Webbiquity SMM

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Nine Benefits of Using Social Proof in Marketing

Webbiquity SMM

Social proof is more persuasive when reviewers or influencers are viewed as competent or more acquainted with the industry or product category than the observer. On the other hand, competing against a company that has built up a lot of social proof is challenging. Product research can take a long time.

comScore 299
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How to Use Social Listening to Retain More Customers

Webbiquity SMM

Analyze the positive feedback your competing brands get to see what customers might want from your brand. Use social listening to assess how other brands in your industry are accommodating customer demands. It will uncover what your target market likes about your competitors and gauge their preferences.

Sentiment 142
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Seven Ways to Increase Your Brand Influence

Webbiquity SMM

Brands compete for the attention of their customers in real-time, across various channels. With that in mind, here are seven ways a B2B brand can increase its influence across various marketing platforms and realize the resulting benefits. Practice Proper Channel Management.

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You’re Wasting Your Time on Social Media

Webbiquity SMM

If you have visions of your supply chain management company competing alongside Kylie Jenner on Instagram, then you’re clearly wasting your time on social media and your next hire should be a marketing consultant. Both have active Twitter accounts, but one hasn’t updated their account since 2013, while the other tweeted something yesterday.

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B2B Marketing Stats from HubSpot’s Marketing Data Box

Webbiquity SMM

Trade mags are struggling to maintain their value as they compete with industry analysts putting more content online, independent bloggers, and of course B2B marketers themselves publishing more of their own original content. Content aggregation ?).

B2B 150
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What’s the Best Social Media Monitoring Tool? It Depends

Webbiquity SMM

Forrester Research has named Nielsen a leader in brand monitoring solutions, saying “the vendor has the strongest strategic vision and currently competes at a scale unmatched by any other competitor.&#. It provides capabilities for capturing customer insights, response, brand management and social media outreach tracking.

SM2 202
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Business Lessons from the Woodtick Theater

Webbiquity SMM

Likewise, your customers don’t expect you to be able to solve every problem under the sun, but to be competent (or better) at getting the basics right. The point, rather, is that their audience likes the simple songs, ones they know and can sing along with, played well. Set realistic expectations, then strive to meet or exceed them.

Discount 147