Remove Data Remove Fashion Remove Hashtag Remove Sentiment
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Expert Tips to Measure the ROI of Your Influencer Marketing

Talkwalker SM

New York Fashion Week is about to start, and with over 75% of luxury fans using social media, the luxury discussion is going strong on social. Tip #1: Tie Your Hashtag Campaigns to Revenues. Tip #2: Change In Sentiment: Maximize ROI By Identifying Key Marketing Efforts. In the introduction we mentioned Dior and the 1.1

ROI 84
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Instagram Engagement Rates: What?s Good (or Not) and Why They Matter

agora pulse

Monitoring your engagement rate over time can help your brand stay relevant , even as audiences grow and sentiments change. To get the data you need to calculate engagement, you have two choices: You can check native Instagram insights—a manual process that can be time-consuming. Use the right hashtags. Social proof.

Instagram 127
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Brand awareness: What it is and strategies to improve it

Sprout Social

Combine positive brand sentiment with high brand recognition and you get fans. Data from brand surveys can be used to track brand perception over time, providing businesses with the insights needed to shape their company’s image in the right direction. Harness the power of hashtags. Do hashtags work anymore?

Strategy 128
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How to analyze customer reviews for brand insights

Sprout Social

Review analysis is the process of analyzing customer feedback from various sources such as social listening data, review forums, customer service data and surveys to get targeted brand insights. Not being proactive can lead to grim repercussions as fast fashion retailers are learning the hard way. What is review analysis?

Review 126
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10 metrics to track influencer marketing success in 2024

Sprout Social

Full look prada @flannels #PartyNeverStops ♬ Kerosene – Biig Piig Our research also found most social marketers consider social media engagement data a vital influencer marketing metric to secure internal buy-in for influencer marketing. Sprout’s social listening tools help you visualize the share of voice data.

Metrics 97
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Why Your Brand Needs a Social Listening Strategy in 2021

Likeable

Social Monitoring: Social monitoring will give you the basics—things like engagement rate, relevant hashtags, or number of mentions. Social listening looks beyond the data and helps you understand the mood behind it in the context of the bigger picture. You can: Gather general sentiment around specific campaigns in real time.

Strategy 106
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7 Must-Have Keyword Monitoring Tools For Every Marketing Strategy

Keyhole.co

For example, if you have a clothing store and you notice that your biggest competitor is using the keyword “affordable fashion”, decide to use that keyword too to try and attract some of their customers. Keyhole’s real-time alerts provide valuable insights into your brand’s online reputation with sentiment analysis.

Tools 52