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KYLE LACY
JANUARY 27, 2010
5 Ways to Use Foursquare for Business
Some would say that Foursquare has blasted into the scene of location based social networking applications with a vengeance. From the Foursquare site: People use foursquare to “check-in&# , which is a way of telling us your whereabouts. You’ll find that as your friends use foursquare to check-in, you’ll start learning more about the places they frequent. Encourage Foursquare Users to Check in and Post Reviews about Your Location. Foursquare allows a user to view where their friends have been within 3 hours of a certain update.
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MINDJUMPERS
OCTOBER 11, 2011
5 Tips: How Brands Can Use Foursquare to Grow
Tweet More and more people are using Foursquare to check in and share their location. If you wish to use foursquare as a marketing channel for your brand, here is a list of things you can do when starting on Foursquare: 1. Claim you place on foursquare. Grow your business with foursquare “Specials!” Read more about Foursquare for business.
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KYLE LACY
MARCH 1, 2012
The Value of Foursquare and 10 Tips to Being Creepy
Foursquare has officially blasted onto the retail scene representing the growing segment of location based social and marketing services. This article is meant to walk you through the steps and tips to using foursquare and being a “little creepy.” People use foursquare to “check-in”, which is a way of telling us your whereabouts. You’ll find that as your friends use foursquare to check-in, you’ll start learning more about the places they frequent. You’ll find that as your friends use foursquare to check-in, you’ll start learning more about the places they frequent.”
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KYLE LACY
NOVEMBER 7, 2011
13 Ways for Business to Use Foursquare
Some would say that  Foursquare has blasted into the scene of location based social networking applications with a vengeance. From the Foursquare site: People use foursquare to “check-in”, which is a way of telling us your whereabouts. You’ll find that as your friends use foursquare to check-in, you’ll start learning more about the places they frequent. Just so we are clear… I have realized the full potential of Foursquare in my personal business and I have seen it being used across a multitude of different users… from power users to newbies. per point).
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MOBILEGROOVE
SEPTEMBER 28, 2012
#MobileFirst Data Points You Need To Know: @localresponse @nielsencompany @MetaforicLtd @juniperresearch
Another curated collection of data points you need to know as you map out your #MobileFirst strategies to drive positive results further down in the purchase funnel. LocalResponse slices and dices data around check-ins to find out who, where, and when we check in so retailers can make the most of their strategy.  Foursquare is the most popular place to check-in, so get your offers ready for the Saturday afternoon and Friday evening offers.  Nielsen gets another call out this week on their data around African American consumers.  But don’t ignore Friday night either. 
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COLIN ALSHEIMER
AUGUST 27, 2010
Four Ways Foursquare Can Survive the Facebook Onslaught
With Facebook’s recent roll-out of Places , many have posited the beginning of the end for what had been everyone’s LBS darling, Foursquare. After all, Facebook’s built-in user base of over 500 million people they could dwarf Foursquare’s user base of about 3 million with even a modest rate of adoption (about.6%.). As one middle-aged woman pointed out, she wasn’t going to use Foursquare on her iPhone because none of her friends were on it. With all that Facebook Places has going for it, how can Foursquare possibly compete? The Foursquare interface is a bit clunky.
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