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10 Books Every Social Media Manager Should Read in 2020

Hootsuite

…Well, I guess technically it’s less of a club, and more of a list of really fascinating reads, perfect for a social media manager who wants to level up their game. Bonus: Download our free guide that shows you how to 10X your social media performance and beat your competitors. But still. Sound good?

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27 essential social media manager interview questions (and answers)

Sprout Social

Social media managers (SMMs) play a pivotal role for any modern brand; they are responsible for much of the business’s external communication and engagement with existing and potential customers. A post shared by Sprout Social (@sproutsocial). 9 skills every social media manager must have. ?Communication

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7 AI-Powered Content Creation Tools for Social Media Managers

Hootsuite

AI-powered content creation: You’ve definitely heard about it, but should you use it? From social content to emails to blog posts to sales pages, digital marketing just requires So. Bonus: Download our free, customizable social media calendar template to easily plan and schedule all your content in advance.

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Looking ahead: 9 predictions for social media marketers in 2021 and beyond

Sprout Social

Jenn Crim , the Acquisition Marketing Manager of social media at Opry Entertainment Group, is confident that social media and those responsible for it will become definite must-haves for brands. “I I see the role of the social media manager becoming absolutely essential in 2021.

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How to Prove Social ROI to Your Boss (Who Doesn’t Really Get Social)

agora pulse

Social media has become increasingly data-driven which means that social media managers today must prove social ROI (return on investment) to their boss. Businesses use ROI to calculate dollar/cents return on a dollar/cents investment and social media is no different. Social ROI- A Story.

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How to Prove Social ROI to Your Boss (Who Doesn’t Really Get Social)

agora pulse

Social media has become increasingly data-driven which means that social media managers today must prove social ROI (return on investment) to their boss. Businesses use ROI to calculate dollar/cents return on a dollar/cents investment and social media is no different. Social ROI- A Story.

ROI 108
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Why You Need to Incorporate Social Media into Your Lead Generation Strategy

Oktopost

These platforms grant easy access to some of the most valuable audiences any B2B enterprise could hope to find – provided you know how to find them, and how to use social media publishing to your advantage. All the usual social channels lend themselves to B2B social publishing, though some are definitely better than others.