Idaconcpts

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Data is the New Oil

Idaconcpts

Ranging from Facebook to Google to Zynga, thousands of companies are building sustainable businesses on the aggregation of personal data. Data mining has been likened by the World Economic to a “new type of raw material … on par with capital and labor.” The Rush for Data. The Perils of Public Data.

Data 132
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What to Expect When Hiring a PPC Management Company

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If you are trying to decide whether to work with a PPC management company, you are probably preoccupied with one major factor: cost. Obviously, if you launch your campaign without the expertise of a PPC management company, there will not be an additional fee for services, and, with that, your choice may seem obvious. Data analysis.

Company 127
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Google Analytics for Beginners

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Google Analytics is a flagship service from the Google stables that furnish accurate visitor data for an online enterprise. This data is calculated within a specific time frame. After a couple of days you would be able to gain valuable data regarding the visitors to your website. So what exactly is Google Analytics?

Analytics 146
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How the MBA Degree Gives You An Advantage

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Students must be able to interpret various data that is presented in graphs and charts. Business people often analyze reports on different markets and exchanges. When working on a corporate level, it is vital to master analytic software that handles loads of digital information about the performance of certain industries and companies.

Study 121
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How Can Linkedin Grow?

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After becoming the first social network to go public on May 19, 2011, LinkedIn is now in the hot seat as finance pundits examine whether the company’s market valuation is realistic. eMarketer reports that in March 2011, leading up to the eighth anniversary of its launch, LinkedIn released updated statistics about the site and its usage.

LinkedIn 139
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What’s Your Score? How Klout and PeerIndex Affect Social Engagement

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A recent Pew Internet report found that two-thirds of adult Internet users are using a social networking site; other studies have noted the growing use of social media for marketing purposes. After sifting through all of this social data, Klout gives a score on a scale of 1 to 100, with 100 being an indication of a highly influential person.

Klout 154
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Streamline Your Contract Management Process

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Companies, such as Groupon and LivingSocial, that have focused on simplifying and digitizing their contractual documentation systems have reaped significant benefits by liberating resources that have been previously tied up to contract management. Capture Data. Contract Reporting and Analysis. Contract Authoring and Creation.

Process 127