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Instagram Reels 101: Everything Your Brand Needs to Know to Get Started

Social Media Strategies Summit

What’s more, its parent company also owns three of the other four platforms to appear in the top five, including Facebook, WhatsApp, and Facebook Messenger. That goes a long way to explaining the launch of Instagram’s latest product feature, Instagram Reels. First off, bear in mind that Reels are mobile-only. Image source.

Instagram 233
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14 best shopping apps of 2022

Sprout Social

In fact, mobile commerce — or m-commerce — is likely to make up nearly half of all US retail m-commerce sales by 2025. With m-commerce on the rise, there are hundreds of specialized shopping apps for buying virtually any kind of product—from clothing and electronics to cars and houses. People love shopping on their phones.

Retail 127
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10 Impressive Examples of AI in Marketing

Social Media Strategies Summit

Advancements in Artificial Intelligence are offering companies better ways to do just that. In fact, by 2021, companies are expected to be spending $57 billion on AI platforms. Magnolia worked with Shopify Plus to create a storefront and an augmented reality app that allows users to view products in 3D and “place” them in their home.

Examples 200
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Best Brands on YouTube: Our Top 10 of 2019

Social Media Strategies Summit

Video has the power to impact both product and service based businesses: over half of consumers report that they engage with a brand after viewing one of their videos on social media. Their mobile-first, content-led approach has helped to increase mobile visitors by 27% in 2019. TAKEAWAY: Don’t focus too heavily on the product.

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SMS marketing 101: How to use text messaging in your marketing strategy

Sprout Social

SMS marketing (or “text marketing”) is a form of mobile marketing that allows businesses to send text messages to customers and prospects. Marketing by SMS has several advantages over other mobile marketing strategies like email marketing and push notifications. Announce new product releases. Increase response rates.

SMS 108
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What is social commerce? The stats, examples and tips you need for 2021

Sprout Social

Executives overwhelmingly agree that social commerce is driving an increasing portion of their company’s marketing-driven revenue, according to The State of Social Media Investment Report. About 8 in 10 expect to be selling their products or services via social within the next three years.

Examples 133
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What Can Make Your Brand’s Instagram Stories Stand Out From the Crowd?

agora pulse

Chef and author Danielle Walker used her Instagram Stories to answer users’ questions about a favorite product line of hers, Native. Native is a body care company that makes deodorant, body wash, and other body care products. . Mention shoppable products and broadcast product reminders for e-commerce brands .

Instagram 125