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What Marketers Need to Know About TikTok

Ignite Social Media

billion app installations and over 500 million monthly users, placing it ahead of other social networks such as Twitter, Snapchat, and Pinterest. As of May 2019, eMarketer found that only 4% of US social media marketers are currently involved with the platform. We recently hosted a webinar on TikTok.

Marketing 217
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What vertical networks mean for the future of social media

Sprout Social

Vertical social networks aren’t overnight sensations. Understanding what these niche social media platforms say about the future of social media as a whole can help marketers stay ahead of the trend curve. But first, what are vertical networks? But first, what are vertical networks?

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Ask Buffer: What is Short-Form Video, and How Can You Use It?

Buffer Social

It’s your best bet if the consensus is anything to go by — 85% of marketers say short-form video is the most effective format on social media. Short-form video is a content format, usually filmed vertically and no longer 60 seconds (although this is up for debate). What is short-form video content?

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4 Small Businesses on How They’re Changing Their Social Media Strategy in 2023

Buffer Social

Choosing to prioritize the right social networks for your goals Jack Appleby is a social strategist, writer, and marketer who has developed his own personal brand through his Twitter account specifically. I thiiiink I'll likely do more of that on TikTok, then keep my Twitter to Marketing.

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Making Google+ Worth Your Time

Janet Fouts

That’s not how a social network works though. On these kinds of networks you have to find people who are engaging and interesting as sources of conversation and listen, then talk back to them. Stefan Svartling Is a wonderful curator of all things geeky and tech. So here’s how to do that for Google+.

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We Studied Our Top Social Media Posts of 2017. Here’s What We Learned.

Buffer Social

The second lesson is the effectiveness of curating popular, relevant posts. Our top four Facebook posts are all curated content. They are content that has proven to be popular on social media, and they also resonated with our target audience. We had an incredible time in NYC filming our 2nd @skillshare class! 1,097 likes.

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IGTV: The Ultimate Guide to Instagram’s New Video Platform

Later

Instagram curates videos for you based on your interests and who you follow, and you can also watch trending videos on the “popular” channel! Video has become an increasingly important skill in social media marketing, and now with the launch of IGTV, if you don’t know how to make or edit videos, you really need to learn…now!