Mindjumpers

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Carlsberg Launches Crowdit: A Non-Branded Mobile App

Mindjumpers

We frequently see companies making use of mobile apps to promote their brand. Today, Carlsberg launches a different kind of branded mobile app: a non-branded app. For the consumer it’s all about the content. The mobile consumer. Similar Posts: Social, Local, Mobile: The SoLoMo Revolution. Social Media Gone Mobile.

Mobile 272
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Instagram and Pinterest for Storytelling: Grey Goose’s Social-Mobile Campaign

Mindjumpers

All the content is also featured on the brand’s website along with a weekly Cherry Noir cocktail recipe, as well as on the brand’s Facebook and Twitter accounts. . As we have discussed repeatedly here on the blog, mobile and social are increasingly becoming inseparable. Reaching out to Instagram influencers.

Mobile 260
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The 10 Key Mobile Trends for 2011

Mindjumpers

Tweet Written by J-P De Clerck , who is an experienced content, conversion and social media consultant. Mobile marketing is becoming increasingly important. In case you are not convinced: according to Morgan Stanley, within five years the number of mobile Internet users will surpass the number of desktop Internet users.

Mobile 232
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Snapchat as a platform for branded content?

Mindjumpers

Today we are taking a look at the mobile app ‘Snapchat’, that allows for its users to send images that automatically delete themselves a few seconds after being viewed. Letting different employees participate in creating the Snapchat content can add some new perspectives.?And Engagement Is The New Real-Time.

Platform 229
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Video is The New King of Content Marketing

Mindjumpers

Video content is taking over. The path to video supremacy is well underway with Nielsen revealing that 64% of marketers expect video to be a key part of their content strategies. This is particularly true of social media content, which has become the latest and most brutal marketing battleground. Content strategy.

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Where’s Social Media Going in 2014?

Mindjumpers

Most of us have realized that real time content has the potential to engage a large part of the fan base and go viral. This means that more and more companies try to tab in on this opportunity and make use of or create their own social news rooms to find the content that fit their brand. It’s all about visual content.

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Larger Pictures in Facebook Page Link Posts

Mindjumpers

However, Facebook has recently changed the design of page links posts – the size of the images has increased 4x on mobile and 8x on desktop. This means that more weight are given to visual content and it is easer to drive fan engagement, as the posts will be more noticeable and physically larger. Facebook Updates News Feed.

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