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What is This “Deinfluencing” Trend and Should Brands Care?

Ignite Social Media

You may have seen some buzz around something called “deinfluencing” and wondered what impact this emerging trend could have on influencer marketing strategies. Especially as conversations heat up around fashion waste, environmental impacts from overconsumption, and economic inequality. Why the fatigue from followers? Sign up below.

Trends 98
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10 metrics to track influencer marketing success in 2024

Sprout Social

Influencer marketing has grown beyond getting a viral moment. It has become a core element of marketing and sales strategies. Our Q3 2023 Pulse Survey revealed 81% of US-based social marketers consider influencer marketing an essential part of their social media strategy.

Metrics 93
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Why Do People Still Use Pinterest in 2022 and Should You?

SocMed Sean

Once upon a time, women shared recipes with index cards that came out of little wooden boxes, young girls and women created collages and vision boards to visualize their future goals and dreams, and we all got our fashion and travel advice and ideas from magazines. Fashion is a common example of the hope chest.

Fashion 130
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Build Blog Products That Sell 2: Analyze the Market and Competitors

ProBlogger

The post Build Blog Products That Sell 2: Analyze the Market and Competitors appeared first on ProBlogger. And then, if you market yourself in the right fashion, they’ll buy what you’re selling. Competitor and market research—seeing what else the marketplace is already offering—is a good next step to take.

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How to Find the Right Instagram Influencers for Your Brand

agora pulse

They exist in almost every niche, from fashion and beauty to food and fitness. Working with Instagram influencers gives you an extra weapon to add to your social media marketing arsenal. You can get ideas and planning tips for an Instagram marketing strategy from this free ebook. Boost engagement. Drive sales.

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Affiliate Marketing Success: 4 Tips for Affiliate Niche Marketing

Twenty4 Social

Affiliate Marketing Success: 4 Tips for Affiliate Niche Marketing Affiliate marketing can be a great way to start making money online. However, if you want to be… Affiliate Marketing Success: 4 Tips for Affiliate Niche Marketing Affiliate marketing can be a great way to start making money online.

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6 Ways to Improve B2B Engagement Metrics and Close Deals

Oktopost

6 Ways to improve B2B engagement across marketing channels. From blogs to videos to ebooks, content engagement can take many forms. Email marketing can be seen as an old-fashioned way to engage with customers, but it is actually one of the most effective ways. Quick Jump Links. What is B2B engagement? Website engagement.

B2B 84