Bill Hartzer

MAY 26, 2010

With ReviewAnalyst, you can track, analyze and react to what people are saying about your hotel on the major travel and social media sites. This social media monitoring tool is not only for hotels, you can track and monitor your brand, your company, and you reviews about your company and your company’s products.

Cymfony 152

Cymfony Social Media Tools SM2 152

Laurel Papworth

FEBRUARY 19, 2013

I read an article on Wendy Harmer’s Hoopla Polls Fake Story by @gabriellechan that got me thinking about Nielsen polls, sentiment analysis and focus groups. And how totally outdated, outmoded and antique they seem compared to Big Data of social media. Nielsen, Gallop, Newspoll, I don’t care, you all suck.

Research 107

Research Nielsen Sentiment Facebook 107

Webbiquity SMM

FEBRUARY 28, 2011

Chemicals. • Kristina Bobrowski – Social Media Manager, Dow Corning. • Alison Buckley – Social Media Manager, Dow Corning.

List 156

List Twitter Brands Microsoft 156

Laurel Papworth

JANUARY 14, 2010

At the same time, create unique product offerings and providing unique value proposition via the hotel website. Engage your customers directly via social media and mobile initiatives, and Web 2.0 Over 44% of Internet users are active in social media. features and functionality on the hotel website. Wild Rock Guy NZ (0).

Hotels 85

Hotels Tourism Travel Social Media 85

Diva Marketing Blog

MAY 9, 2016

By that, I mean finding influencers who can naturally and organically communicate a story about a product or brand. Danica Kombol : In 2009, Everywhere Agency won the Guinness World Record for the most socially networked message in #BEATcancer. And it really is a community.

Influencer 40

Influencer Marketing Fashion Campaign 40

Diva Marketing Blog

MAY 9, 2016

By that, I mean finding influencers who can naturally and organically communicate a story about a product or brand. Danica Kombol : In 2009, Everywhere Agency won the Guinness World Record for the most socially networked message in #BEATcancer. And it really is a community.

Influencer 40

Influencer Marketing Fashion Campaign 40

Diva Marketing Blog

MAY 19, 2009

Susan Getgood Susan Getgood has been involved in online marketing since the early 90s, and watched the web evolve from the first browsers to the interactive communities we participate in today. Liz was recently named among Nielsen's Power Mom 50 for 2009, and called one of ten Mommy 'Hood Gurus by Forbes.

Blogger 40

Blogger Marketing Nielsen Press Release 40

Diva Marketing Blog

FEBRUARY 23, 2009

Social media and search provide a continuous flow of undisturbed insights giving us a continually refreshed picture of marketing opportunities and threats.   80% of new products fail.   Also, the picture is always on consumer terms not yours (the marketer). 50% of ad campaigns provide no sales lift. 

Research 40

Research Social Media Cymfony Sample 40

Keyhole.co

AUGUST 10, 2023

As the world’s largest professional social networking platform, LinkedIn is the go-to platform for knowledge-seeking professionals and business owners. It could be anything from launching a new product, winning an award, or hitting a sales target. This fosters community and interaction within your network.

LinkedIn 52

LinkedIn Engagement Content Case Study 52

Keyhole.co

AUGUST 10, 2023

As the world’s largest professional social networking platform, LinkedIn is the go-to platform for knowledge-seeking professionals and business owners. It could be anything from launching a new product, winning an award, or hitting a sales target. This fosters community and interaction within your network.

LinkedIn 52

LinkedIn Engagement Content Case Study 52

Convince & Convert

APRIL 6, 2010

It’s an example of an industry with poor understanding of taxonomy – the words and phrases used to describe products and services. Taxonomy is incredibly important in social media because it’s the most direct link between the worlds of social and search marketing. What shows up in these search results?

Brands 145

Brands Content Social Media Consultant 145

Oktopost

JUNE 9, 2020

And the best part is, employee advocacy organically emerges from the bottom-up, where up to half of your employees already actively post company-related content , pictures or videos on social media. Social networks tend to prioritize meaningful interactions between people over branded content which doesn’t spark back and forth conversations.

B2B 144

B2B Survey ROI Metrics 144

ProBlogger

APRIL 26, 2017

According to an eye-tracking study by the Jakob Nielsen group, viewer attention drops dramatically beyond the fold. To solve this problem, limit your sharing buttons to your top 2-4 networks. For example, Neil Patel uses just two social networks – Facebook and Twitter – on Quicksprout.

Blogger 53

Blogger Conversation Nielsen Study 53

Webbiquity SMM

FEBRUARY 7, 2011

How does the traditional notion of a corporate website need to change to embrace social median norms and capabilities? How should you integrate social media with other marketing tactics like email? How can you “train&# your CEO to use social media productively? Social Media Tips, Tactics and Techniques.

Social Media 199

Social Media Tools Tips ROI 199

Webbiquity SMM

JANUARY 17, 2011

How are consumers and b2b decision makers using social media in their buying processes? Which social media platforms are most effective at influencing buyer behavior? How do the audiences differ across various social networks? What Americans Do Online: Social Media And Games Dominate Activity by Nielsen Wire.

Research 212

Research Social Media B2B Marketing 212

Convince & Convert

APRIL 14, 2015

Since we’re a software as a service (SaaS) company with a content marketing editorial calendar as our product, it makes sense that we’d have some expertise in blog planning. Our roots stem from a minimum viable product, and we’ve adapted that same philosophy into our content marketing. Community manager.

Process 60

Process How To Team Publishing 60

Buzz Marketing for Technology

JUNE 27, 2008

Business social network LinkedIn. So it is not a surprise to me that LinkedIn is seeing easily the highest growth rate among social networking sites. They will have to fix this or risk really turning off their core community and fall into the, "oh, no, another annoying spammy tool" category. But if Web 3.0,

LinkedIn 109

LinkedIn Google Directory API 109

Convince & Convert

SEPTEMBER 21, 2010

Working for an agency I actually use multiple tools for different clients to make sure we're giving them the best product for their needs. Working for an agency I actually use multiple tools for different clients to make sure we're giving them the best product for their needs. link] Katie Van Domelen Thank you!

Social Media 157

Social Media Radian6 Strategy SM2 157

Convince & Convert

APRIL 22, 2010

We’d all be much better off if we stopped lumping everything under the social media, and instead focused more on the SPECIFIC outcomes that socialization of business can produce. 5 Primary Ways to Use Social Media If you’re focused primarily on prospective customers and building awareness there are two options: 1.

Social Media 129

Social Media Social CRM Loyalty Web 2.0 129

Viper Chill

APRIL 25, 2012

A prediction about the future of blogging; a platform actively used by over 181 million people (Nielsen data for October 2011). Due to the length of this post, I could have given this information away as a product and sold it for a lot of money. Social networks are growing at record-breaking speeds.

Sites 96

Sites Industry Blogger News 96

Convince & Convert

SEPTEMBER 20, 2010

Facebook is preferred for information about the brand’s activities, and email is preferred for product updates. Daily Twitter users are 300-400% more likely to write a blog, review products, upload videos, and every other social behavior, than are non-users. Think about that for a moment. than r non-users."-@jaybaer

Social CRM 147

Social CRM Twitter B2B CoTweet 147