Cost, Marketing, Microblogging and Reputation

Benefits of Online Reputation Management - Social Media

Social Media Network Marketing

AUGUST 19, 2010

Thursday, August 19, 2010 Benefits of Online Reputation Management - Social Media Online Reputation Management comprises of various elements. Microblogs e.g. Twitter. Our primary goal when developing a social marketing strategy should be to establish conversation parameters. Unported License. Unported License.

Reputation

Reputation Social Media Xanga Microblogging

Reputation Management with Dissatisfied Customers and Word of.

Techipedia: Tamar Weinberg

MAY 19, 2008

There’s a bottom line: it’s a lot harder to sweep your mistakes under the rug, especially as a company in a world of conversing markets. Here’s what Sprint is thinking: you’re wasting our valuable customer service dollars and our errors are costing us too much money, so we’ll drop you and we’ll save big.

Reputation

Reputation Airlines Digg MySpace

Zicam: Loss of Taste and Smell - The Reputation Management Fiasco.

Techipedia: Tamar Weinberg

FEBRUARY 6, 2008

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Personal > Zicam and the Reputation Management Fiasco Zicam and the Reputation Management Fiasco by Tamar Weinberg on February 6, 2008 Share Awhile ago, I used Twitter to talk about one of my favorite cold remedy vitamins, Airborne.

Reputation

Reputation Chemicals Issues Consultant

Why Customer Service Should Be in Your Social Media Marketing Strategy

Techipedia: Tamar Weinberg

JULY 21, 2009

Every bad sale costs you five. Here’s some more food for thought: Every blog post or negative review costs you thousands of customers. Some will go the extra mile to share with their friends exactly why they’re moving on, too, so don’t make any missteps that will cost you business down the road.

Social Media

Social Media Strategy Marketing Vimeo

A Brief Introduction to The New Community Rules: Marketing on the.

Techipedia: Tamar Weinberg

JULY 15, 2009

You’ll get exposure to case studies of companies that do this well and review cases of companies where listening severe impacted the effectiveness of marketing campaigns. The only substantial cost for you is time. Is MySpace marketing really worth it? How can I market effectively with Flickr ? How do you do #1?

Communities

Communities Marketing MySpace Yahoo

Is Social Media Worth it for You?

Techipedia: Tamar Weinberg

JANUARY 19, 2010

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Social Media > Is Social Media Worth it for You? Because of the nature of the marketing tool, each industry differs to the point that people just aren’t sure. Is Social Media Worth it for You? They’re being disingenuous.

Social Media

Social Media Yahoo Discount Training

Social Media Marketing Taps The Spirit of Entrepreneurship

Diva Marketing Blog

DECEMBER 8, 2008

Social media marketing is certainly one direction to pursue. Cost is in Time and People Not Dollars Success for most businesses draws on three resources: human capital, financial capital and time capital. Most social marketing tools. 5 Get Started Social Media Marketing Strategies 1. or to put into business vernacular.

Social Media

Social Media Committee Small Business Microblogging

Social Media for Non-Profits: How One Small Charity Makes it Work

Techipedia: Tamar Weinberg

AUGUST 14, 2009

Since the organization’s mission relies on storytelling, Stacey says, “social media represented a way for us to share those stories with the broadest possible audience for the lowest possible cost.&# She provides consulting in internet marketing and manages Community Support & Advertising at Mashable. Answers Yahoo!

Social Media

Social Media Case Study MySpace Yahoo

Apple Gets More Serious About Using Twitter, but Why it Doesn't Matter

Techipedia: Tamar Weinberg

OCTOBER 22, 2009

It makes me wonder if I’m sending my requests to a wall (or for your tech geeks, /dev/null) or if people really work for Apple (outside their marketing and engineering departments). If you’re considering social media marketing for your business, no matter what size your company is, listening and engagement is key.

Apple

Apple Twitter Forums Policies

Building Trust: A Relationship is Not a Newsletter Opt-In

Techipedia: Tamar Weinberg

DECEMBER 8, 2009

The problem that I’m experiencing more often, and one that my colleagues are beginning to see more frequently, is that an opt-in for a relationship or connection online does not actually grant permission to market. She provides consulting in internet marketing and manages Community Support & Advertising at Mashable.

Newsletter

Newsletter Handbook Virtual World LinkedIn

Why You Should Fix Your House Before Inviting People Over

Techipedia: Tamar Weinberg

MAY 12, 2010

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Social Media > Why You Should Fix Your House Before Inviting People Over Why You Should Fix Your House Before Inviting People Over by Tamar Weinberg on May 12, 2010 Share This is a guest post by Hugo Guzman.

Smart Phone

Smart Phone Mobile Social Media SEO

Best Internet Marketing Posts of 2009

Techipedia: Tamar Weinberg

JANUARY 5, 2010

of articles on the topic of Internet Marketing, from SEO to social media to web usability and then some. They are strategic guides that hopefully will enhance your internet marketing experiences in the future. Without further ado, I now present to you the best internet marketing posts of 2009. Here’s my list for 2008.

Marketing

Marketing SEO Journal Engineering

How a Small New York City Hotel Put Itself on the Map through.

Techipedia: Tamar Weinberg

MARCH 4, 2010

Targeting an audience of social media heavyweights that frequently visit New York City is a really useful marketing strategy. Roger Smith has really penetrated a heavily saturated market, and they’ve done so with grace. Pam says “I think their efforts are fantastically smart from a business perspective. izmantot soci?los

Hotels

Hotels Social Media Communities Discount

Every Social Network is Different: Here's What You Need to Know

Techipedia: Tamar Weinberg

JANUARY 25, 2008

Twitter is also a tool to get feedback, to network, to take notes, to market your product, to communicate with customers, to set up meetings, and to find prospects — among other things. She provides consulting in internet marketing and manages Community Support & Advertising at Mashable. Answers Yahoo!

Social Networking

Social Networking Digg StumbleUpon Social Bookmarking

How to Use Facebook for Business and Marketing

Techipedia: Tamar Weinberg

MAY 5, 2010

Let’s just take a look at the potential of Facebook for business for a moment here and review the various options business owners have in order to be effective with Facebook business marketing. There’s a cost to this, though. You can do many things to market your business, add value, and empower your customers.

Facebook

Facebook How To Marketing URL

Twitter versus Plurk: Not Even in the Same League

Techipedia: Tamar Weinberg

JUNE 30, 2008

The only similarity is a 140 character limit for posts — so Plurk is essentially a microblogging platform. Plurk: Real Nested Conversations Brought to the Microblogging Platform A few days ago, I noticed via Twitter search tool Summize that Aaron Brazell had been talking about me on his Twitter stream.

Twitter

Twitter Microblogging MySpace Comparison

7 Truths About Social Media Marketing

Techipedia: Tamar Weinberg

APRIL 8, 2010

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Social Media > 7 Truths About Social Media Marketing 7 Truths About Social Media Marketing by Tamar Weinberg on April 8, 2010 Share Even though social media isn’t new to many of us, the world is waking up to this new shiny toy.

Social Media

Social Media Marketing Policies Sysomos

Best Internet Marketing Blog Posts of 2007 Â» Techipedia | Tamar.

Techipedia: Tamar Weinberg

JANUARY 5, 2009

Facebook The Facebook Marketing Bible: 24 Ways to Market Your Brand, Company, Product, or Service Inside Facebook (Inside Facebook): Justin Smith shows how Facebook includes a variety of channels that spread the word in a very in-depth blog post. I can tell you that finding these articles isn’t easy!

Marketing

Marketing StumbleUpon SEO Reputation

What Traits Define a Social Media Marketer?

Techipedia: Tamar Weinberg

JULY 8, 2008

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Interviews , Marketing , Opinion , Social Media , Websites > What Traits Define a Social Media Marketer? What Traits Define a Social Media Marketer?

Social Media

Social Media Marketing Consultant Communities

Advice for a New Internet Marketer (or How to Spot Internet.

Techipedia: Tamar Weinberg

MARCH 10, 2010

She told me she worked in Internet Marketing, which I was quite excited to hear given that there was no marketing discipline taught at all in our alma mater. With Internet Marketing, there are many ways to go, from affiliate marketing to SEO to social media to email marketing. What was she doing?

Marketing

Marketing How To SEO Training

10 Community Manager Responsibilities that Don't Involve Twitter.

Techipedia: Tamar Weinberg

MARCH 17, 2010

If you’re representing a matchbook company, you might want to know the other matchbook manufacturer’s Marketing pros, the top CEOs of the large matchbook companies, and the press. It’s an imperative part of your job to not only control and monitor your company’s reputation, but to create it to begin with.

Communities

Communities Twitter Web 2.0 ROI

Creating Passionate Customers: Brand Evangelism and What it Means.

Techipedia: Tamar Weinberg

AUGUST 26, 2009

Today, marketing your business for free may seem to be an unattainable process. But with social media marketing, it doesn’t have to be. The only investment in the act of marketing on the social web is time and energy. Thankfully, you don’t have to go at social media marketing alone. What do you have to lose?

Brands

Brands MySpace Yahoo StumbleUpon

Is Viral Marketing for Everyone? An Interview with Language.

Techipedia: Tamar Weinberg

JULY 29, 2008

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Viral Marketing > Is Viral Marketing for Everyone? An Interview with Language Trainers, Creators of the Accent Game Is Viral Marketing for Everyone? Tamar : How much (approximately) did the whole project cost?

Marketing

Marketing Film StumbleUpon Project

The Audacity of Free: The Products and Services Edition

Techipedia: Tamar Weinberg

JULY 29, 2010

Somehow, individuals forget along the way that costs accrue when considering the venue, food, exhibit hall, and the staff required on hand to run the event smoothly. Free is beautiful, and costs are part of life.&# At the end of the day, contrary to seemingly popular belief, the hosts aren’t the only ones pocketing the money.

Products

Products Consultant Price Social Media

20+ Cool Social Media and Web Tools

Webbiquity SMM

SEPTEMBER 15, 2010

You’ll find all of this and more in this collection of tools and reviews of some of the coolest free or low-cost social media monitoring and web tools so far this year. A real-time search engine that displays results from blog posts, articles, blog comments, microblogging sites (e.g., Cool Web Tools. Social Mention. ** 5 stars.

Tools

Tools Social Media Radian6 CoTweet

Why You Should Have a Secondary Twitter Account

Techipedia: Tamar Weinberg

FEBRUARY 16, 2010

My only questionable tweets are actually about business projects (yes, I am NameCheap’s new marketing consultant as Michelle Greer moves onto bigger and better things ). How does this relate to real life marketing? A good marketer knows that marketing outside your network is important. not so much sports fans).

Twitter

Twitter Sports Microblogging HootSuite

Blogging Etiquette in the Face of a PR Pitch: What Miss Blogging.

Techipedia: Tamar Weinberg

FEBRUARY 10, 2010

After all, if you’ve invested the time in reading the book, why not give back some honesty and expertise in an email to the PR person – knowing why you didn’t review the book can help them hone their future pitches and help you build a good reputation. Some big PR firms think they are better than bloggers.

Blogger

Blogger Press Release Advertising Review

Fifteen Years of Online Social Interactions

Techipedia: Tamar Weinberg

MAY 19, 2008

I was 12 at the time, it was 1993, and AOL cost $5.95/hour Whereas everything used to cost money (my highest AOL bill was $267.48 The cost: over $4k for a 386SX/25mhz with 170MB of hard drive space, 2MB RAM, a 2400 baud modem, and a 13″ monitor. Email is still email (but doesn’t cost $0.25 Answers Yahoo!

MySpace

MySpace Yahoo Ustream StumbleUpon

Best Internet Marketing Posts of 2008: Social Media, SEO, and More " techipedia | tamar weinberg

Techipedia: Tamar Weinberg

JANUARY 14, 2009

My most popular post on this site — probably by far — was last year’s Best Internet Marketing Posts of 2007 compilation. How Much Money is a Top Google Ranking Worth to Your Business : Aaron Wall discusses the cost of that #1 link backing up the data with some hard research. Let me know how I did in the comments.

SEO

SEO Social Media Marketing Reputation

13 Reasons Why I Am an Obsessive Compulsive Facebook User Â?

Techipedia: Tamar Weinberg

JULY 2, 2010

Facebook understands its demographics and practices smart marketing. The Apple Students Group is a great way for Apple to market its own products, and over the summer, it offered free songs through iTunes. Last year, Facebook held an NCAA tournament on its site (which was another clever marketing tactic). Thoughtful.

Facebook

Facebook Web 2.0 MySpace API

How to Get an Influencer's Attention

Techipedia: Tamar Weinberg

MARCH 24, 2010

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Blogging , Marketing , Opinion , Social Media > How to Get an Influencer’s Attention How to Get an Influencer’s Attention by Tamar Weinberg on March 24, 2010 Share Influence is everywhere, but it’s up to you to spot it.

Influencer

Influencer How To Press Release Blogger

The Ultimate Social Media Etiquette Handbook

Techipedia: Tamar Weinberg

DECEMBER 10, 2008

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Opinion , Social Media > The Ultimate Social Media Etiquette Handbook The Ultimate Social Media Etiquette Handbook by Tamar Weinberg on December 10, 2008 Share Social media mimics real relationships — in many cases.

Handbook

Handbook Social Media Web 2.0 StumbleUpon

Why SEO is Easier than Social Media Marketing

Techipedia: Tamar Weinberg

DECEMBER 15, 2009

However, the number of SEOs I’ve come across are much fewer and farther between than social media marketers. Despite this, social media marketing is much more difficult than search engine optimization. In both of these aspects of search engine marketing, you begin by learning. Here’s why.

SEO

SEO Social Media Marketing Digg

Make a Wish for Someone Else this Holiday Season (and the Power of.

Techipedia: Tamar Weinberg

DECEMBER 15, 2008

As an individual, perhaps a company or an entrepreneur who is looking to spread the word about a new product launch, you have the potential to keep marketing costs down by reaching out to bloggers and having them talk about your product. As a blogger, you have the potential to reach a tremendous audience.

Blogger

Blogger Yahoo Buy Twitter

An Open Letter to Facebook

Techipedia: Tamar Weinberg

APRIL 28, 2010

For my own take on why Community Pages shouldn’t have been introduced, see the article I wrote for Reputation Online: [link] Reply aaronaut April 28, 2010 at 2:05 pm love it, love it, love it. The problem is that Twitter didn’t try to market itself as a private platform. And that’s now gone. ’ camp.

Facebook

Facebook Issues MySpace Privacy

Social Media Informer

Benefits of Online Reputation Management - Social Media

Reputation Management with Dissatisfied Customers and Word of.

Trending Sources

Zicam: Loss of Taste and Smell - The Reputation Management Fiasco.

Why Customer Service Should Be in Your Social Media Marketing Strategy

A Brief Introduction to The New Community Rules: Marketing on the.

Is Social Media Worth it for You?

Social Media Marketing Taps The Spirit of Entrepreneurship

Social Media for Non-Profits: How One Small Charity Makes it Work

Apple Gets More Serious About Using Twitter, but Why it Doesn't Matter

Building Trust: A Relationship is Not a Newsletter Opt-In

Why You Should Fix Your House Before Inviting People Over

Best Internet Marketing Posts of 2009

How a Small New York City Hotel Put Itself on the Map through.

Every Social Network is Different: Here's What You Need to Know

How to Use Facebook for Business and Marketing

Twitter versus Plurk: Not Even in the Same League

7 Truths About Social Media Marketing

Best Internet Marketing Blog Posts of 2007 Â» Techipedia | Tamar.

What Traits Define a Social Media Marketer?

Advice for a New Internet Marketer (or How to Spot Internet.

10 Community Manager Responsibilities that Don't Involve Twitter.

Creating Passionate Customers: Brand Evangelism and What it Means.

Is Viral Marketing for Everyone? An Interview with Language.

The Audacity of Free: The Products and Services Edition

20+ Cool Social Media and Web Tools

Why You Should Have a Secondary Twitter Account

Blogging Etiquette in the Face of a PR Pitch: What Miss Blogging.

Fifteen Years of Online Social Interactions

Best Internet Marketing Posts of 2008: Social Media, SEO, and More " techipedia | tamar weinberg

13 Reasons Why I Am an Obsessive Compulsive Facebook User Â?

How to Get an Influencer's Attention

The Ultimate Social Media Etiquette Handbook

Why SEO is Easier than Social Media Marketing

Make a Wish for Someone Else this Holiday Season (and the Power of.

An Open Letter to Facebook

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