Sprout Social
JULY 12, 2019
The situation is clear: you must create engaging video content on social media. You know you have to draw the viewer in and leave an impression, but there are so many ways it can go wrong. It’s already hard to churn out videos, but it’s a lot harder to make sure your content resonates for the right reasons – you want to get customers excited about your brand.
agora pulse
JULY 10, 2019
On Instagram alone, social media managers are looking at likes, comments , video views, link clicks, profile views, and so much more. One thing I’ve noticed, though, is that there’s a piece of that puzzle that marketers and brands often don’t even realize is missing in their account monitoring: Instagram saves. Saves on Instagram aren’t quite as flashy as big social proof , and they often don’t come in the same impressive numbers as likes or comments.
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Social Media Today
JULY 11, 2019
While influencer marketing has been a part of plenty of successful campaigns, marketers need to take certain precautions to avoid the pitfalls of utilizing this strategy.
Waxing UnLyrical
JULY 11, 2019
Guest post by Rodney Laws. Businesses come into existence through a complex combination of factors. Sometimes it’s a matter of the right skillset proving value at the right time, and an opportunity coming up to turn its use into a full-time operation. But no matter its origin story, every business needs a defined purpose — a core goal that, while contrived, communicates its style and intent.
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Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.
Firebelly
JULY 9, 2019
Grab your sunglasses because these sun-sational blogging tips are about to bring the heat. Blogs play a major role in boosting your website’s search engine optimization. The more value you bring to people via your blog, the more you can position your brand as a thought leader in your industry. Best of all, it is […]. The post Sun-sational Blogging Tips For Boosting SEO And Growing Your Blog appeared first on Social Media Marketing Agency | Firebelly Marketing.
Meltwater
JULY 11, 2019
It used to be the exception to see brands taking a stand on social and political issues.In fact, it was considered taboo for companies to come out in favor of… Read More >>>.
Social Media Informer brings together the best content for social media professionals from the widest variety of industry thought leaders.
Audiense
JULY 11, 2019
If you have read the most recent articles on our blog, you will have seen that we have spoken (and a lot) about the important role that technology plays in the creative process , how it is a key asset for the agencies and consultancies in the marketing and advertising industry , and the innovative role that it plays for brands in their adaptation to the current digital reality.
Ignite Social Media
JULY 10, 2019
Groups will be the New Facebook. Facebook is hoping that its emphasis on Groups will re-engage users. According to data from eMarketer, average time spent and overall engagement on Facebook is expected to continue to decline. This can be attributed to algorithm updates, the inability to capture younger audiences and a move towards private messaging.
Meltwater
JULY 7, 2019
Those who work in public relations are expected to be the best when it comes to honing a message that sticks and moving a reader or viewer to take a… Read More >>>.
Social Media Today
JULY 11, 2019
While Instagram's dedicated video app didn't get off to a flying start, it's made critical changes in its first year and could become a key monetization platform for brands, writes Takumi's CEO Adam Williams.
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A beginner's guide to social media automation tools and getting automation right.
Janet Fouts
JULY 10, 2019
My guest on Mindful Social this week is Molly Cantrell-Kraig. Boy, does this woman have a story! She’s been through the wringer a few times in her life, yet she’s managed to do so much more than survive, she’s thrived. Her new book Circuit Train Your Brain- Daily Habits That Develop Resilience is such a great read. You know by now that one of my favorite topics is resilience and when you bring mindfulness and emotional intelligence into the mix it can be golden!
Social Media Strategies Summit
JULY 12, 2019
The rise of influencer marketing was a fast one. 2016 saw the explosive growth of macro influencers and celebrities in marketing campaigns. By 2017, the market saw the need for micro-influencers – those with followings between 10,000 and 500,000. Partnering with micro-influencers became the best practice for brands hoping to get the most “bang for their buck.” Their smaller followings were more engaged than their macro counterparts, but their rates were often much more affordable.
Unmetric
JULY 12, 2019
Raksha Bandhan is a popular festival which celebrates the beautiful bond shared between brothers and sisters. Brands too celebrate events like this with heartfelt and touching social media campaigns to woo their audience. We analyzed the most popular Raksha Bandhan posts that brands have done in the past using our product Unmetric Discover. See the latest Raksha Bandhan posts.
Social Media Today
JULY 10, 2019
Buying Facebook advertising shouldn’t be the end of your marketing strategy on the platform. There are many other ways to increase your traffic and online influence without paying for ad space.
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Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.
The Social Media Hat
JULY 8, 2019
Here are four effective and easy to implement tips to enhance your content marketing strategy with Instagram.
Pam Moore
JULY 8, 2019
5 Ways that Social Media Marketing Software Can Fail You. There’s no denying that social media marketing software can be an enormous asset to businesses of all sizes, creating, publishing, and even reviewing the performance of their content easier and quicker. Many tools can help you streamline the social marketing process while making it more effective and impactful, too.
Unmetric
JULY 11, 2019
SparkNotes is a company that provides study guides for literature, poetry, films, and more. Anyone who’s had classics as Required Reading in their high school English lessons would be familiar with their website. But here’s another thing about SparkNotes none of us ever expected back in high school—they’re really, really good at pop culture references.
Social Media Today
JULY 6, 2019
What are the key uses of social media insights and data, and how can it help optimize your business efforts? Check out this overview of a new report on social analytics usage.
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SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.
Social Media Marketing
JULY 10, 2019
It has already been discovered that Instagram has been responsible for surpassing both Facebook as well as Twitter in terms of the total number of users who are active. Currently, Instagram is the most preferred social networking platform that most of the businesses use for marketing their business. Instagram is simple, convenient, and user-friendly.
Pam Moore
JULY 6, 2019
Content. It's everywhere. Conversations, LinkedIn company page posts, LinkedIn video, YouTube videos, Instagram Stories, Instagram Posts, podcasts, live video streams, Facebook posts, Facebook messenger bots, Tweets, Instagram images, Snachat snaps, Facebook live video, iTunes podcasts, and the list goes on. The reality is that content is the core of not only the social and digital web, but also of humans.
Unmetric
JULY 8, 2019
With the ever-changing landscape of social media, it is highly necessary for social media analysts and digital marketers such as yourself to keep updating themselves to remain relevant. Gone are the days where your only job was to measure social media efforts. Today, I’m sure a major chunk of your work involves quantifying and mining insights from social media in order to drive marketing ROI.
Social Media Today
JULY 7, 2019
With influencer marketing on the rise, influencers are also becoming more discerning about their partnerships. If you want to make better connections, here are some tips.
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Learn the 10 worst social media marketing mistakes and how to avoid them.
Forbes Social Media
JULY 7, 2019
Beneath all “fake news,” misinformation, disinformation, digital falsehoods and foreign influence lies society’s failure to teach its citizenry information literacy: how to think critically about the deluge of information that confronts them in our modern digital age.
Hootsuite
JULY 9, 2019
What is social proof? To put it simply, it means relying on the wisdom of others when making a decision. Social proof is why you read product reviews before buying, and ask locals for restaurant recommendations when you’re visiting a new city. Whether you’re buying a new mattress or choosing a hotel for your upcoming vacation, It’s easy to get overwhelmed.
agora pulse
JULY 12, 2019
Some brands still believe the common misperception that social media is a zero-sum game regarding platforms: If audiences are embracing one platform, then it must mean that they are rejecting another. . That misconception comes in part from how social is covered. Often in analyses, we see different social networks pitted against each other, with some ascendant and some in decline.
Social Media Today
JULY 9, 2019
With artificial intelligence and machine learning infiltrating more and more aspects of daily life, its worth considering how such processes are constructed, and what that means for the future.
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Discover just how easy it is to boost SEO with social media.
Forbes Social Media
JULY 6, 2019
A simple iMessage can turn your iPhone into an unusable brick according to a Google security research project which has just disclosed the methodology behind the attack. Here's what you need to know, and what you need to do next to make sure your iPhone doesn't fall victim to this attack.
Hootsuite
JULY 8, 2019
An Instagram takeover is when someone temporarily takes over another account to create and share content—usually on behalf of a brand. The takeover host might be a celebrity, an influencer, or even a team member. There’s a reason why takeovers are a popular activity on Instagram. As with a crossover episode of two great shows (like the COPS episode of X-Files ), it adds excitement and novelty to your content calendar , and gives your brand a big boost in the process.
The Realtime Report
JULY 8, 2019
5 Practical Skills Essential for Success in Business. If you are thinking about opening your own business, then you may be wondering if you have the essential skills needed to be successful. While more people than ever before are ditching their 9 to 5 roles and going it alone by starting up their own businesses, it is important that you know your stuff and do your research beforehand.
Social Media Today
JULY 11, 2019
This infographic outlines major user activity statistics on each social media platform. These stats can help inform you when building and adjusting your social strategy.
Socially Sorted
JULY 11, 2019
Ready to rock with August social media ideas? We’ve featured loads of them in this post. It’s packed with Social Media Holidays for the month of August – including social media post ideas, video ideas, GIFs and more, ready for you to schedule. Watermelon on. // Read More. The post 60+ August Social Media Ideas – Videos, GIFs and More appeared first on Socially Sorted.
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