Social Media Marketing

JANUARY 24, 2010

The Society of Digital Agencies - a group that serves as a worldwide voice of digital marketing professionals with a mission to advance the industry through best practices, education, and advocacy - recently sent me the results of a large survey they conducted. Branded content syndication will replace some paid media.

Automotive 165

Automotive Marketing Syndication Trends 165

Convince & Convert

FEBRUARY 18, 2016

Since the early days of social media, ordinary people have been creating quality user-generated content. Brands from all sorts of industries, from Starbucks and Burberry to Chobani , have developed marketing campaigns that benefited from UGC. The Importance of Informed Consent.

UGC 60

UGC Content Syndication Social Networking 60

Pam Moore

DECEMBER 7, 2017

Smart marketers and leading brands both big and small know that content is at the core of every social conversation with prospects, current customers, online community members and more. The social networks simply provide a medium for brands and marketers to communicate in unique and personal ways with other human beings.

Template 167

Template Templates Trends Content 167

Adam Sherk

DECEMBER 2, 2009

Not surprisingly, social media gets the most attention with 80% of respondents indicating they plan to do more with it in 2010. Both rightly deserve credit for increasing awareness industry-wide. Adam is part of the Define Search Strategies consulting team, which is owned by The New York Times Company.

Vocus 166

Vocus SEO Social Media Press Release 166

Kikolani

AUGUST 24, 2012

Content Development: Finding Great Topics for Your Target Audience – Find out how to discover great content topic ideas for your target audience using internal resources, tools, and social networks. Social Media / Social Networking. Social Media / Social Networking. Business / Career.

Mashup 117

Mashup Resources How To Remix 117

Firebelly

FEBRUARY 24, 2010

35% (173) of the Fortune 500 have active Twitter accounts (a post within the past thirty days); and nearly 50% of the top 100 companies (47) have a Twitter account. The number one ranked company, Exxon Mobil, does not have a Twitter account. The insurance industry has the most Twitter accounts (13). View an alternate.

Social Media 165

Social Media Twitter Paid Search Study 165

Adam Sherk

DECEMBER 17, 2009

What caught my eye was the chart on budget allocation across various industries in 2009: As you can see search marketing got a much greater share of interactive marketing budgets than social media. Adam is part of the Define Search Strategies consulting team, which is owned by The New York Times Company.

Social Media 123

Social Media Marketing Press Release Survey 123

Social Media Strategery

JANUARY 20, 2014

Fast-forward a few years, and we’re seeing more and more organizations hire entire teams to create content for Twitter, Facebook, Tumblr, Pinterest, and whatever hot new social media startup launched last week. billion industry. Increasingly, to compete effectively in social media, brands realize that to play, they must pay.

Social Media 104

Social Media Compete Cost Syndication 104

Adam Sherk

MAY 12, 2010

It sounds a lot like the practices of some industry blogs and news aggregators today. Adam is part of the Define Search Strategies consulting team, which is owned by The New York Times Company. We poached material constantly, from newspapers, from other publications — even from Time. What Horrible Things Did Time Magazine Do in 1964?

Content 116

Content Aggregator Press Release Syndication 116

Buzz Marketing for Technology

SEPTEMBER 15, 2008

Enter Yodle Yodle helps small service based business get a web presence and then help them promote their business by buying lots of niche keywords and syndicating the results to local businesses. (ex For them the problem is not just that they don't have a website but promoting their website as well.

Syndication 100

Syndication Small Business Buy Social Networking 100

Adam Sherk

APRIL 8, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk The Wrap, Newser and Content Aggregation: How Much Attribution is Enough? by Adam Sherk on April 8, 2010 The cease and desist letter and the ensuing war of words between The Wrap’s Sharon Waxman and Newser’s Michael Wolff is getting a lot of industry attention this week.

Aggregator 110

Aggregator Content Syndication Journal 110

Writtent Blog

MAY 20, 2014

65% of Content is Based on Industry Trends. Industry trends make up the vast majority of the topics of all content created. I would have expected company-centric content to have figured as the top or second-to-top topic, but instead it retains third place. The rest of it is either curated (24.0%) or syndicated (12.6%).

Trends 95

Trends Content Marketing Curation 95

Firebelly

JULY 22, 2010

Posted by: Tonytellez | July 23, 2010 at 10:15 AM This reminds me of my Firestone story posted on Get Social PR. In my instance the company's policy, which is special to Firestone and not to the industry as a whole, stood in the way. The company was arrogant -- all but the social media manager who chimed in on my post.

Social Media 188

Social Media Paid Search SMS Syndication 188

Diva Marketing Blog

MAY 20, 2016

He’s written four books that cover the topics of business blogging, social media marketing, and social commerce, the most notable of which is entitled "The Digital Handshake: Seven Proven Strategies to Grow Your Business Using Social Media," published by John Wiley and Sons in 2009. Oh yes, and an accomplished musician! .

Domain Name 71

Domain Name Content Marketing Real Estate 71

Firebelly

FEBRUARY 26, 2010

Facebook Secures Patent for News Feed By Ben Parr A new patent awarded to Facebook this week could have some big implications for the entire social media industry. The world’s largest social network now own the patent for the news feed. Below, we discuss ten important Social Metrics for companies.

Feed Reader 100

Feed Reader Marketing Paid Search Metrics 100

Bill Hartzer

MARCH 5, 2010

We all check our email on a regular basis but we may forget to browse the websites of companies that we’ve done business with before. Every time you update your blog with a new blog post, it can be submitted out to the various social bookmarking and social networking websites, which could lead to more links.

Engineering 144

Engineering Social Bookmarking Syndication Newsletter 144

Buzz Marketing for Technology

JUNE 27, 2008

d post an article I originally published 10 years ago in the October 1997 issue of Company Director magazine. Information overload is a fact of life for company directors, senior managers, and all professionals. For now, I thought Iâ??d Everything I wrote is still completely valid. John Naisbitt, author of Megatrends.

Web 2.0 244

Web 2.0 Movable Type Collaboration Journal 244

Techipedia: Tamar Weinberg

AUGUST 2, 2011

It’s a social sharing platform that allows you to either find great content, share it and measure your ability to drive clicks and traffic … or measure the social sharing and links to leave to lead folks back to your own content, even tying that traffic to conversions and sales. Pretty nifty. David Armano. Jay Berkowitz.

Tools 277

Tools Tips Marketing Social Media 277

Adam Sherk

JANUARY 20, 2010

The reality is that the industry is being radically re-invented by new technology, and there are no easy answers out there. We are watching the continuing rapid decline of newspapers and an old industry that is unable to adapt to the many aspects of online media. Most likely the result will fall somewhere in between. It happens.

Press Release 126

Press Release Digg News SEO 126

Adam Sherk

JUNE 15, 2010

It is also interesting that despite that low score the profile is still in the 99.4th percentile: Perhaps @ColonelTribune is more popular among industry professionals (as an example of a great Twitter persona ) than typical users and news consumers. Or maybe Twitalyzer missed the boat on that one. What do you think?

News 165

News Sites Twitter Digg 165

Adam Sherk

DECEMBER 15, 2010

LISA (The Localization Industry Standards Association) states that proper internationalization can save money: “Anecdotal evidence from many, many people over the years consistently indicates that proper internationalization reduces the cost of subsequent localization by about 50% and reduces the time needed for localization by about half.”.

Publishing 124

Publishing Tips Syndication Resources 124

Rebekah Radice

MAY 11, 2015

At the time, I was in the real estate and mortgage industry and looking to make connections on a local level. I began building relationships within my industry, creating connections I would have never been able to make otherwise. Establishes you/your business as an industry leader. Improves rankings by boosting SEO.

How To 132

How To Domain Name Hosting WordPress 132

Webbiquity SMM

FEBRUARY 28, 2011

Chemicals. • Kristina Bobrowski – Social Media Manager, Dow Corning. • Alison Buckley – Social Media Manager, Dow Corning.

List 155

List Twitter Brands Microsoft 155

Diva Marketing Blog

MAY 20, 2016

He’s written four books that cover the topics of business blogging, social media marketing, and social commerce, the most notable of which is entitled "The Digital Handshake: Seven Proven Strategies to Grow Your Business Using Social Media," published by John Wiley and Sons in 2009. Oh yes, and an accomplished musician! .

Domain Name 40

Domain Name Content Marketing Real Estate 40

Adam Sherk

AUGUST 31, 2010

Same thinking that plagued the music industry 10 years ago. Reference to other social media measures of influence here by NewsKnife [link] Thanks for this post again. I know a number of consumer magazines are publishing in multiple languages, usually in partnership with a local company that manages the presence.

Sites 182

Sites News YouTube Press Release 182

Hootsuite

JUNE 29, 2020

As America emerged from the depression, family-owned diners, bowling alleys, mom and pops, and heavy industry sprung up along the highway and gave life to the country’s once struggling heartland. Bonus: Get the step-by-step social media strategy guide with pro tips on how to grow your social media presence. Recovery on Route 66.

Small Business 144

Small Business HootSuite Public Domain Syndication 144

Social Media Marketing

MARCH 13, 2013

While I can't promise that it will make the next edition, it will help shape the thinking around the social media environment that we all have to work in. Strategy, SEO, meta data, embed codes, link building, syndication and more come into play and are part of Content Marketing Nirvana. The next social craze for teens might be Pheed.

Social Media 161

Social Media Real Estate Mobile Discount 161

Pam Moore

DECEMBER 11, 2016

Smart marketers and leading brands both big and small know that content is at the core of every social conversation with prospects, current customers, online community members and more. The social networks simply provides a medium for brands and marketers to communicate in unique and personal ways with other human beings.

Template 167

Template Templates Content NewsCred 167

Convince & Convert

JULY 29, 2014

Industry Insights Resonate More With the LinkedIn Audience As one might expect, all things related to business, careers, entrepreneurship, hiring and government/finance can find a place on LinkedIn. It is generally considered the “professional” social network and is thus populated by a professional userbase.

Publishing 166

Publishing LinkedIn Content Construction 166

SocMed Sean

FEBRUARY 3, 2013

.” 12) Before hiring a social media consultant, familiarize yourself with these 10 questions. 13) Before you engage in social media, be sure you have a product or service that people like. If they hate your company, your product or your service, that will be amplified online. A set of tactics that can be measured.

Social Media 279

Social Media Klout YouTube Foursquare 279

Writtent Blog

SEPTEMBER 19, 2013

According to the experts at Curata, time and resource constraints are a major barrier for many companies who want to build a content empire, but lack the time. Content curation isn’t a quick fix for your staffing woes, or a way to escape your company’s need to think in campaigns. That’s enough content to fill a 25-million page book!

Curation 87

Curation Alltop Content Paper.li 87

Webbiquity SMM

JANUARY 16, 2012

With Google’s most recent Panda algorithm updates, attributes like content freshness and social signals (strengths of blogs, not corporate websites) will gain increased importance in search ranking. How can a company launch (or relaunch) a new blog properly? Write great blog post headlines? Promote new content most effectively?

Tools 193

Tools Tips Directory SEO 193

VEED Grow

AUGUST 18, 2020

Go to Relevant Communities on Reddit, Facebook, Instagram, LinkedIn and Industry forums Online communities can provide insights into the topics that are being currently talked about by industry experts. This will help students figure out what other companies or people are doing to get an online following with videos.

Project 52

Project Video YouTube Instagram 52

VEED Grow

AUGUST 18, 2020

Go to Relevant Communities on Reddit, Facebook, Instagram, LinkedIn and Industry forums Online communities can provide insights into the topics that are being currently talked about by industry experts. This will help students figure out what other companies or people are doing to get an online following with videos.

Project 52

Project Video YouTube Instagram 52

Rebekah Radice

JUNE 1, 2015

Understanding the psychology behind each color will help you get inside the head of your consumer and choose a color that: Best represents your company social media promotional strategy. When determining font, ask yourself these questions: Is my company fun, silly, entertaining, serious, inquisitive, playful, or straightforward?

Engagement 143

Engagement Content Hubspot Template 143

Webbiquity SMM

JANUARY 6, 2015

Find the answers to these questions and many others in more than two dozen of the best guides to social PR practices of the past year. Ever notice how many companies are “leaders” in their respective markets, according to their own press releases? Guides to PR Content and Press Releases.

Press Release 100

Press Release Tips SEO Influencer 100

Sprout Social

JULY 26, 2019

Mostly used on Twitter and Instagram.You’ll typically find users and companies asking followers to “DM for inquiries” as you can see in the screenshot below. Companies, influencers and celebrities alike often ask their followers to “RT” a post if they agree with it. Social media acronyms for businesses. DM – Direct message.

Social Media 112

Social Media Software CPM CPC 112