Direct Marketing Observations

FEBRUARY 18, 2010

Each week I try to put out a post that highlights some of the sites, posts, and resources in the social media space that have been shared by others and in which I think are worthy of sharing with you. Some are great posts, others are sites or links that just resonate with me, and still others will make you better at what you do.

Sites 138

Sites Policies Guidelines URL 138

Webbiquity SMM

JUNE 20, 2019

You may presume your employees are thrilled to share your company’s content on LinkedIn. However, unless they’re already actively reading and sharing industry insights through their social media presence, that may not be the case. If your team members aren’t already following your social media accounts, encourage them to.

LinkedIn 166

LinkedIn Brands How To Training 166

Hootsuite

JULY 25, 2023

This blog outlines why law firms and lawyers need social media rules, six rules to follow, the importance of a law firm’s social media policy, and some social media ethical issues for lawyers. Why do law firms and lawyers need rules for social media? On social media, it’s important to represent yourself factually.

Social Media 77

Social Media Policies Guidelines HootSuite 77

Buzz Marketing for Technology

SEPTEMBER 26, 2012

Posted in Commerce Facebook Interactive Marketing Sales Social Media Social Networking Strategy. Unless the new friend has great content to go back to, there’s not much of a reason to go directly to their page very often, if at all. Test: Copy length and content; image quality and subject matter. Mystery Visitors.

Brands 279

Brands Facebook Guidelines Conversation 279

Hootsuite

MAY 20, 2020

It’s relatively easy for an imposter to create a social media account that looks like it belongs to your company. This is one reason why it’s so valuable to get verified on social networks. You should provide privacy guidelines for employees who use their personal social accounts at work. Unsecured mobile phones.

Social Media 144

Social Media Tools Tips Policies 144

Buzz Marketing for Technology

JUNE 27, 2008

Social Network Analysis. Jump to: navigation , search Contents. 1 Social Network Analysis. Jump to: navigation , search Contents. 1 Social Network Analysis. Social Network Analysis. UCINET6 and NetDraw: While I do not have extensive experience mapping out social networks.

Analysis 100

Analysis Social Networking FAQ Wiki 100

Oktopost

NOVEMBER 16, 2023

Discover what interests them, the content they enjoy seeing, their pain points and frustrations. Ultimately, brands can leverage social data to optimize marketing strategies, manage reputation, foster better customer relationships, and sustain profitable growth. If not, it could be time to change your content pillars.

Analysis 69

Analysis Data Sentiment Metrics 69

Buffer Social

JANUARY 11, 2023

It’s a given that social media can drive online awareness for your business, but with the various sites out there, you may be wondering how to efficiently get started when leveraging a social channel for your brand. Instead, you want to be very deliberate when choosing the top-priority social network for your business.

Remix 94

Remix Instagram Social Media Trends 94

Direct Marketing Observations

APRIL 19, 2010

“I’m on top of it, I know what this social networking thing is all about&# , “My child doesn’t really use it&# , “Does it really matter? But more importantly, aside from the breakdown of percentages in that graphic above-look at the number of ways that people can consume and create content.

Social Media 202

Social Media Social Networking Education Guidelines 202

Sprout Social

OCTOBER 4, 2016

LinkedIn’s professional focus makes it a unique network for planning and executing a content strategy. As with any social network, paying attention to your community’s behavior can save you a lot of time and better inform future posts. Monitor how your audience is interacting with your content.

LinkedIn 77

LinkedIn Data Strategy Content 77

Little Web Giants

JUNE 30, 2014

The last few years have seen many in the SEO community proclaiming that social bookmarking sites are dead. Black hat and grey hat techniques that were effective prior to Google’s Hummingbird, Penguin and Panda updates often leant heavily on social bookmarking sites. How to use social bookmarking sites.

Social Bookmarking 52

Social Bookmarking Sites Bookmarklet Delicious 52

Koka Sexton

MAY 14, 2011

The following table contains the names of over 100 companies and organization that have published their Employee Social Media Policies or Guidelines online… The left side column is the name of the organization, and it is linked to their organizational or corporate home page. Online Communications Guidelines. Online Policy.

Policies 111

Policies Social Media Examples Liveworld 111

Small Business Mavericks

JUNE 10, 2011

That’s why on June 7 – just a few days ago – Google added an explanation page to its Webmaster guidelines defining the difference. It’s really pretty simple, but I think it bears some discussion and how small business owners can use the site for improving their own search engine rankings. Why The Distinction?

Small Business 173

Small Business Guidelines Engineering Social Networking 173

Webbiquity SMM

FEBRUARY 10, 2011

WordPress is no longer just the leading blog platform , but is now the most popular open-source CMS (content management system) as well. Angela Bowman shares her “clean and simple list of the plugins I use most often on my WordPress sites&# for SEO, feeds, forms, security, Twitter and more. WordPress SEO.

WordPress 182

WordPress Content management systems Message Boards SEO 182

Josh S Peters

FEBRUARY 5, 2013

When it comes to setting up a search and social strategy there is no end to the ways you can put the pieces together and it can be as simple or as complex to piece together as you want / need it to be. Simple Search And Social Strategy Framework. Knowing this will inform your marketing, social media, SEO, and content strategies.

Strategy 186

Strategy Wiki Sysomos Widget 186

Adam Sherk

AUGUST 16, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk JVC Facebook Page Sweepstakes a Big Success. But Does it Violate Facebook Guidelines? But does it violate Facebook’s promotions guidelines? So all this sounds great, but does it violate Facebook’s guidelines? Apparently it does. So what gives?

RFI 156

RFI Guidelines Facebook Press Release 156

Buzz Marketing for Technology

JANUARY 11, 2011

They spend all of the effort to get the page perfect and have it be in compliance with their corporate guidelines but they have no real plans for how they are going to grow their base of Fans with rich engaging content. It occurs to me my definition of content often differs from their definition of content.

Feed 264

Feed Feedly News SEO 264

Hootsuite

APRIL 11, 2022

With so many talented creators publishing content, you’ll want all of the advantages you can get. The app pulls “data from 95m+ sources including blogs, forums, social networks, news, videos and review sites.” You can use Brandwatch to monitor TikTok songs or hashtags, then use the upward-trending ones in your content.

Tools 110

Tools HootSuite Marketing Analytics 110

Hootsuite

APRIL 19, 2021

If you’ve ever scrambled to get regular content published to your brand’s Facebook Page, you’ve probably wondered if there’s a way to schedule Facebook posts ahead of time. When you schedule Facebook posts, managing a social media content calendar becomes far more efficient. Well, there is! Let’s dive into the details!

HootSuite 145

HootSuite Facebook How To Template 145

Little Web Giants

JUNE 30, 2014

The last few years have seen many in the SEO community proclaiming that social bookmarking sites are dead. Black hat and grey hat techniques that were effective prior to Google’s Hummingbird, Penguin and Panda updates often leant heavily on social bookmarking sites. How to use social bookmarking sites.

Social Bookmarking 28

Social Bookmarking Sites Bookmarklet Delicious 28

Little Web Giants

JUNE 30, 2014

The last few years have seen many in the SEO community proclaiming that social bookmarking sites are dead. Black hat and grey hat techniques that were effective prior to Google’s Hummingbird, Penguin and Panda updates often leant heavily on social bookmarking sites. How to use social bookmarking sites.

Social Bookmarking 28

Social Bookmarking Sites Bookmarklet Delicious 28

Convince & Convert

JANUARY 8, 2012

I even folded pages and stapled them at a crude attempt at laying out content. We want to get a process down that turns your blog into a content marketing machine. There are three core ingredients in the special sauce that is a multi author blog: contributors , content , and editing. Identify Ideal Contributors. Thank them.

Tools 127

Tools Guidelines WordPress Metadata 127

Ignite Social Media

JUNE 13, 2017

You can host video content for them to engage with, games, link off to products, etc. Once they have submitted their entry, don’t miss out on the opportunity to share to their social sites so their audience can participate. Does and Don’ts of Social Networks. Official Rules. Culver’s Instagram Post.

Widget 118

Widget Hashtag UGC Travel 118

Little Web Giants

JUNE 30, 2014

The last few years have seen many in the SEO community proclaiming that social bookmarking sites are dead. Black hat and grey hat techniques that were effective prior to Google’s Hummingbird, Penguin and Panda updates often leant heavily on social bookmarking sites. How to use social bookmarking sites.

Social Bookmarking 28

Social Bookmarking Sites Bookmarklet CiteULike 28

Sprout Social

JUNE 15, 2020

These terms must likewise be disclosed on-site for visitors to review and accept. We know that Facebook advertising via remarketing ads that essentially “follow” visitors from your site to Facebook (and vice-versa) can be incredibly effective. The same rings true for demographic data.

Social Media 131

Social Media Privacy Marketing Policies 131

Sprout Social

FEBRUARY 16, 2022

Similar to other social media platforms, YouTube’s algorithm has changed as the site has evolved. Over 500 hours of content is uploaded to YouTube every minute. In 2020, 74% of US adults said they had used YouTube, beating out all other social networks. billion YouTube users worldwide. Do what works for you.

YouTube 122

YouTube Notification Video Trends 122

Social Media Marketing

MARCH 22, 2018

Group of 18 to 24 year old are 2 xs more likely to use social media for health-related discussions than the group of 45 to 54 years. 31% of healthcare institutions have their social media guidelines in writing. 60% of doctors say social media improves the quality of care delivered to patients.

Training 99

Training Industry Social Media Health Care 99

Convince & Convert

JANUARY 8, 2012

I even folded pages and stapled them at a crude attempt at laying out content. We want to get a process down that turns your blog into a content marketing machine. There are three core ingredients in the special sauce that is a multi author blog: contributors , content , and editing. Identify Ideal Contributors. Thank them.

Tools 114

Tools Guidelines WordPress Metadata 114

SocialFish

JANUARY 8, 2011

The site is very actively moderated , so the questions have to be asked in a particular way, so it’s not personal to the questioner, and so it’s not a yes/no answer. From the question guidelines , the goal is to: &# Make the site a great resource for people who want to learn. It has a great serendipity factor.

Radian6 276

Radian6 Engineering Questions Foursquare 276

Sprout Social

MAY 11, 2020

Doing so means paying keen attention to seemingly small details of your profile and social bios. Since most journalists on social media are laser-focused on Twitter, that’s what we’ll focus on. These tips apply to other social networks as well, though. Shout-out your colleagues and other orgs in your space.

Journal 120

Journal Social Media How To Hashtag 120

Adam Sherk

JUNE 5, 2009

While it’s good news that Google is continuing to improve its ability to deal with JavaScript, this change also impacts the way that many publishers display sponsored links on their sites. Is Google going to run out and start penalizing sites with sponsored links in JavaScript? But Does it Violate Facebook Guidelines?

Publishing 100

Publishing Google NoFollow Guidelines 100

Adam Sherk

AUGUST 31, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Yahoo Adds Enhanced News Results to SearchMonkey by Adam Sherk on August 31, 2009 On Friday Yahoo announced new additions to its SearchMonkey enhanced results, including options for news content. What Horrible Things Did Time Magazine Do in 1964?

Yahoo 101

Yahoo News Syndication Press Release 101

Adam Sherk

JANUARY 19, 2010

But Does it Violate Facebook Guidelines? Perhaps for that Alicia Keys should adopt the same style as she did in her Saturday Night Live digital short: Just saying. Related posts: JVC Facebook Page Sweepstakes a Big Success. What Horrible Things Did Time Magazine Do in 1964?

Press Release 138

Press Release Facebook Syndication Blogroll 138

Sprout Social

APRIL 3, 2017

Whether it was spamming people to death, Tweeting 50 times a day or trying to figure out the all of the social media image size guidelines , nothing was off limits. Most websites link to their social media profiles in the header or footer of their site. Start by gathering up their follower counts for each social network.

Analysis 105

Analysis Social Media Hashtag Report 105

Hootsuite

SEPTEMBER 5, 2019

We’ll also go through the YouTube giveaway rules and offer creative content ideas to get you started. Here are a few advantages of hosting a YouTube giveaway on your own site: Boost traffic. Luckily, there are lots of ways to promote your content on YouTube. Plus, some very funny fan-generated content. Get the word out.

YouTube 110

YouTube How To Hosting Hashtag 110

Kikolani

DECEMBER 8, 2015

Every web portal has to abide by Google’s webmaster guidelines to reach amongst the top ranking in search engine results. The content of a website and back links generated are monitored by search engines to determine the authenticity of the service provider. Social networking website URL if any.

Google 82

Google Domain Name Directory Engineering 82

Diva Marketing Blog

APRIL 3, 2012

Based on an interview that Guy Kawasaki conducted with INC Magaine , Jay wanted to know, "Is social media strategy required or redundant?" As I began to join the comment thread, I realized that my response was a "post" and not a "comment." Based on the content on Diva Marketing , you can probably guess which side of the fence I'm on.

Social Media 72

Social Media Guidelines Social Networking Knowledge Base 72