Harp Interactive

MAY 25, 2010

In the world of social media marketing, we often hear of the importance of monitoring as the first actionable item. Although social media monitoring has numerous benefits to a businesses, both large and small, it may be unclear as to how to use monitoring. Free Social Media Monitoring Tools.

Social Media 241

Social Media Radian6 Tips Wiki 241

Harp Interactive

MARCH 9, 2010

Welcome to the era of Socialism in Communication. While social media is liberating brands and opening up new grass-roots level channels for connecting with the consumers, it is also posing new challenges for companies in terms of managing and controlling all that free flowing external communication.

Guidelines 270

Guidelines Policies Social Media Brand Monitoring 270

Harp Interactive

FEBRUARY 9, 2010

I am always interested in finding the best and latest tools to enhance and expedite the social media experiences, maintenance and growth for Harp and for our clients. Provides a snapshot of your social media presence. Tools for Sharing Content: Amplify. Options to post content to 50+ social media sites and more!

Resources 243

Resources Ping.fm Tools Social Media 243

Harp Interactive

NOVEMBER 23, 2009

A recently exposed syndrome, social media couch potato (SMCP), has become more prevalent and widespread among businesses that have recently adopted social media platforms. They are soon struck with the fact that social media marketing takes strategy, planning, resources, content, time and…more time.

Social Media 237

Social Media Statistics Resources Study 237

Harp Interactive

OCTOBER 9, 2009

Social media isn’t always the right tool for the job. Over the last three days, I’ve spoken to four HUGE brands in America that are considering social media for one project or another, and there are many more out there working on how these tools might integrate into their business needs. Not every company needs a blog.

Social Media 232

Social Media Press Release Marketing Widget 232

Harp Interactive

DECEMBER 16, 2014

Categories: Blog , Content Creation , Content Marketing , Social Media Marketing , Tools and Resources , Visual Marketing Tags: content marketing , social media marketing with images , visual marketing , visual marketing apps , visual marketing stats Think about how quickly you scroll through your news feeds looking for an interesting post.

Resources 285

Resources How To Feed Feedly 285

Harp Interactive

APRIL 9, 2014

Categories: Blog , blogging , Content Creation , Content Marketing , Social Media & SEO Tags: blogging , content marketing , seo and headlines , tips for good headlines , Write Great Headlines , writing great headlines How to write blog headlines that get found and shared! Read more. ). Read more. ).

SEO 336

SEO Tips Social Media Content 336

Harp Interactive

DECEMBER 16, 2014

Categories: Social Media Marketing Tags: content marketing , social media marketing with images , visual marketing , visual marketing apps , visual marketing stats This is the excerpt. Read more. ).

How To 277

How To Social Media Marketing Content 277

Harp Interactive

JANUARY 12, 2011

The data you upload and share is inherently personal to you, your brand and your business.though you don't actually own the information. It all lives on the "cloud," and if any of those services were to crash, you could lose everything you've ever contributed to the communities.

Resources 280

Resources Social Media Communities Data 280

Harp Interactive

DECEMBER 19, 2013

Categories: Blog , Google , Google Plus , Social Media Marketing Tags: +post ads , google plus , Social Media Marketing Google+, in its first monetization effort, is testing ads in a format called +Post ads. Blog Google Google Plus Social Media Marketing +post ads google plus' Read more. ). Read more. ).

Google 274

Google Social Media Brands Marketing 274

Harp Interactive

DECEMBER 10, 2015

Categories: Content Marketing , Social Media Marketing Tags: Instagram , Instagram Best Practices , Instagram tips , social media , Social Media Marketing Instagram is a powerful marketing tool in our increasingly visual-oriented world. Read more. ).

Instagram 150

Instagram Tips Social Media Tools 150

Harp Interactive

DECEMBER 5, 2013

Categories: Blog , Facebook , How To , mobile marketing , Search Marketing , Social Media Marketing Tags: facebook marketing , Facebook sharing , optimizing images for social sharimg You put a lot of time & energy into building your website and/or blog; every page has a specific purpose and every photo was picked using great care!

Facebook 287

Facebook Energy Mobile Social Media 287

Harp Interactive

MAY 20, 2011

Social Syndication is the act of leveraging user-generated content (UGC) from your website or blog to publish on Facebook and other social media sites. This creates an increase in brand exposure and exponential linkbacks to your content resulting in higher search engine rankings and ultimately, an increase in sales.

Syndication 231

Syndication SEO UGC Engineering 231

Harp Interactive

MAY 20, 2011

Social Syndication is the act of leveraging user-generated content (UGC) from your website or blog to publish on Facebook and other social media sites. This creates an increase in brand exposure and exponential linkbacks to your content resulting in higher search engine rankings and ultimately, an increase in sales.

Syndication 225

Syndication SEO UGC Engineering 225

Harp Interactive

FEBRUARY 17, 2010

Being prolific in social media, I am always on the prowl for useful tools, resources and social media platforms to expedite the time involved in producing and sharing relevant content across the social universe. A Unique Social Community. Amplify is also a social media platform.

Resources 282

Resources Features Bookmarklet URL 282

Harp Interactive

MAY 18, 2010

The organic leads that you acquire through social media, blogging and other inbound channels are also of better quality in terms of loyalty, referrals and bringing repeat business. 5 Benefits of Social Media Marketing. Inbound marketing means creating content through blogs, Twitter, Facebook and YouTube etc.

Cost 226

Cost Hubspot Marketing ROI 226

Harp Interactive

JANUARY 12, 2010

Online Reputation Monitoring can be as simple as creating alerts on Google or as comprehensive as subscribing to a syndicated monitoring service like Radian6 that gives you a complete platform to listen, measure and engage with your customers across the entire social web. Social Media. Social Mention. Blogdigger.

Trendrr 267

Trendrr TweetBeep Radian6 Conversation 267

Harp Interactive

FEBRUARY 3, 2010

This is the second in a series of three posts highlighting bits from my International Social Media Association (ISMA) teleseminar: Strategies to Ensure an Engaged Social Presence. These provide tweet statistics which are useful in determining the most interesting content to your followers. or ow.ly (from HootSuite).

Engagement 270

Engagement Authentication HootSuite Notification 270

Harp Interactive

APRIL 27, 2010

Users can now add topics, products or content they like on other sites to their Facebook profiles! Open social graph will lead to personalized web experiences and publishers will be able use behavioral targeting. Recommendation engines will provide users relevant content with implications on ad targeting.

Social Graph 343

Social Graph Statistics Facebook Nielsen 343

Harp Interactive

FEBRUARY 23, 2010

You can increase business exposure and your web and store traffic simply by including geographical information to your digital content. Submitting to local business directories with Geo-optimized content: Top Local Search Engines, such as Google Maps , Yahoo! Local , and MSN’s Live Local.

Geotagging 324

Geotagging GPS Foursquare Marketing 324

Harp Interactive

MARCH 16, 2011

The New Rules of Social Engagement. With social media now mainstream, we’re experiencing a surge of consumer influence from “social shopping”, consumer reviews and online word-of mouth-marketing. Below is a presentation on the power of social shopping and word of mouth marketing.

Influencer 276

Influencer Bazaarvoice UGC Review 276

Harp Interactive

OCTOBER 27, 2009

The trick is to make sure that the content you are writing provides immediate payoff by entertaining, giving useful information, provoking or sharing experiences that help your followers. Also provide a link where the visitor or follower can find more details about you; a website, a social media profile page or simply your LinkedIn profile.

Tips 307

Tips URL Small Business Twitter 307

Harp Interactive

DECEMBER 18, 2009

Create buzz on social media platforms; remember to use the right keywords: The idea is to increase engagement and become more visible on all the platforms where your target audience is regularly present. And because there is so much going on, there is a chance that some crucial details can get overlooked!

Tips 290

Tips CPM CPC Retail 290

Harp Interactive

APRIL 20, 2010

The best way to get back-links is to create valuable content; create it and they will link! Additionally, you can create social media accounts that link back to your website. Put on some music, get armed with all your prepared content and submit away. You are on your way to achieving some serious Googthority!

Directory 326

Directory Google NoFollow URL 326

Harp Interactive

DECEMBER 16, 2020

Boomers may have a majority of the wealth, but millennials are the most attractive marketing demographic. Millennials, people ages 30 to 40 have student loans, kids and are approaching their full buying potential.

Strategy 222

Strategy Marketing Buy Advertising 222

Harp Interactive

NOVEMBER 2, 2010

Like any company with marketing-savvy, they put in place an aggressive, integrated SEO and social media marketing plan in order to saturate the search engines with “their&# side of the story. 9 TIPS FOR INTEGRATING SOCIAL & SEO TO DOMINATE GOOGLE. This type of content is also ideal for going viral!

Press Release 219

Press Release Communities Badge Real Estate 219

Harp Interactive

JULY 13, 2010

Approach all the websites that are pointing to this website for a backlink (granted it is easier said than done, but you can always create custom content catering to the audience of that website and improve the chances of acquiring the backlink). Create review area on your website to crowd-source fresh content.

Google 362

Google Hubpages Tips SEO 362