Pam Moore

AUGUST 11, 2018

It's even more challenging if your business is in a highly regulated industry such as healthcare, financial, insurance or government. In 2018 there is even more pressure on marketers and business leaders in businesses of every size to continuously create content to drive conversation, engagement and sales. Soundcloud.

Industry 60

Industry Real Estate Content Insurance 60

Pam Moore

MAY 19, 2023

Embrace the Future: How Marketing Leaders Can Unleash Team Success with AI and Digital Transformation Digital transformation is no longer a buzzword. It's a necessity for businesses of all sizes to stay relevant and competitive in today's market. Marketing teams that don't embrace AI and other technologies will be left behind.

Team 148

Team Marketing ROI Training 148

Pam Moore

MAY 19, 2023

Embrace the Future: How Marketing Leaders Can Unleash Team Success with AI and Digital Transformation Digital transformation is no longer a buzzword. It's a necessity for businesses of all sizes to stay relevant and competitive in today's market. Marketing teams that don't embrace AI and other technologies will be left behind.

Team 147

Team Marketing ROI Training 147

Hootsuite

JULY 2, 2019

Social media training courses are a great way for digital marketers to level up their skillset. But earning a few extra social media education credentials will spruce up your resume when “I-read-this-online-somewhere” can’t. That’s why we’ve rounded up the best social media marketing training courses available for free online.

Training 111

Training Course Resources Social Media 111

Likeable

JULY 1, 2020

Here are some innovative, trailblazing marketers who continue to inspire us with the work they’re doing for their companies and for the world. When it comes to the brand’s marketing, Smalls-Worthington says their approach is “multi-touch.” No matter the medium, we focus on educating and entertaining men. Cristina Jones.

Industry 134

Industry Marketing Insurance Yahoo 134

Social Media Strategies Summit

DECEMBER 7, 2023

As a higher education marketer, you’ve probably heard about the so-called “enrollment cliff” and its potential impact on the higher ed landscape. One of the best people to answer this is Dr. Carrie Phillips , the Chief Communications and Marketing Officer of the University of Arkansas at Little Rock.

Social Media Management 147

Social Media Management Social Media Education Collaboration 147

Sprout Social

AUGUST 21, 2023

AI has actualized dreams of increased efficiency, with many brands already leveraging AI marketing over the past few years. Like many innovations, the tech industry’s vision for the metaverse had eerie similarities to media like Black Mirror and Snow Crash. Think of all the time you save not washing dishes or clothes by hand.”

Marketing 89

Marketing Privacy Policies Issues 89

Sprout Social

DECEMBER 5, 2023

But after running a follow-up survey of our own audience and comparing our findings to third-party data, we realized consumer views about social marketers were mostly spot-on. Which means the industry is primarily made up of Millennial white women. How can we make a place in the industry for people from different generations?

Social Media 120

Social Media Survey Education Team 120

Mindjumpers

SEPTEMBER 9, 2010

Like Mindjumpers, he is associated with Social Marketing Forum. You can connect with him on Twitter @Conversionation A seemingly minor aspect of the social media marketing plan is drafting a social media policy and training your employees. On the contrary: focus on how you can help and train them.

Policies 186

Policies Education Social Media Marketing 186

Sprout Social

SEPTEMBER 26, 2023

The emergence of artificial intelligence ( AI) in marketing is no exception. Why organizations need an AI use policy Marketers are already investing in AI to increase efficiency. Educating employees about the associated risks and clearly defined use cases for AI-generated content helps alleviate this problem.

Policies 106

Policies Marketing How To Guidelines 106

Hootsuite

AUGUST 25, 2021

Social marketers are the CMOs of the future. “Social media managers, community managers, online marketing managers—these people understand where the customer relationship lives,” he told Tech in Asia. They’ve since found themselves on the front lines of many marketing organizations. Just a thought. —

Social Media Management 126

Social Media Management Social Media HootSuite Training 126

Oktopost

OCTOBER 26, 2023

Unlike other industries, the financial sector operates under the watchful eye of regulatory bodies such as FINRA, SEC, IIROC, FCA, and PRA, imposing strict guidelines on communication and transparency. In fact, 81% of socially engaged sellers in the financial services industry report increased business prospects.

Reputation 125

Reputation B2B Guidelines Policies 125

Pam Moore

JUNE 10, 2017

Unfortunately many small business owners and marketing teams jump on social media expecting fast results. Many social marketing plans fail simply because the marketing architect underestimated the amount of work required. 5 Reasons why marketers fail using social media. Episode Highlights. SoundCloud.

Social Media 167

Social Media Marketing Small Business Influencer 167

Oktopost

FEBRUARY 19, 2024

Last year, the return of office culture, recession fears, and AI’s rise transformed B2B marketing. And increasingly, people are seeing LinkedIn as the place to go for industry insights, connecting with like-minded individuals, networking, and honing their craft. Does Advocacy Posting Vary by Industry?

Trends 69

Trends B2B LinkedIn Training 69

SocMed Sean

AUGUST 12, 2018

With a background in online marketing, Jade has always had a love for the written word. She enjoys being able to combine these skills with her passion for the education industry. As someone trained in technology and the law, but who works in digital marketing, I completely concur with her thoughts below.

Course 113

Course Skills Marketing Training 113

Sprout Social

OCTOBER 11, 2022

Advocacy programs help social marketers extend their brand’s reach beyond their bandwidth—without additional paid spend. More than two-thirds (68%) of marketers report their organization already has an advocacy program. As one marketer said, “You need a lot of content to support a program. Product news/industry partnerships.

Strategy 131

Strategy Content Curation Press Release 131

SocMed Sean

AUGUST 12, 2018

With a background in online marketing, Jade has always had a love for the written word. She enjoys being able to combine these skills with her passion for the education industry. As someone trained in technology and the law, but who works in digital marketing, I completely concur with her thoughts below.

Course 100

Course Skills Marketing Training 100

Convince & Convert

JUNE 18, 2014

Image via BigStockPhoto.com Since the days of yore, marketing strategy has been designed for the same purpose: sell more stuff. Marketing tactics, on the other hand, are a different kind of animal. Each of these fast-growing companies has a unique education-based headache, and we have become the Tylenol to provide assistance.

Trends 154

Trends Marketing Education Training 154

Twist Image

MARCH 10, 2011

When was it the business of a Marketing agency to do anything but service the needs of the brands it serves? The business model of the advertising or marketing agency of yesteryear continues to morph. The challenge is not the marketing agency's desire to accommodate this shift. Times have changed. Times continue to change.

Industry 105

Industry Marketing Education Proposal 105

Oktopost

OCTOBER 30, 2019

Episode two of our podcast, B2B Marketing Now, was posted last week and we learned so much about video for B2B marketing creating this episode. We invited Paul Carpenter to educate us on the value of video for B2B marketing, covering the why and how with video programming. Why should have a video marketing program?

B2B 89

B2B Video Marketing Module 89

Janet Fouts

JULY 4, 2020

Maybe you’ve worked somewhere you had to take diversity and inclusion training in order to move up in the company and it was just another box to check off? This project focused on broadening the representation of women and minorities in computing education and careers. Is it unconscious bias tests? About Lesley Slaton Brown.

Project 144

Project Training Education Engineering 144

Ignite Social Media

JANUARY 3, 2019

If you are not familiar with the Snapchat Certification Partner program, it aims to provide the expertise and in-house talent to help manage campaigns on behalf of marketers. Undergo recurring educational training to understand the most up-to-date Snapchat advertising capabilities, best practices, and campaign strategies.

Social Media 136

Social Media Case Study Training Guidelines 136

Firebelly

DECEMBER 5, 2013

Here’s some of the top players in apartment marketing sounding off on what’s important. Mark Juleen, VP Marketing, J.C. I’ve been bullish since day one, but for marketers we may see a shift away from Facebook, or other platforms, and more effort over on G+. 2014 is upon us. This will be the year for Google+.

Real Estate 271

Real Estate Marketing Automotive Smart Phone 271

The Realtime Report

JUNE 12, 2023

PHI draws a high price on the black market and, unlike credit card data theft, can go undetected for years. The healthcare industry must also create a culture that puts patient safety above all other priorities, from senior management to frontline staff. The number of these devices has exploded over the past decade.

System 171

System Insurance Organization Mobile 171

Hootsuite

JUNE 29, 2023

Social media guidelines in healthcare can be stricter than guidelines in other industries. Content creators and marketers love style guides. Guidelines give your team the tools they need to speak about your brand and the industry in a positive, inclusive, and respectful way. Enhance patient education.

Guidelines 78

Guidelines Template Templates Social Media 78

Keyhole.co

NOVEMBER 8, 2023

Each industry has rules and regulations that they must comply with online. Of course, depending on your industry, the rules will be different. The food industry in the US is accountable to the Food and Drug Administration (FTC). The FTC monitors advertising that relates to food, particularly in relation to influencer marketing.

Social Media 52

Social Media Policies Guidelines Privacy 52

Laurel Papworth

DECEMBER 29, 2022

“The global metaverse automotive market is estimated to be valued at over USD 116.5 ” from Research and Markets via PR Newswire. Marketing NFTs as virtual good collectibles for branding, including Digital Twin NFTs. TRAINING OEMs and major suppliers can provide AR/VR training and staff onboarding.

Automotive 59

Automotive Company Virtual World Education 59

Pam Moore

JUNE 21, 2019

Content marketing is the new yet not new buzzword. The truth is content marketing has been around for decades, since conversations and business has existed. Content marketing is not a new shiny object invented via social media. Without content and humans, social media and digital marketing wouldn't exist.

Content 113

Content Marketing Loyalty Findability 113

The Realtime Report

AUGUST 11, 2021

However, the industry has changed drastically since the term was coined in the 1990s. The result is businesses from all industries use mining and analysis to gain insights into the information they need to make informed decisions. They are important in these industries for shaping workflows, approaches, and techniques used.

Data 91

Data Insurance Analysis Retail 91

Sprout Social

DECEMBER 6, 2023

You’d be hard-pressed to find healthcare marketers that don’t understand the value of social media for healthcare , according to Jill Florence, Director of Enterprise Sales at Sprout Social. Familiarize your team with this protocol by co-creating HIPAA compliance training programs that feature social media education.

Social Media 102

Social Media Privacy Insurance Guidelines 102

Jon Loomer

FEBRUARY 24, 2021

So many freakouts from users and marketers alike. Part of this is getting an educated feel for what is going to happen instead of reacting on the fly — emotionally — later. It’s changed the industry. Educate yourself. One option to get access to this training is to join my PHC – Elite community.

Advertising 216

Advertising Facebook How To Privacy 216

Pam Moore

MAY 12, 2017

Marketers have no guarantee their content will be seen on any medium, platform or social network. There are still quite a few lazy marketers pushing out mass quantities of junk content trying to grab that sacred top of news feed position. Social Profit Factor Training Academy and Marketing Nutz Can Help! . Need more help?

Feed 162

Feed Feedly Content Training 162

Pam Moore

SEPTEMBER 9, 2020

SocialZoomFactor · Sales and Marketing Conversion Funnels – How to Get Started. One of the best ways to attract more of your dream customers and turn them into paying customers is to learn how to create and optimize sales and marketing conversion funnels. The Ultimate Guide to Sales and Marketing Conversion Funnels .

Conversation 78

Conversation Template Templates Marketing 78

Laurel Papworth

JANUARY 12, 2023

How can NFTs be used in Metaverse Marketing campaigns for Australian wine and spirits? LECTURE: Laurel Papworth Metaverse Marketing of Wine and Spirits in Australia. And I run training and courses. I will say there’s a lot of education in having a winery or distillery. Hello and welcome. My name is Laurel Papworth.

Campaign 59

Campaign Geotagging Marketing Press Release 59

Laurel Papworth

JULY 4, 2023

While not specifically designed for developers, this course provides an essential overview for business and marketing professionals. And while not a ‘developer’s’ course, as a business or marketing agency the aim is for you to have an overview of the tools behind this emergent technology sector.

Overview 52

Overview Policies API Course 52

Proactive Report

JANUARY 29, 2013

According to a 2012 study conducted by the Chartered Institute of Marketing (CIM), Ipsos ASI and Bloomberg, there is a skills gap in business use of social media. A full 50% claim to be either below their industry average or feel they are ‘fundamentally ill-equipped.’. Educating the C-suite. 87% have liked a brand on Facebook.

Training 93

Training Company Social Media Skills 93

The Realtime Report

JUNE 19, 2019

A couple of these positions in the advertising and marketing realms are the media planner and the media buyer. Unlike many other jobs in the industry, there aren’t set qualifications for either position. You don’t need advanced degrees or training. Qualifications. Experience. Expectations.

Buy 93

Buy How To Training Education 93