Convince & Convert

DECEMBER 4, 2014

As much as I love social media it moves fast and not every update gets seen. I’m not dropping social media entirely, I’m just focusing my efforts more on my list. Which brings me to webinars. I love speaking and presenting, but I don’t love the costs associated with doing webinars. Unlimited Viewers.

Google 166

Google YouTube How To List 166

Social Media Strategies Summit

FEBRUARY 13, 2020

With its ability to get in front of a wide array of consumers, social media may be the darling of retail and B2C brands, but it is increasingly difficult for ANY business to ignore the power of social media marketing. This is likely due to the fact that decision makers across industries are active on social media.

B2B 150

B2B Social Media Brands Hubspot 150

agora pulse

SEPTEMBER 23, 2020

Have you taken a good hard look at your social media goals? One of the biggest challenges that social media managers face is bridging the disconnect between social media goals and the business goals of the company. Why Do Social Media Goals Matter? Social media goals hold you accountable.

Social Media 144

Social Media ROI Social Media Management URL 144

Convince & Convert

NOVEMBER 17, 2014

On the social media consulting side of our business at Convince & Convert, my team and I are frequently called in to advise companies on how to improve and enhance their social media metrics. Measure the Right Number of Social Media Metrics Just because you can measure something, doesn’t mean you should.

Metrics 167

Metrics Social Media Report Cost 167

Sprout Social

AUGUST 3, 2023

In the span of 26 years, social media has transformed from a simple communication tool to a powerful marketing platform. And as a result, so has the role of social media managers. From content creation to community management, the responsibilities of social teams have expanded significantly.

Social Media 87

Social Media Content Airlines Authentication 87

Almost Savvy

OCTOBER 14, 2011

By popular demand ( well, demand is a strong word, it’s more like popular request ), I’m offering a complimentary webinar on Tuesday, October 18. It means that cost of this session is on me – it’s free to attend. What does complimentary mean? Does it mean that you’ll be expected to offer me compliments?

Facebook 244

Facebook Privacy News Price 244

Convince & Convert

DECEMBER 10, 2014

Are you putting all of your emphasis in social media measurement on exactly the wrong thing? I did a webinar recently with my friends from Expion about cross channel social media analytics. But where we fall down, in terms of social media measurement, is actually measuring the inputs.

Social Media 151

Social Media ROI Cost Insurance 151

Keyhole.co

FEBRUARY 23, 2024

Social media is constantly evolving, making it challenging to keep up with the latest analytics and metrics worth tracking. As a social media manager, it’s easy to lose sleep over knowing what data is truly important. This blog post aims to help you understand how to measure social media success in 2024.

Social Media Management 52

Social Media Management Social Media Strategy Metrics 52

Pam Moore

SEPTEMBER 8, 2017

” It could be anything from a random Facebook campaign, Live Video, Series of Instagram Stories, new Facebook group, LinkedIn group, social media campaign, planned “go viral” video” or a years worth of random inspirational quotes to bump up the engagement to your Facebook Page. RAMs cost more.

Social Media 166

Social Media Marketing ROI Metrics 166

Keyhole.co

FEBRUARY 29, 2024

Social media is constantly evolving, making it challenging to keep up with the latest analytics and metrics worth tracking. As a social media manager, it’s easy to lose sleep over knowing what data is truly important. This blog post aims to help you understand how to measure social media success in 2024.

Social Media Management 52

Social Media Management Social Media Strategy Metrics 52

Convince & Convert

MARCH 6, 2017

It’s not every day that you hear someone saying, “The return on my social media strategy is outstanding!” ” In fact, new research from eMarketer shows that less than 20% of B2B marketers know for sure that their social media is generating positive results, and I’d guess the B2C data is similar.

Social Media 119

Social Media NGO ROI Research 119

Akamai Marketing

SEPTEMBER 10, 2013

Tweet “Just Do A Social Media Advocacy Campaign” In social media and in other areas, we’ve been seeing a big surge in “advocacy” and “crowdsourcing.” Gamers and social media sites have figured out a lot about our motivations over the years. social media'

Cost 161

Cost Crowdsourcing Smart Phone Apple 161

Hootsuite

MAY 15, 2023

Each of your franchisees on social media. Fear not, franchisor: Here’s how to plan, execute, analyze, and maintain a successful franchise social media marketing strategy that all your franchisees will get excited about. What is franchise social media marketing? What’s good when it comes to content anyway?

Social Media 94

Social Media HootSuite Guidelines Marketing 94

Ignite Social Media

JULY 21, 2016

Get more life out of your social media content than Madonna’s gotten out of her career. Social media content isn’t meant to be overly-produced or overly-edited. If you’re looking for even more tips on creating killer social media content for your brand, take a look at our on-demand webinar or contact us today!

Cost 60

Cost Social Media Tips Content 60

Oktopost

SEPTEMBER 22, 2021

There are few things in a B2B marketer’s toolkit that can deliver as much ROI as paid social media marketing. With over 750 million professionals currently using LinkedIn , it’s easy to see how success on major social media platforms can lead to a goldmine of opportunity at your fingertips.

B2B 139

B2B Social Media Strategy LinkedIn 139

Webbiquity SMM

MARCH 13, 2019

Bookmark a site on a social bookmarking site where they can look it up later and where some of their contacts might discover it. Register for a webinar , a seminar, or a newsletter. The nice thing about SEO, blogging and social media marketing, is that the results are cumulative and compounding. Inbound Leads.”

Engineering 137

Engineering Social Media Hubspot Marketing 137

Hootsuite

FEBRUARY 18, 2020

Social media lead generation is part of every marketer’s strategy—whether they know it or not. For marketers ready to move beyond brand awareness and engagement, social media lead generation is a good next step. Collecting leads on social media will help you find people interested in your company.

Social Media 145

Social Media How To HootSuite Discount 145

Sprout Social

NOVEMBER 22, 2022

The demand for social media and content outsourcing is growing. Agencies are expanding their services and teams to keep up with the ever-changing social media landscape. Starting your own social media marketing agency. Here are five tips for starting your own social media marketing agency: 1.

Social Media 93

Social Media How To Marketing Price 93

Oktopost

APRIL 9, 2024

Monitoring B2B social media metrics such as likes, shares, and mentions can help determine whether your efforts are succeeding at spreading awareness, engaging audiences, and eliciting positive sentiments. Build a social media marketing program Social media accounts can be a significant marketing asset for any B2B business.

B2B 62

B2B Marketing ROI Hubspot 62

Janet Fouts

JUNE 14, 2011

Whether you work with a grass roots organization or a humongous nonproft you know that social media can be an effective way to make your message more visible out there in the world. Free webinars you say? Free webinars you say? These webinars are totally free and you only have to sign up once to be able to come to all 4.

Virtual World 136

Virtual World Collaboration Education Curation 136

Pam Moore

AUGUST 22, 2018

I got another note this week from a social marketing manager that was recently fired from their job for not delivering to expectations. They get social media strategy, they know how to drive content, and they had a solid team supporting their efforts. Sign up for the live webinar here. Grab your webinar seat now.

Social Media 94

Social Media Startup Training Team 94

Ignite Social Media

JUNE 12, 2018

Now that we’re about halfway through the year, we thought it would be a great time to check in on our 2018 social media predictions to see how we did. So much interest, in fact, that we hosted a webinar to talk about the variety of potential applications of chatbots for brands.

Social Media 90

Social Media Applications Hosting Cost 90

Convince & Convert

APRIL 11, 2016

Webinars continue to be an invaluable content marketing tool for companies to attract and engage with prospects as well as retain existing customers to become your advocates. Over the last eight years, my team and I have produced, delivered, and moderated hundreds of webinars across a wide canvas of B2B industries. highlight to tweet).

Case Study 60

Case Study Tips Metrics Education 60

Sprout Social

JANUARY 6, 2021

YouTube reports one billion hours of video are watched every day and research estimates social video ad spend will grow 44% from 2019 to reach $14.89 And with the right script and creativity, social media video marketing can do more than support a brand’s awareness and consideration goals. billion by 2021.

Video 128

Video Social Media Wireless Marketing 128

Webbiquity SMM

JUNE 25, 2012

Sales leads generated through inbound marketing–the combination of content marketing, blogging, social media, website chat and SEM–cost 61% less than those produced through traditional demand generation techniques (e.g., Like a blog, each social media account is an appreciating asset.

Social Media 170

Social Media Vimeo Content Hubspot 170

Small Business Mavericks

APRIL 20, 2011

According to an article on My Edmonds News website, small businesses stand to profit more from social media than big businesses or corporations. So what is meant by social media? Small businesses owners only have to spend a few minutes a day on two or three social networking sites to see any benefits.

Social Media 156

Social Media Small Business Case Study Press Release 156

Almost Savvy

OCTOBER 14, 2011

By popular demand ( well, demand is a strong word, it’s more like popular request ), I’m offering a complimentary webinar on Tuesday, October 18. It means that cost of this session is on me – it’s free to attend. Free Webinar) appeared first on Irene Koehler. What does complimentary mean?

Facebook 100

Facebook Privacy News Price 100

Convince & Convert

APRIL 25, 2016

Following up on last week’s post covering my most important lessons for attracting your webinar audience , let’s now pivot and focus on how to keep them engaged once they show up live as an attendee at your webinar. Now let’s get into more specifics on how you can keep your audience engaged once they show up for your webinar.

Engagement 60

Engagement Case Study Tips Discount 60

Oktopost

SEPTEMBER 21, 2023

Rather than limiting social media to corporate profiles, this strategy involves sales teams utilizing their personal accounts to reach new prospects, share insights, and engage in meaningful conversations. Social selling broadens your business’s reach, connecting you with a diverse audience through your employees’ combined networks.

Examples 139

Examples B2B ROI Analytics 139

SocialFish

MARCH 18, 2011

Associations continue to embrace social, ranging from those learning how to others deep into analyzing their results. But according to my social media buds, they still get lots of questions from clients about its risks. Your association needs a media liability policy. Defense Costs. Content, Content, Content.

Insurance 174

Insurance Activities Social Media Policies 174

Sprout Social

FEBRUARY 7, 2024

tiktokpromote #tiktokpromoteambassador #aspiringcreator #passiveincometips #passiveincome #tiktokgrowthforbusiness #tiktokcreatortips ♬ original sound – claire | social media coach With Promote, getting an ad up and running takes a few clicks. How much does TikTok Promote cost? Cost-effective. Expanded features.

Overview 111

Overview Campaign Cost Organization 111

Webbiquity SMM

JUNE 25, 2012

Sales leads generated through inbound marketing–the combination of content marketing, blogging, social media, website chat and SEM–cost 61% less than those produced through traditional demand generation techniques (e.g., Like a blog, each social media account is an appreciating asset.

Social Media 176

Social Media Content Vimeo Marketing 176

Pam Moore

AUGUST 22, 2018

I got another note this week from a social marketing manager that was recently fired from their job for not delivering to expectations. They get social media strategy, they know how to drive content, and they had a solid team supporting their efforts. Watch the webinar replay here. Grab your webinar seat now.

Social Media 60

Social Media Startup Training Team 60

Ignite Social Media

SEPTEMBER 22, 2016

A couple of weeks ago we hosted a webinar, “ Staffing for Social Success ,” where we discussed the trends in roles on social media teams and the common social team structures we see. Despite the rising cost of social ads and promoted posts we’re still finding that social provides a very efficient marketing spend.

Strategy 60

Strategy Social Media Marketing Case Study 60

Buzz Marketing for Technology

MARCH 9, 2010

The question is – What is the appropriate level of budget to support social media for a B2B company? First was the post on the Media Budget Ratio (MBR) for a B2B company. Related posts: The 4 P’s to Social Media Marketing Ok ok – based on the great response I got. What’s your Social Media diet?

B2B 198

B2B Social Media Marketing Survey 198

Almost Savvy

OCTOBER 14, 2011

By popular demand ( well, demand is a strong word, it’s more like popular request ), I’m offering a complimentary webinar on Tuesday, October 18. It means that cost of this session is on me – it’s free to attend. What does complimentary mean? Does it mean that you’ll be expected to offer me compliments?

Facebook 100

Facebook Privacy News Price 100

Small Business Mavericks

FEBRUARY 6, 2011

» Is E-mail Marketing More Effective Than Social Media Marketing? It seems that e-mail marketing is still one of the most efficient and cost effective channels available to businesses – that’s both online and traditional brick and mortar businesses. That e-mail data is then used to further promote the business.

Social Media 187

Social Media Marketing Small Business Case Study 187