Remove Company Remove Mobile Remove Policies Remove Sentiment
article thumbnail

How to Develop a Social Media Policy for Employees in 2020 and Beyond

Oktopost

A decade ago Zappo’s had a social media policy for employees that was more or less the industry standard: “Be real and use your best judgment”. Ten years ago this policy might have been enough. The need for an effective social media policy for employees, however, has become more pressing than ever. Policy enforcement.

Policies 146
article thumbnail

How AI insights improve decision making

Sprout Social

These leaders also expect their companies to increase investment in AI for marketing in the next three years. For long-term success, companies may face challenges when implementing this technology due to a lack of understanding and organizational experience with AI.

Sentiment 112
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Twitter trending topics: How they work and how to use them

Sprout Social

Over the last few years, Twitter has continued to refine how trending topics work by adding different layers of context to the way they display on desktop and mobile. When using Twitter’s mobile app, you’ll find these topics listed in the “For You” and “Trending” section of the Explore tab.

Trends 130
article thumbnail

GDPR and social media: What marketers need to know

Sprout Social

” Chances are you’ve heard of GDPR or perhaps recall EU companies scrambling to become compliant with data and privacy regulations in May 2018. That said, ongoing compliance is required for companies looking to avoid fines and penalties. For example, consider how so much social traffic comes from mobile devices.

article thumbnail

Facebook Filed for a Trademark on the Word Meta. You Should See the Description.

Bill Hartzer

Of course, that’s not surprising, since Facebook announced that they are changing the company name to Meta. On October 28, 2021 Facebook filed for a trademark on the word Meta. If you go to the website meta.com you’ll be redirected to this web page on Facebook.com. Trademark number 97097363. Goods and Services Description.

article thumbnail

7 Tactful Ways of Facing The Horrors of Digital Marketing

Webbiquity SMM

Offer clear and user-friendly policies so that prospective customers understand the details of the transaction and they’re more inclined to part with their money. Social listening allows you to address negative sentiments immediately, especially if it involves key influencer and effectively stop a possible crisis in its tracks.

Marketing 100
article thumbnail

11 massively doable ways to increase conversions with better forms

Convince & Convert

Simple steps like providing a prominent link to a privacy policy or including third-party credibility boosters like security badges can increase trust and correspondingly, conversions. That sentiment – all too common – is a conversion rate crusher. Make your forms mobile-friendly This is huge.