Oktopost

MARCH 26, 2024

While we could write all day about the benefits of social selling , our bread and butter is helping you prove social selling success. We previously covered the types of data and metrics you can measure to increase ROI on your social selling initiatives. Enter the Influenced Opportunity Report.

Influencer 62

Influencer Report B2B ROI 62

Hootsuite

OCTOBER 28, 2019

What are social media metrics? As a social media professional, they’re your chance to demonstrate the value of your work, and the impact of the decisions you’ve made. Instead, focus on the data that matters—the numbers that prove your effort has had a positive, bottom-line impact on the business.

Metrics 112

Metrics Social Media CPM CPC 112

Unmetric

JUNE 5, 2019

What would happen if the leaders in social media management and social media competitive intelligence were to team up? Answer : Hootsuite’s 18 million customers have the option to access Unmetric’s competitive intelligence and benchmarking data from directly within the Hootsuite platform.

HootSuite 122

HootSuite Press Release Social Media Management Metrics 122

Hootsuite

JANUARY 24, 2022

One of social media’s greatest advantages for marketers is the ability to gather data in real-time. Social media data can help you gauge the initial success of a campaign within just a couple of hours of your launch. Social media data mining also gives you key insights into your audience.

Data 94

Data Social Media HootSuite Template 94

Sprout Social

JANUARY 31, 2024

The good news is that there are ways to increase your reach and move your video metrics in the right direction. YouTube’s native analytics provide metrics to help channels understand how engaged your audience is. Both big-picture and granular data points can clue you in on what videos are doing well. Video duration.

YouTube 95

YouTube Engagement Metrics Analytics 95

Oktopost

OCTOBER 28, 2022

Tracking social media data can be a pain. Between native social dashboards on the individual networks themselves, and the fact that each network measures different KPIs, a digital marketer or social media manager can spend hours trying to track and measure their impact on social media.

LinkedIn 62

LinkedIn B2B Metrics Report 62

Sprout Social

JANUARY 19, 2021

What emerged for many was a new appreciation for the power of social media. Social data helps marketers stay on top of cultural trends and gain a deeper understanding of their audiences. Social listening provides real-time insights into consumers’ feelings, wants and needs in a way that no other marketing platform does.

Data 92

Data Sentiment API Analysis 92

Unmetric

JULY 17, 2016

The numbers for Reach and Impressions will be displayed along with other engagement metrics for Posts published starting July 1, 2016, onwards. Here’s how we define the metrics: Reach : This refers to the number of unique people who viewed a piece of social media content. We’ve even learned to (almost) measure ROI.

Data 60

Data Facebook Metrics Social Media Management 60

Sprout Social

FEBRUARY 1, 2024

Nowadays, there are much more efficient ways to publish and schedule social media content. If you take advantage of a Facebook publishing tool, you will be empowered to have a tool semi-automate your social media management tasks. Other tools allow you to choose automated optimal times based on your audience.

Publishing 94

Publishing Tools Brands Facebook 94

Hootsuite

MAY 21, 2020

Social media monitoring helps you track key social metrics like brand awareness and social share of voice. Once you start collecting this valuable data, you can use it to look for trends and insights. Social media monitoring is about gathering information—collecting all the data and details you can.

Social Media 145

Social Media Tools HootSuite Sentiment 145

Unmetric

JUNE 11, 2019

We all know how big of a role social media plays for business and that managing multiple social accounts on different social media networks can be time-consuming. Take a look at the list of tools we’ve put together to help you analyze your social performance. Salesforce Social Studio.

Analytics 125

Analytics Tools Social Media Curation 125

Keyhole.co

MARCH 9, 2023

Hootsuite Hootsuite is one of the longest-standing and most popular social media management platforms. While it’s best-known for its social media publishing features, it does possess a suite of social listening features, branded as Hootsuite Insights Powered by Brandwatch.

Tools 84

Tools Sentiment Hubspot Price 84

Webbiquity SMM

APRIL 30, 2020

Social media marketing. With live events shut down, digital marketing using content and social networks has become even more important for brands and marketers. More than 70% of marketers say social media marketing has significantly helped them. Facebook is the largest social network with more than 2.5

Instagram 159

Instagram Tools Hashtag Authentication 159

Sprout Social

MAY 9, 2023

AI marketing combines AI technologies with customer and brand experience data to provide highly precise insights into your customer journey and market trends. It’s poised to do so in several ways such as data-driven product enhancements, personalized services and influencing consumer demand. Here is a closer look.

Sentiment 129

Sentiment Marketing Analysis Loyalty 129

Hootsuite

JANUARY 2, 2024

Step 3: Tracking the data The main hypothesis of this experiment was to see whether short or long comments got me more profile views and connection requests. Each day, I tallied up those metrics. I used LinkedIn Premium to see the precise data for profile views and manually counted reactions, replies, and connection requests.

Comments 107

Comments LinkedIn HootSuite Analytics 107

agora pulse

APRIL 24, 2020

Social media managers and marketers need social media stats. Without them, we don’t know whether our time on social networks is well spent, if our strategies are working, and if we are reaching the right people. There’s just one screen of data. Here’s how. Twitter Audience Insights.

Twitter 138

Twitter How To Analytics Statistics 138

Unmetric

OCTOBER 25, 2019

Unmetric’s customers have the option to access a world-class social media management platform, while Falcon’s customers will have the option to add crucial benchmarking and competitive intelligence to their existing package. In 2011, we set out to elevate the way marketers create and analyze their social media strategies.

Social Media Management 114

Social Media Management Class Compete Social Media 114

Sprout Social

SEPTEMBER 13, 2022

But the platform may not have all the tools you need to manage a scalable video campaign or strategy. Luckily, Sprout can help you manage your posts, analytics and more, all in one place. Sprout Social. Tracks your performance and your competitors across multiple social media accounts so you can see how you measure up.

Tools 119

Tools Strategy Video Library 119

Hootsuite

NOVEMBER 30, 2020

billion engaged users who spend an average of 2h 29m online per day—with more than 14 people starting to use social media every second. That’s put social media managers—and the tools they use—at the forefront of how brands communicate with customers. There are now 4.14 Source: Hootsuite.

HootSuite 119

HootSuite Instagram Metrics Template 119

Hootsuite

JULY 8, 2020

Once you’ve seen what resonates with your audience on the organic side, you can actually start working with data that will help define the paid side of your strategy,” says Cohen. Our team at Hootsuite has found not only that social networks prioritize posts from peers, but also that these posts have a bigger impact.

HootSuite 110

HootSuite Organization Strategy Metrics 110

Sprout Social

JANUARY 26, 2021

So instead of trying to anticipate the next big thing for 2021, we’re going in the opposite direction and sharing what not to do on social media based on what we learned in 2020. From taking a stand on current events to embracing the rise of TikTok, here are six things to keep in mind when executing your 2021 social strategy.

Social Media 143

Social Media Metrics Data Team 143

Visually SM

JULY 27, 2020

In this day-to-day task, a social media manager has a million balls to juggle at once, so using that direct line of communication effectively can be a major achievement. The good news is that as social media has grown up, so have the tools available to help you master it.

Social Media Management 246

Social Media Management Social Media Tools Domain Name 246

Sprout Social

APRIL 21, 2020

In the wake of COVID-19 , social media managers have had to reevaluate their strategies and content plans to account for changing consumer behavior. But even in a pandemic-free world, things change and businesses are thrown curveballs—and social teams are on the front lines of communicating and reacting to those changes.

How To 123

How To Social Media Management Metrics Team 123

agora pulse

DECEMBER 4, 2019

You’ve heard about Facebook Creator Studio and now wonder why you should pay for a third-party social media management tool. If you manage a number of Facebook pages, and they play a big part in your social media strategy, you’ve heard of Facebook Creator Studio. ” That’s a good question.

Facebook 82

Facebook Social Media Management Library Metrics 82

Sprout Social

JANUARY 10, 2024

Lastly, integrated complaint management software and searchable knowledge bases will ensure your agents have all the customer information they need in one central place. Set benchmarks Once you start collecting and analyzing complaint management data, create benchmarks to track your team’s efforts and set goals for improvement.

Reputation 101

Reputation System Brands Knowledge Base 101

Oktopost

MARCH 11, 2020

While every social network tries to encourage the adoption of native video formats, YouTube is still the biggest video-sharing platform in the world. In addition, any comments on your YouTube videos will appear in the Social Inbox – you can reply and engage directly from Oktopost.

YouTube 113

YouTube Video Strategy Knowledge Base 113

Hootsuite

JULY 8, 2020

Once you’ve seen what resonates with your audience on the organic side, you can actually start working with data that will help define the paid side of your strategy,” says Cohen. Our team at Hootsuite has found not only that social networks prioritize posts from peers, but also that these posts have a bigger impact.

HootSuite 83

HootSuite Organization Strategy Metrics 83

Sprout Social

JUNE 7, 2016

While content and engagement are critical components of a successful strategy, another component—Twitter metrics—shouldn’t be overlooked. We’ll dive into your metrics shortly, but let’s take care of a couple housekeeping items first. Top media Tweet. Doing so will pull up a separate window with data specific to that Tweet.

Metrics 40

Metrics Twitter Comparison Report 40

Unmetric

SEPTEMBER 5, 2019

It’s a question that has baffled social media managers and their bosses since brands first began posting on social networks. From their research, the Earned Media Value Social Index (EMV) was born. Furthermore, the values are updated on a daily basis to reflect the changing nature of social media.

ROI 72

ROI Advertising Engagement Social Media Management 72

Oktopost

OCTOBER 28, 2021

In this post, we’ll explore the benefits of social selling for B2B, and how marketers can take advantage of social selling tools to meet their buyers where they’re at – and get them to convert. What is Social Selling? What are social selling tools, and why should you use them? ” .

Tools 144

Tools B2B Price ROI 144

Buffer Social

MARCH 6, 2017

Update: I’ve put together a list of 6 tools and strategies for managing multiple social media accounts (some free, some paid). If you’re looking for social media management tools, this list might help you use them! Chapter 1: 19 Free Social Media Analytics Tools. Google Analytics.

Analytics 111

Analytics Social Media Tools Klout 111

Unmetric

NOVEMBER 12, 2019

Audience sizes and fan growth have been derided by many social media managers as being worthless vanity metrics. Sure, in the early days of social media, brands were obsessed with growing their audience size to be bigger than their competition. There is some truth to that. But it’s also a myopic view.

Social Media 84

Social Media Analysis How To Analytics 84

Keyhole.co

JULY 20, 2023

This can help you identify trends and take proactive action based on real-time data. While Google Alerts primarily covers news articles online, some of the paid tools can track crisis on social media platforms. You’ll get the trend data without running out of any monthly credits.

Industry 52

Industry News Google Brands 52

Sprout Social

DECEMBER 3, 2020

There are few professions that require people to always be on the way social media marketing does. Between publishing content, providing customer care, reporting on social data and the many other responsibilities of social media marketers, there’s a lot to juggle every day. Publish content from anywhere.

Mobile 137

Mobile Notification Collaboration Library 137

Buffer Social

JANUARY 11, 2023

Instead, you want to be very deliberate when choosing the top-priority social network for your business. Once you have a clear understanding of the demographic you’re interested in, it’s time to do some research and find their favorite social channels.

Remix 94

Remix Instagram Social Media Trends 94

agora pulse

JULY 9, 2019

Savvy social media managers, however, know how vital metrics and reports can be to seeing what works, what doesn’t, and what needs adjusting in their social media campaigns. So, having access to that data on an ongoing basis is super helpful. Ian Anderson Gray | founder at Seriously Social.

Instagram 75

Instagram Social Media Metrics Engagement 75

Sprout Social

AUGUST 10, 2022

Some influencer marketing tools also offer valuable insights related to your campaigns, influencer interactions and the latest social media trends. This data can be helpful when making important decisions for future campaigns. Make data-driven decisions. Sprout Social. View visual data and insights on any topic.

Influencer 110

Influencer Tools Marketing Software 110