Sprout Social

AUGUST 5, 2020

This means learning about their strengths and weaknesses–both in business and marketing–and understanding how your audience perceives them. You can also analyze sentiment scores and trends to see how your audience feels about your competitors (and relevant topics) compared to your own brand.

Analysis 141

Analysis Strategy Sentiment Comparison 141

Hootsuite

SEPTEMBER 14, 2023

By tuning in to the conversations that your target audience is having–both about your brand and the broader topics in your industry–you can gain valuable insights into how they think, what they care about, and what motivates them. You’ll also be able to identify new audiences and markets you may not have considered.

Social Media 102

Social Media Sentiment HootSuite Analysis 102

Convince & Convert

JULY 17, 2017

Our just-released 2017 State of Social Marketing Report shares survey results from 2,738 social media marketing professionals from 111 countries. This report shares real-world insight and understanding of a dynamic industry where new networks emerge, old networks evolve , and the user base continues to rise at rapid rates.

Marketing 158

Marketing Software ROI Comparison 158

The Realtime Report

SEPTEMBER 19, 2019

Positive Signs the M&E Industry Can Handle + Deliver Equality. Have you ever wondered how the M&E industry, a business that had such a basic premise (entertain folks, give them a few minutes/hours of escape) has evolved into the point guard for change around the world? Andy Marken. Since the U.S. She noted, “2.7

Industry 79

Industry Film Analysis Project 79

Sprout Social

MARCH 7, 2024

Your company is launching a new product, eyeing a new market segment or contemplating a strategic pivot—as a seasoned marketer, your first move would be to conduct a competitive analysis. This exercise is elementary to uncover critical insights about the new market and gain visibility into the competitive landscape.

Analysis 94

Analysis Report Examples Tools 94

OnlineRockersHub Marketing Blog

FEBRUARY 10, 2020

Are you looking for generating content for affiliate marketing? Both content marketing and affiliate marketing are effective ways of boosting your brand’s online visibility. So, how can you get the best of both worlds and create an all-rounded marketing plan to make your business shine in 2020? What Is Content Marketing?

Affiliate marketing 81

Affiliate marketing Content Marketing Collaboration 81

Keyhole.co

NOVEMBER 10, 2023

You have great products and an excellent marketing and sales team. Here’s our guide to competitor benchmarking that will help you exceed your KPIs and maintain the edge in a volatile and cutthroat market. For example, a company may benchmark the marketing and sales department’s performance to see whether their actions are aligned.

Metrics 59

Metrics Analysis Comparison Price 59

Keyhole.co

DECEMBER 21, 2022

Considering the current popularity of video content, YouTube is a powerful platform for brand marketing. According to the Social Media Examiner’s industry report, 55% of marketers use YouTube, making it the most used video channel for video marketing. There is no lack of alternatives in the current market.

Analysis 52

Analysis YouTube How To Comparison 52

Sprout Social

SEPTEMBER 7, 2022

For comparison, it took eight years for both Facebook and Instagram to hit that milestone. Throughout this article, we’re going to dig into what TikTok marketing is, how to create your own TikTok business account and provide six tips for ramping up your brand’s TikTok marketing strategy. What is TikTok marketing?

Brands 90

Brands Marketing Influencer Analytics 90

Sprout Social

NOVEMBER 21, 2019

Be honest: when’s the last time you conducted market research? So much of modern marketing is about taking action and chasing immediate results. Given the wealth of tools and information available, businesses today can’t ignore the importance of regular market research. Why is market research so important, anyway?

Research 98

Research How To Marketing Price 98

Keyhole.co

MAY 31, 2023

You should start measuring your social media statistics with that of the set benchmarks across your particular industry. So next, we’ll talk about how to handpick competitors for your brand so you get the right estimates for comparison. To begin your research, you must gather as much information as possible about your industry.

Social Media 52

Social Media Strategy How To Analysis 52

Keyhole.co

MARCH 2, 2023

Social media has also changed the way products and services are marketed. This sets a new law for businesses and social media marketers alike: if you aren’t on social, you’re missing out on a significant portion of your market. We’ve put together a guide to the industry’s three most important social media marketing tools.

Social Media 52

Social Media Tools HootSuite Marketing 52

Webbiquity SMM

JUNE 21, 2022

With that in mind, here are seven ways a B2B brand can increase its influence across various marketing platforms and realize the resulting benefits. Use a comparison tool on their phone to find the lowest price. Create Omnichannel Marketing Campaigns. Practice Proper Channel Management. Order the product on their home laptop.

Influencer 288

Influencer Brands Policies Privacy 288

Keyhole.co

DECEMBER 9, 2022

Social media marketing is extremely crucial to create a sustaining brand image in people’s minds to stay in the competition. One billion TikTok users from 154 different countries led to making this platform a ground for marketing businesses. So, many are now lining up to market products and services here. Source: Wiz | Utopian.

How To 52

How To Analysis Comparison Metrics 52

Keyhole.co

SEPTEMBER 15, 2020

But whether you’re running social for your employer, as a marketing agency, or as a freelancer, you will be asked to report on the results of your campaigns. These goals should be quantifiable and easily measurable, and they should align with your overall marketing and company objectives. Add Context to Your Data.

Template 112

Template Templates Report Social Media 112

Convince & Convert

JANUARY 14, 2014

Because of your experience in your industry you probably already know many of the terms that describe the products and services your business offers. Expand your list of keywords and you might find new topics that deliver huge marketing results for years to come. Google Trends. So where can you find these amazing keywords?

Microsoft 159

Microsoft Marketing Engineering Adwords 159

Keyhole.co

DECEMBER 5, 2022

Conducting marketing here is especially beneficial for businesses. It helps them expand the network in their own industry and other sectors as well. Now, competition across industries is a well-known fact in the current business landscape. LinkedIn allows you to conduct market research and gain accurate insights.

Analysis 52

Analysis LinkedIn Research How To 52

Keyhole.co

AUGUST 28, 2023

Since its inception in 2005, YouTube videos have reshaped how people consume content, build communities, and even market their brands. billion monthly active users , the platform presents a vast audience for content creators and marketers. You can study historical data to identify viewing patterns and seasonal trends.

Metrics 52

Metrics Analytics YouTube Video 52

Convince & Convert

JULY 17, 2017

Our just-released 2017 State of Social Marketing Report shares survey results from 2,738 social media marketing professionals from 111 countries. This report shares real-world insight and understanding of a dynamic industry where new networks emerge, old networks evolve , and the user base continues to rise at rapid rates.

Marketing 103

Marketing Software ROI Analytics 103

Sprout Social

MAY 15, 2023

You can then analyze the data to uncover insights that will inform your marketing decisions. While one tool gives you an in-depth sentiment analysis, another may be much better at predicting trends. This helps you stay on top of the latest industry trends and identify untapped business opportunities.

Tools 112

Tools Tweetdeck Brands Sentiment 112

Buffer Social

DECEMBER 14, 2023

Share news related to your industry Keeping your audience informed about the latest industry news not only positions you as a knowledgeable source but also provides value to your followers.  This makes it easy for the audience to stay informed about the latest trends and changes in the social media landscape.

Examples 101

Examples LinkedIn Collaboration Case Study 101

Webbiquity SMM

JANUARY 31, 2019

Comparison of similar posts to see how the differences between them affect success. It should help you more effectively capitalize on trends and address pressing problems in your industry. Part of any good social media strategy is emphasizing your strengths relative to others in the market.

Social Media 184

Social Media Analysis Sentiment Comparison 184

Firebelly

APRIL 2, 2018

It’s important that brands appreciate these differences, play to their advantages, and rather than settling on a favorite defender, use both to contour a successful marketing strategy. ?? Instagram averages an engagement rate of 1.66% across all industries, whereas Facebook only averages a 0.17% engagement rate. Avengers Assemble!

Instagram 131

Instagram Brands Facebook Comparison 131

The Realtime Report

NOVEMBER 9, 2020

These headwinds are forcing companies and industry sectors to accelerate their digital transformations in order to survive and compete. Blockchain and Distributed Ledger Technologies: ICTs will reach a potential market value of US$7.5 Industrial and Manufacturing: The number of connections forecast to grow from 1.4

Comparison 91

Comparison Research Mobile Compete 91

Webbiquity SMM

FEBRUARY 16, 2016

As noted in the 2016 B2B Marketing Trends report , B2B marketing strategies and practices are in the midst of significant change, driven by new technologies and evolving buyer expectations for more “consumer-like” experiences. Here are five key takeaways from this research: Image credit: e_Strategy Trends.

B2B 110

B2B Social Media Marketing Survey 110

agora pulse

DECEMBER 28, 2017

Unbranded relevant hashtags are generally user generated, or “organic,” hashtags that have attached to your brand or industry. Trends and industry chatter using key phrases. This allowed me to see what social share of voice the client’s brand had in comparison. The names of your products.

Hashtag 128

Hashtag Marketing Focus Group Conversation 128

Keyhole.co

DECEMBER 13, 2022

As the most popular on-demand streaming service, it’s no secret that Netflix has played a huge role in the entertainment industry. Creating trending content. Netflix is known for creating trending content on social media, including memes and reels using trending audio, to increase the reach of their content.

Social Media 52

Social Media Strategy Meme Trends 52

Ignite Social Media

JANUARY 27, 2021

Unless it’s a yearly event and it’s easy to make the 1:1 comparison, expect your numbers to be lower. Off social, this is an opportunity to work on editorial planning, researching trends and competitors, and even proactive social listening that you can respond to once you begin publishing and reactive again.

Social Media 155

Social Media Feed Feedly Eventful 155

Oktopost

JANUARY 9, 2023

You’re not alone—many marketers struggle with understanding social media engagement rates. Average social media engagement rates Knowing the average engagement rate for each social media is key to understanding how well you’re doing in comparison. Different tools like Oktopost can also help you maintain higher engagement rates.

Engagement 62

Engagement Social Media How To B2B 62

Sprout Social

JULY 25, 2023

With practical data such as tracking your social efforts against actual revenue-generating clicks, sign-ups and subscriptions, and giving you in-depth audience insights, Google Analytics provides contextualized social metrics to elevate your marketing strategy without overshooting your budget. Select your industry category and business size.

Analytics 140

Analytics Report Social Media Google 140

Keyhole.co

DECEMBER 7, 2022

There are several reasons why Twitter is a valuable tool for any marketer. Marketers are always looking for what’s happening in their niche, and Twitter is an easy way to keep tabs on things. Marketers can observe a competitor’s tweets and their moves on the platform to get rich insights. Opportunities to pursue.

Analysis 52

Analysis Twitter How To Comparison 52

Sprout Social

FEBRUARY 8, 2021

Social data is so important, in fact, that 33% of social marketers in a hiring position list reporting ability as the top skill they look for in candidates. This type of report is ideal for providing a high-level overview of your social performance to the broader marketing organization. Key metrics to look for: Impressions.

Report 131

Report Social Media Metrics Team 131

Keyhole.co

MARCH 8, 2022

Businesses everywhere and in all domains are looking to get engagement through TikTok marketing. What is TikTok marketing? In simple words, TikTok marketing is the practice of using TikTok to promote your brand, product, or service. Here’s why this marketing channel is becoming a powerful option for marketers.

Engagement 119

Engagement Hashtag Influencer Trends 119

Sprout Social

MARCH 26, 2020

In the last decade, social media has rapidly evolved and become a major element of marketing in all industries. They are key players in managing their company’s reputation, deploying customer service, acquiring customers, spotting trends and navigating breaking news. . Avoid comparison.

Social Media Management 144

Social Media Management Social Media Comparison Energy 144

Keyhole.co

MARCH 9, 2023

To make your search for the right social listening tool easier, we’ve compiled a huge list of the best tools in the industry, including research on the pros and cons of each tool. Here’s a full roundup of the top social listening tools for marketers and agencies, updated for 2020: 1.

Tools 84

Tools Sentiment Hubspot Price 84

Pam Hughes

MAY 8, 2022

Socialinsider wanted to dig deeper, so they added a parameter to ‘Follower count’ to ensure they looked at equal comparisons. This trend applies to mid-sized accounts with 10- 50K followers, which should use more than 5-6 hashtags for higher impression rates.

Hashtag 71

Hashtag Instagram Engagement Comparison 71

Buzz Marketing for Technology

JUNE 27, 2008

Vendor Comparisons & Waves. Emerging Trends. For Interactive Marketing Professionals. Strategies For Interactive Marketing In A Recession. Unlike Last Time, Results-Based Marketing And Social Applications Could Thrive. Technology: Interactive Marketing , Marketing & Advertising , Marketing Measurement.

Research 208

Research Strategy Policies Marketing 208