Hootsuite

JUNE 6, 2024

Bonus : Take action on customer insights and drive impact for your organization with our complete guide to social listening using Hootsuite x Talkwalker. What is social media monitoring? Social media monitoring is the process of tracking social mentions, which can be specific keywords, phrases, or hashtags.

HootSuite 90

HootSuite Sentiment How To Hashtag 90

Keyhole.co

SEPTEMBER 13, 2023

Maybe you’re not using trending hashtags — or at least the relevant ones. Adding trending hashtags in your posts can make you a part of the popular conversations and a relevant brand in the Instagram community. To help you, we compiled a guide on how to find and use trending hashtags on Instagram for better visibility.

Hashtag 52

Hashtag Trends Instagram UGC 52

Sprout Social

AUGUST 25, 2022

Investing in social media management increases your brand’s awareness, generates leads, drives traffic to your site and boosts community engagement. While that sounds great to executives and stakeholders, they may not understand how the costs associated with social media translate to business objectives.

Social Media Management 116

Social Media Management Cost Social Media Price 116

Hootsuite

MAY 1, 2023

Are you looking to create a more efficient social media workflow? Social media managers have a tough gig, often juggling multiple accounts , managing complex campaigns, and collaborating with stakeholders. Let’s take a look at the top 7 tips to create an effective social media workflow.

Template 134

Template Templates Social Media Tips 134

agora pulse

NOVEMBER 10, 2020

We’ve culled the best social media analytics tools to save you the time and pain of sifting through everything out there. How do you measure your brand’s progress on social media and make sure you’re on track to reach your marketing goals? Social Media Analytics Defined. Predict trends on any channel.

Analytics 179

Analytics Social Media Tools Price 179

Keyhole.co

NOVEMBER 27, 2023

They excel at identifying trends and specifically curating products for different markets and regions. This blog inspects how Samsung’s social media strategy furthers its dynamic marketing. Predictably, Samsung has multiple country-specific and industry-specific social media accounts with tons of followers.

Curation 52

Curation Social Media Strategy Content 52

Sprout Social

SEPTEMBER 2, 2022

Between algorithm shifts and the rise of new platforms, the only constant in the world of social media is change. And continuing your social media training is the best way for you, and your team, to achieve a quick knowledge and credentials boost. Org-wide social media marketing training. Level: Beginner.

Training 109

Training Course Resources Social Media 109

Keyhole.co

DECEMBER 22, 2022

In this blog, we will do a deep dive into Nike’s social media strategy to see what they are doing right. Let’s start with an analysis of their social media accounts. Analysis of Nike’s social media accounts. What makes Nike’s social media strategy successful? Following viral trends.

Social Media 59

Social Media Strategy Collaboration Analysis 59

yMarketingMatters

JUNE 20, 2014

With social media marketing, you can undeniably grow your audience, gain visibility and exposure for your company/products/services, provide outstanding customer service, and – yes – generate business and increase sales. Community Growth & Sustainability. Community Growth & Sustainability. Referrals.

Small Business 263

Small Business Social Media How To ROI 263

Sprout Social

APRIL 29, 2024

Whether it’s an unfavorable comment, review, social media post or press mention, without action, these incidents can spread like wildfire online and become a full-blown PR crisis. 3 benefits of using a reputation management service News travels fast in today’s ‘always-on’ social media landscape.

Reputation 86

Reputation Brands Sentiment Survey 86

Oktopost

AUGUST 10, 2023

This is where the strategic utilization of social media comes into play. While some businesses still put social media in the categories of brand awareness or community management exclusively, research claims that 75% of B2B buyers use social media to make buying decisions.

Social Media 62

Social Media B2B Sentiment How To 62

Ignite Social Media

MAY 4, 2020

Social media stories, originally popularized by Snapchat, have seen significant growth and adoption across nearly all major social networks. A recent report from GlobalWebIndex found that Instagram and Facebook users are increasingly viewing and creating social media stories.

Social Media 121

Social Media Brands Content Real Estate 121

Sprout Social

JANUARY 24, 2022

The idea that social media is “something the intern can do” is about as outdated as saying the internet is all cat videos. And yet, you don’t have to scroll too far through #MarketingTwitter before you find social media managers venting about feeling overworked and undervalued. works in social, always working*.

Social Media Management 98

Social Media Management Social Media Tips Skills 98

Hootsuite

OCTOBER 24, 2022

Second only to referrals, social media is the next best source of real estate leads, according to a 2022 realtor survey. Because of this, 80% of real estate agents plan to spend more time on their social media marketing strategies in the next year. Wondering how to grow your social media accounts?

Real Estate 79

Real Estate Social Media HootSuite Instagram 79

Keyhole.co

NOVEMBER 6, 2022

Social media monitoring is the act of paying attention to what is being said on social media. That is, what is being said about your brand, your campaign, your competitors, your product, trending topics, etc. And this is where social media monitoring tools come into place. Best of all?

Tools 52

Tools Social Media Sentiment Price 52

Oktopost

MARCH 20, 2022

To tick both boxes on social media, your strategy can’t be a monologue. The practice of social listening was adopted by the B2B marketing community from our B2C counterparts—very much like social media itself. Today, we’re happy to announce Oktopost’s Social Listening.

Conversation 118

Conversation Sentiment B2B Module 118

Hootsuite

NOVEMBER 7, 2023

Social listening tools are some of the most important for any social media marketer to master. Now, all you have to do is set up a social listening tool to track the details that matter most to your brand, and the information comes directly to your computer screen. What are social listening tools?

Brand Monitoring 98

Brand Monitoring Tools HootSuite Brands 98

Sprout Social

APRIL 25, 2023

Just because emerging platforms are coming onto the scene doesn’t mean you should count Facebook out of your social media strategy. billion active users , Facebook is still the third most visited website in the world and boasts a long-time reign as the most used social media platform.

Facebook 110

Facebook How To Aggregator Metrics 110

Buffer Social

OCTOBER 9, 2023

Here, you’ll find an overview of your channel’s performance, including data on your Shorts. Channel-wide analytics When you visit the ‘Analytics’ tab from the left-hand menu, you’re presented with four tabs in your broad Channel Analytics dashboard – Overview, Reach, Engagement, and Research.

Analytics 85

Analytics YouTube Overview Metrics 85

Sprout Social

JANUARY 2, 2019

Because coming up with a social media marketing plan means making some big decisions well before the new year gets into full swing. And after all, the social landscape took quite a few twists and turns in 2018. ” We also saw a whole slew of social ad types and fresh business features roll out for brands.

Campaign 111

Campaign Social Media Metrics Trends 111

Sprout Social

NOVEMBER 4, 2016

Building up a loyal community is an important aspect of any marketing strategy. On Instagram you have an unique opportunity to create a community that can extend beyond your brick-and-mortar store. The most important part of building an Instagram community is to talk with your community, not at your community.

Communities 96

Communities Instagram Analytics Exercises 96

Mindjumpers

APRIL 26, 2013

Brands need to “think as a media company” and improve their editorial skills in order to create shareworthy stories that are valuable for the community members. Thinking as a media means to know what stories your audience wants to take part of. The purpose of the topics is to drive conversations in a community.

Company 212

Company Overview Conversation Communities 212

Adam Sherk

MARCH 8, 2012

For most publishers social media has earned itself a prominent seat at the audience development table. However many still face issues with strategy, execution and incorporating social into a cohesive program. Here are eight social media questions that publishers should be asking themselves: 1.

Publishing 215

Publishing Questions Social Media Activities 215

Keyhole.co

AUGUST 28, 2023

Since its inception in 2005, YouTube videos have reshaped how people consume content, build communities, and even market their brands. In short, YouTube combines video content’s appeal with its immense popularity as a social media platform. Engaging with comments lets you connect with your audience and build a community.

Metrics 52

Metrics Analytics YouTube Video 52

Justin Levy

JANUARY 23, 2013

During this first episode we discuss why we decided to launch a social business podcast, what social business means to us and discuss the future role of social media managers. What is The Socialized Business Podcast? An occasional interview with a corporate social media strategist.

Social CRM 275

Social CRM Overview RSS Social Media Management 275

Sprout Social

MARCH 21, 2019

Some of these tools will also help you identify trends and keep track of how your competitors are performing. Sprout Social. Among its comprehensive suite of social media management tools, Sprout Social also offers a powerful analytics solution for Twitter. Guess you saw this coming—we made our own list!

Analytics 102

Analytics Twitter Tools Strategy 102

Sprout Social

NOVEMBER 26, 2018

If you’re trying to wrap your head around modern social media, chances are you’re a bit overwhelmed. It’s a lot to take in, especially since the social space is almost unrecognizable from what it was a decade ago. LinkedIn is a network laser-focused on business trends and networking.

Social Media 103

Social Media Marketing URL Hashtag 103

Sprout Social

MAY 15, 2020

Use these social media benchmarks to get a feel for how your brand is stacking up to peers in your industry. This data can help you level-set across your organization to be a better advocate for social, and help your marketing team focus resources where you might be falling behind the competition.

Industry 117

Industry Real Estate Social Media Sports 117

Hootsuite

NOVEMBER 2, 2020

Toggle between Overview, Reach, Engagement, Audience, and Revenue. Toggle between Overview, Revenue, Discovery, Audience, Interactive Content, and Playlists. Chart your overall channel performance, identify average trends, and get a snapshot of what works best with these YouTube channel metrics. Login to your YouTube account.

Metrics 145

Metrics Analytics YouTube How To 145

Buffer Social

JULY 5, 2023

I became more active on LinkedIn , engaged with industry experts' posts, and read the latest trends for unique insights. Google Alerts Best for: Finding the latest reports, trends, or industry news. Communities Best for: Identify questions, arguments, and related resources. These are yours to steal now!

Research 77

Research Google Newsletter Curation 77

Keyhole.co

AUGUST 22, 2023

As the control center for your YouTube channel, it offers a range of features that allow you to manage your videos, interact with your community, and analyze your channel’s performance. The dashboard provides an overview of your channel’s performance. Engaging with your audience through comments builds a loyal community.

YouTube 52

YouTube Overview Metrics Analytics 52

Convince & Convert

OCTOBER 30, 2017

Here’s what they are monitoring with social listening tools: Customer requests, questions, and concerns: 86% (of businesses surveyed). Industry terms and trends: 61%. Responses aside, the list above is a relatively comprehensive summary of what you can do with a social listening tool. Industry Terms and Trends.

Brands 194

Brands Sentiment Influencer Survey 194

Buffer Social

JUNE 5, 2017

How do you know what’s working with your social media? The social networks provide us with a ton of data about our posts but it can be hard to distinguish the signals from the noise. The key is social media analytics and reporting ! . 7 Tips for Getting Better Social Media Results by Using Data.

Analytics 110

Analytics Report Data Social Media 110

Pam Moore

MAY 9, 2017

Although brands invested hundreds, thousands and even millions of dollars on growing their community on Facebook, it's now a pay to play world. The glory days of massive organic reach on Facebook without a solid content, social and conversion plan are dead and gone. Remember the days of simple media and mass communication?

Nielsen 165

Nielsen How To Influencer Overview 165

Hootsuite

NOVEMBER 24, 2021

Here, you get a high-level overview of how your channel is performing with the latest video performance metrics, recent comments, channel violations, and YouTube news displayed as various widgets on the user-friendly interface. Here’s a quick overview of the metadata elements that you can optimize: Edit your video title. Audio Library.

YouTube 137

YouTube How To Metadata Metrics 137

Sprout Social

OCTOBER 5, 2023

Is managing multiple social media accounts becoming too tedious? You can schedule posts, interact with your community and even monetize your content. This unified approach makes it easier for marketers and content creators to manage, analyze and optimize their social media activities across Facebook and Instagram.

Instagram 98

Instagram Facebook Marketing Features 98

Pam Moore

MARCH 30, 2020

Download our Content Inventory Worksheet Here–> FREE Content Asset Audit and Inventory Worksheet + Social Media Content Calendar Template. Is it a corporate overview? Is it a competitive overview or comparison? . First thing you need to do is understand what ya' have! Is it good to go to market as it is?

Organization 78

Organization Content How To Marketing 78