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[DIGITAL TIPS] Combining SEO And PPC To Advance Your Marketing Strategy

SocMed Sean

SocMedSean - Social.Media.Sean [DIGITAL TIPS] Combining SEO And PPC To Advance Your Marketing Strategy The world of online marketing is a dynamic and ever-changing one. Being ranked high on Google for the specific search terms that are related to your business is eventually what attracts more visits to a long-term website.

SEO 239
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How To Conduct An In-Depth YouTube Audit

Keyhole.co

In an audit, you examine your videos in depth and analyze critical areas of your content, including watch time, click-through rates, and so on. This will help you identify the direction that you need to head to and will also help you understand how your YouTube channel and content are performing.

YouTube 52
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Social Media News: Top 5 Stories of the Week

Firebelly

How to Use Social Media to Rank on Google Now that Google is indexing social media content in real-time, how can you leverage blogs and social networks to rank on Google? Social Media Consultant: 65 Tips to Differentiate the Good from the Bad Social Media Consultant… what is a social media consultant really?

News 176
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Paid, owned and earned media: What they are and where social fits into the mix

Sprout Social

Whether you’re targeting a search ad around brand keywords or running a print ad in a popular trade publication, paid media gives brands more control over how they reach new audiences. Paid media examples. Paid search. Paid social. Sponsored content. Search engine results.

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Fetching Friday – Resources Mashup & The Future of Google Author Rank

Kikolani

How to Generate More Leads With Your Blog: 5 Tips – Learn how businesses with top marketing blogs generate leads with social media and content marketing. Blogging / Content. 13 Reasons Why Your Content Marketing Might Fail – Effectiveness is a common concern for most content marketers, according to CMI research.

Mashup 134
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Two Easy Ways To Still Get People To Your Facebook 'Landing Tab'

Firebelly

The tips below are still valuable regardless. " Another tip: Each FBML tab has a unique URL. No word yet on if this change is permanent. Facebook surprised, and upset, a lot of people yesterday when they announced that now only "Authenticated Pages" or Pages with over 10,000 fans can have a custom landing tab.

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Learn More About Internet Marketing – Free Course

Kikolani

Mark Thompson of Search Creatively and Stay on Search (also a regular on Search Engine Journal ) has created a great course covering all the aspects of online marketing. Internet Marketing Course Content. Week 3 – Paid Search: Using Pay-Per-Click Strategies to Drive Relevant Traffic.

Course 139