September, 2016

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5 Ways Boring B2B Brands Can Kill It With Content

Convince & Convert

B2B brands have the challenge of engaging fans despite boring content. These illuminating examples prove that B2B can have fun with content marketing.

B2B 167
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Fluency of Culture, Not Language, Is Key to Winning Big in Global Online Markets

Webbiquity SMM

Guest post by Charles Whiteman. The smartest companies are always looking to reach untapped markets. These days, most are finding success by engaging new global consumers through digital channels. By communicating with online customers in their languages of choice—on their devices of choice—businesses can sell to more markets than ever before. Marketers can face challenges during such expansions, however.

Marketing 100
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Instagram Introduces New Business Profiles

yMarketingMatters

Instagram is rocking it so this is great news! With a Business Profile and its new features, Instagram can work even better for your business and help you stand out, get insights and find new customers. That’s why I recommend using Instagram and changing your personal profile to a business profile today to get more leverage for your business. While Instagram is still predominantly teen focused, usage with older demographics is catching up fast, and is a target, focused market (see latest s

Instagram 191
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Exploring the World of Blockchain Transactions

Buzz Marketing for Technology

Those of you who have been following my recent posts about digital currencies may remember my recent discussion with Alex Tapscott, founder and CEO of Northwest Passage Ventures. He’s the co-author along with his dad, the business theorist Don Tapscott of the best selling book ‘ The Trust Protocol: How Blockchain Technology Will Change Money, Business and the World. ” In my last post, we delved a little into the topic of blockchains, those public ledgers that allow digital currencies like

Metadata 156
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21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

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Finding the Right Influencers to Partner with Your Brand

Meltwater

It’s clear that finding the right influencer is not simply about finding the people with… Read More.

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5 Step Success Strategy to Prioritize Social Networks for Your Business

Pam Moore

Every marketer and business leader is faced with the challenge of where to prioritize their time and investment. Time is our greatest asset in both business and life. How we spend our time can make or break business and marketing success. When it comes to digital marketing, social media and branding, it is no different. In my 20 years of business and marketing experience I have never heard a marketer exclaim, “I have so much time, resource & budget I don’t know what to do with it

More Trending

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[Interview] How Eric Cantona and #LeBigSwim Created An Ocean Of 2.5 Million Engagements

Audiense

Kronenbourg’s Bronze Lions winning campaign proved one big thing, people will get involved in your social media strategy if they care about the content. It began with an audacious claim, that Eric would swim the 20 mile wide English Channel that separates the UK and France on one condition: 10,000 British people had to declare on social media that they believed Kronenbourg to be the supreme beer.

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Hire Me! – Social Media Networking for the Job Hunter

Ignite Social Media

You recently graduated college and you are ready to take on the world! You have a degree and you think you are one hot commodity in this big world! Hey, you even added a few connections on LinkedIn. Your connections are not just your friends but maybe a few key people at your dream companies. You know you are awesome, so why won’t “this dream company” hire you?

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Why Minimalism and My Blog Lack Copyright

Ari Herzog

In the fashion industry, there is trademark protection but no copyright protection. You can copy any clothing or accessories and sell it as your own design. You can’t copy the trademark label. It’s the same in the food industry. You cannot copyright a recipe. It’s the same in the automobile industry. You cannot copyright the sculptural design.

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How Promotion Affects Engagement for Malaysian Insurance Brands

Unmetric

Insurance agents make a living out of their gift of the gab. I wanted to see if their social media accounts were anything like that, and how much engagement they get. I added AIA, Allianz, AXA AFFIN, Great Eastern Life, Prudential and Zurich in Analyze. The report generator was kind enough to give me a detailed analysis of what the top Insurance Brands in Malaysia were up to on Facebook during the month of July 2016.

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Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

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The Modern CMO: Ways to Overcome Brand Measurement Challenges

Meltwater

Today’s marketers are under more pressure than ever to measure performance and quantify the impact… Read More.

Brands 95
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6 Steps to Launch a Perfect Snapchat Takeover

Convince & Convert

As Snapchat's audience skyrockets, brands are turning to Snapchat Takeovers to build social followers and spread brand awareness.

Brands 158
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L’Oreal celebrates diversity with #YoursTruly and GHD supports breast cancer with #NotDefined

Audiense

September has already started and that means the end of the holiday season… So now you’re back in the office with plenty of energy, we want to share with you our favourite campaigns of this week. Keep reading to find out how a hair brand shows their support breast cancer patients, or how a back to school picture can help Save The Children and how L’oreal want us to celebrate diversity with #Yourstruly.

NGO 87
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Increase Your Business With Social Media and SEO

The Realtime Report

Increase Your Business With Social Media and SEO. If you want to improve your business, then you need to use social media along with your SEO strategies. Many businesses feel that since they have a SEO plan in place, they don’t need to leverage the power of social media. This is a wrong idea, because social media has grown leaps and bounds in the last decade and is now one of the best ways to market your products and increase your business.

SEO 137
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The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

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The Book of Joy is here! #sharethejoy with @thedesmondtutu + @DalaiLama

Janet Fouts

The Book of Joy by Desmond Tutu, the Dalai Lama and Douglas Abrams chronicles a week with two legendary figures discussing compassion, joy and the power of humility.

Review 111
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How to Search Twitter Like James Bond

agora pulse

You’re a lot more like James Bond than you think. You’re sophisticated, adventurous (you’re working with new media!), and you likely have more access and higher security clearance to the company’s social media accounts than your CEO does. That means that you also have access to the best tools to do your job, and one of those tools is Twitter search. “What did you expect, an exploding pen?

Twitter 70
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Prepare for PR Crisis with These 6 Tactics

Meltwater

Preparing for a PR crisis requires getting out of the mindset that keeps us busy… Read More.

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How to Write Without B t as a Social Media Marketer

Convince & Convert

Forget the writing rules you learned in school—you need to write differently for your social media readers. Here’s how.

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Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

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The 20 Worst Mistakes You Can Make On A Business Trip

Forbes Social Media

Seasoned travelers share their worst experiences on business trips and what they learned. This is advice you need to know.

Travel 92
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5 Tips To Secure Your Business Success

The Realtime Report

5 Tips To Secure Your Business Success. Succeeding in business is something that all of us aspire to. Think about it, none of us go into business to be mediocre, right? I started my first business many years ago and found that after three years in business I was facing having to close the doors. Thankfully I grafted, dug deep, and was able to save my company, but it was pretty touch and go for a while there.

Tips 130
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Guaranteed Traffic?

Janet Fouts

There is no easy way to shoot to the top of the search engines and stay there generating tons of inbound traffic. But it CAN be done!

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10 Time Hacks to Design Your Dream Life and Business

Pam Moore

We all have 24 hours in the day. It’s how we spend each of those hours that determines the pulse, depth, happiness and quality of our life. Have you ever wondered why it seems that some people just simply have more free time? Yes, they may be busy. However, they seem to float through life a bit (or a lot) happier, while you feel as though you are stuck in a hamster wheel.

Training 131
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How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

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Sidekick 9/18-9/24

Meltwater

Foliage isn't the only thing piling up in September. Fall headfirst into autumn events like… Read More.

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5 Important Facebook Metrics and How to Improve Them

Convince & Convert

Determining the success of your Facebook activity isn't hard—you just need to know where to look, and what your metrics are telling you.

Metrics 118
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Get started with Instagram for business

Lucy Hall

This Instagram for business guide is perfect for beginners, people just dabbling and those who have never used Instagram before! Instagram has grown into one of the worlds largest social media networks, it,s a place where you can discover and post visually pleasing content. Often Instagram has been associated with the 'cool kids' fashionistas, music types and artists.

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Optimize Your Logistics: Give Your Stockroom A Makeover

The Realtime Report

Optimize Your Logistics: Give Your Stockroom A Makeover By Stephan Reed. If you’re really busy coping with new orders coming in every day, it can often mean that your stockroom takes a backseat when it comes to giving it an overhaul and a makeover. Using Ball Transfers for smoother and more efficient movement of items is just one prime example of how you could transform your stockroom area and optimize your logistics, and there are a number of other ways to improve what is an integral part of yo

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8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

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Top 10 WordPress Theme Frameworks in 2016

Kikolani

WordPress theme frameworks provide website owners with a theme’s basic functionality and allow them to modify its look and feel. If you have been using WordPress for maintaining your website, you’d probably know how popular and useful these WordPress frameworks are. Since there are plenty of frameworks available today to choose from, we have pulled together the top 10 to help you choose the best option. 1.

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What Snap Inc. Means for Marketers

Ignite Social Media

Talk about some big news this past week on the social media stage. Snapchat has changed their name to Snap Inc. and released their first hardware product called “Spectacles”. Big moves for a fairly new social platform! But what do these moves mean for marketers? Let’s find out. What are Spectacles? For starters, let’s look at Snap Inc.’s first ever hardware product, Spectacles.

Marketing 122
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20+ Tips to Land a Job at a Startup: Get Hired at a Startup!

Devumi

Landing a job at a startup can be exciting. It’s a new company, with new growth opportunities, and you get to be right there as an integral part of the journey. There are people out there who are addicted to it. They jump from startup to startup, and when one builds they move on to […]. The post 20+ Tips to Land a Job at a Startup: Get Hired at a Startup!

Startup 65
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Why the ‘All About Them’ Brand Strategy Works Every Time

Convince & Convert

A good brand makes people feel good. A great brand makes people feel good about themselves by employing an "All About Them" strategy.

Strategy 100
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The importance of content moderation in Social Media

Lucy Hall

A look at the importance of content moderation in Social Media Social media, blogs, forums and the like are outlets for people to express themselves, to share experiences bad and good with their connections or with people of similar interests. As a business, whether you actively use social media or not you are probably on it. You see, when people need to vent about a business the first place they take to now is the internet, a forum, a group or a social network.