SocMed Sean

JANUARY 8, 2012

There’s a lot of confusion about social media these days, and marketing professionals aren’t making it any easier. As a result, agencies and marketing professionals are being asked more frequently by executives how they can “use social” or get social” by engaging in the social space.

Social Media 235

Social Media Marketing Social Networking Nielsen 235

Sprout Social

DECEMBER 29, 2022

According to Nielsen Media, as of 2022 there are over half a million brands globally. Social media is a great way to build and maintain loyalty. Your audience is already invested in your brand story , so use social media as a way to expand on your social proof and foster brand advocacy.

Reputation 89

Reputation Sentiment Loyalty Nielsen 89

Razor Social

MAY 15, 2019

If you are building out an influencer program, or already have one in place, and you are working (or intend to) work with social media influencers, you need to read this guide. You can be very successful working with social media influencers but it requires a good bit of work upfront. What is a social media influencer?

Influencer 104

Influencer Social Media How To Campaign 104

Socialmedia.biz

FEBRUARY 23, 2019

With regular activity on your social media platform, you’d be able to convince more and more people to not only engage with your content, but also try out your product or services. Depending on your conversion and engagement goals, you can use these figures to publish content that caters to your target audience.

Instagram 105

Instagram Nielsen Collaboration Influencer 105

Mindjumpers

JUNE 13, 2012

Tweet The Following post is part of the Mindjumpers Network series and written by our CEO, Jonas Klit Nielsen. Creating social content is a struggle. Creating conversational touch points and developing social content is still something a lot of the largest global brands are struggling with.

Report 274

Report Brands Facebook Nielsen 274

Convince & Convert

JULY 19, 2012

It’s something that’s helped me build my business and my brand, so I just wanted to share how I started getting into that and some of the process and stuff. From the research I did, we’re just sort of preconditioned to process information visually, more so than auditory, etc. So, that’s part of it. Mark: Yeah.

Social Media 127

Social Media How To Consultant Data 127

Convince & Convert

SEPTEMBER 21, 2010

She specializes in social media strategies that lead to actionable plans to achieve real world objectives. I’ve spent a lot of time working with various social media monitoring tools and I’ve whittled my list of favorites down to two or three. First – What are the objectives? What about you?

Social Media 155

Social Media Radian6 Strategy SM2 155

Oktopost

APRIL 22, 2019

These include social media, paid search, organic search, paid social, affiliates, email marketing, marketing automation, and many more. 2/3 of touch points in the considered purchase funnel involve time consuming processes like online reviews and word of mouth recommendations from friends and family.

Software 101

Software Marketing Analytics B2B 101

Convince & Convert

NOVEMBER 15, 2013

From Janrain , a free guide to improve your conversion rates and your data quality. And from Expion , a free report on the top 50 retail brands’ social media use in 2013. Erich gives his executives credit because they “all understand we’re not going to be selling a whole lot of cars through social media.”

Loyalty 136

Loyalty Nielsen Social Media Case Study 136

Convince & Convert

SEPTEMBER 2, 2015

highlight to tweet) In fact, a Nielsen report that shows 84% of worldwide consumers will take action based on the reviews and recommendations of trusted sources above all other forms of advertising. This can be a very manual process. Keep it real—and keep the conversation moving! Fix It: How to Choose the Right Influencers.

Influencer 60

Influencer Brands Marketing Authentication 60

Diva Marketing Blog

FEBRUARY 22, 2009

The ARF mission is to improve the practice of advertising, marketing and media research in pursuit of more effective marketing and advertising communications. When I learned that ARF was actively leading the charge to bring social media research into the mainstream of the marketing research industry I reached out to Joel.

Research 40

Research Social Media Nielsen Microsoft 40

Convince & Convert

APRIL 6, 2010

Taxonomy is incredibly important in social media because it’s the most direct link between the worlds of social and search marketing. You’ll then see a search results page that shows a comprehensive list of places you’ve been mentioned on the social Web. .&#

Brands 143

Brands Content Social Media Consultant 143

Convince & Convert

APRIL 14, 2015

You share your content with social media. Here’s exactly how you—and your team—will be super successful with an agile blog planning process. 10 Ways To Optimize Your Blog Planning Process With Agile Content Marketing I get asked a lot about how we publish content on the CoSchedule Content Marketing Blog.

Process 60

Process How To Team Publishing 60

Keyhole.co

AUGUST 10, 2023

But as on every other social media platform, content is king on LinkedIn. It’s kind of like the entire point of social media. It provides a glimpse into your day-to-day activities, work processes, and the people behind your brand. This leads to connections, conversations, and potential collaborations.

LinkedIn 52

LinkedIn Engagement Content Case Study 52

Keyhole.co

AUGUST 10, 2023

But as on every other social media platform, content is king on LinkedIn. It’s kind of like the entire point of social media. It provides a glimpse into your day-to-day activities, work processes, and the people behind your brand. This leads to connections, conversations, and potential collaborations.

LinkedIn 52

LinkedIn Engagement Content Case Study 52

Rebekah Radice

NOVEMBER 24, 2017

But be careful not to confuse social listening with monitoring. Social listening, on the other hand, requires analysis and lets you see the bigger picture behind the conversation. Today’s post is sponsored by Brand24, a tool I use daily to listen across social media. Get involved in the conversation.

Hashtag 138

Hashtag Influencer Trends Industry 138

Oktopost

JUNE 9, 2020

By sharing company-related content to their personal social media profiles, employees amplify a company’s message. This is exactly why employee advocacy is so powerful: your team is the key to unlocking the true potential of social media marketing. How to Choose the Right Platform for Employee Advocacy.

B2B 144

B2B Survey ROI Metrics 144

Webbiquity SMM

FEBRUARY 7, 2011

If 2009 was the year many marketers puzzled over, poked at and pondered incorporating social media into their marketing mix, 2010 was the year of diving in. 500 companies now call social media “very&# or “somewhat&# important to their marketing or business strategy. Social Media Tips, Tactics and Techniques.

Social Media 198

Social Media Tools Tips ROI 198

Webbiquity SMM

JANUARY 17, 2011

, the sources below provide a vast wealth of data, statistics and research results, as well as a bit of interesting social media trivia. How are consumers and b2b decision makers using social media in their buying processes? Which social media platforms are most effective at influencing buyer behavior?

Research 210

Research Social Media B2B Marketing 210

Rebekah Radice

NOVEMBER 24, 2017

But be careful not to confuse social listening with monitoring. Social listening, on the other hand, requires analysis and lets you see the bigger picture behind the conversation. Today’s post is sponsored by Brand24, a tool I use daily to listen across social media. Get involved in the conversation.

Hashtag 60

Hashtag Influencer Trends Industry 60

Convince & Convert

APRIL 22, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Is Social Media Too Big For Its Britches?

Social Media 128

Social Media Social CRM Loyalty Web 2.0 128

Webbiquity SMM

FEBRUARY 7, 2012

How widespread, really, is the use of social media for marketing? How are B2B marketers using social media differently from their B2C counterparts? How are marketers measuring social media success? General Social Media Statistics. Infographic: Social Media ROI Statistics by Digital Buzz.

Statistics 190

Statistics Research Social Media B2B 190

Convince & Convert

AUGUST 12, 2015

At CoSchedule, we’ve been able to speed up our editing process by an average of two and a half hours depending on the post, just by providing more direction to our guest authors before they begin writing. Check out CoSchedule to schedule your blog posts and social media shares way before you publish to save 30 minutes per post or more.

Marketing 60

Marketing Project Publishing Survey 60

Buzz Marketing for Technology

JUNE 27, 2008

So it is not a surprise to me that LinkedIn is seeing easily the highest growth rate among social networking sites. LinkedIns 361% year-over-year growth handily beats Facebooks 56% growth in the same period, according to the latest stats from Nielsen: However many people have pointed out to me that my case is unusual. social media.

LinkedIn 109

LinkedIn Google Directory API 109

Sprout Social

APRIL 25, 2022

Consumer social media usage is through the roof. More than two-thirds of consumers across generations (71%) find themselves using social more than ever before. All this time spent on social isn’t exclusively for connecting with friends and influencers. Visual content supports every stage of the buying process.

B2B 123

B2B Instagram How To Marketing 123

Buffer Social

AUGUST 9, 2016

Social media has been found to be the most effective digital advertising channel for getting more impressions, clicks, and conversions. Facebook in particular stands out — in some cases, 7x cheaper than the next most affordable social media ads channel (Twitter). Increase conversions on your website.

Advertising 40

Advertising Facebook URL Campaign 40

Viper Chill

APRIL 25, 2012

A prediction about the future of blogging; a platform actively used by over 181 million people (Nielsen data for October 2011). TechCrunch and Mashable are two of the most influential tech blogs; both covering a vast majority of the news happening in the start-up and social media world.

Sites 96

Sites Industry Blogger News 96

Buffer Social

MARCH 16, 2017

This is a huge jump from the 34 percent in the year before (when Instagram ads were not yet available to everyone), making Instagram ads one of the most popular social media advertising choice. Audience growth: Instagram is one of the fastest growing social media platforms. Conversions. Conversions.

Instagram 111

Instagram Advertising URL FAQ 111

Convince & Convert

SEPTEMBER 20, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Is Twitter for Business Even Worth the Trouble?

Social CRM 145

Social CRM Twitter B2B CoTweet 145