3, 2012

Social media, content aggregation and curation , user-generated content and other developments have dramatically changed the B2B buying cycle over the past few years. social media ROI, lead quality, content marketing) will remain priorities in 2012. 3 Tips on How to Use Search Engine Marketing Effectively by ePROneur.

B2B 190

B2B Strategy Marketing Buy 190

Buffer Social

OCTOBER 18, 2016

Topics: Online marketing, ranging from traffic building to social media to sales. Global Head of Growth & SEO at HubSpot. While being the Global Head of Growth & SEO at HubSpot, Matthew Barby has found the time to share his knowledge and insights into all the great things he does at HubSpot on his personal blog.

Startup 40

Startup URL Hubspot Marketing 40