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[Interview] How Microsoft Uses Social Analytics, And How You Can Too


Ben Donkor is a social media analyst at Microsoft, and is adamant about the importance of social media analytics for all businesses. In this exclusive chat you will discover why social analytics is something every organisation should be looking at, how Microsoft are using it, and how you can start. How has your social data been implemented elsewhere in Microsoft?

Free webinar on Twitter for Australian Teachers – PIL Microsoft Teachers

Laurel Papworth

I’m teaching a free webinar on Twitter for Australian Teachers – it’s on the PIL network for teachers and sponsored by Microsoft. **. blogs Education Online Communities social media Social Media Australia social networks australian Course Microsoft pil teachers Twitter workshop But how do you master it? Information about the courses. Etiquette on Twitter.

Me & Microsoft: Round 2

Jason Yormark Home About Me My Videos My Resume Contact Me Browse > Home / Microsoft / Me & Microsoft: Round 2 | Subcribe via RSS Me & Microsoft: Round 2 March 7th, 2010 Posted in Microsoft Tweet Share 10 months ago, I had the misfortune of being one of many Microsoft casualties in their rounds of layoffs.  It was a pretty jarring experience losing your job and all. 

Me & Microsoft: Round 2

Jason Yormark Home About Me My Videos My Resume Contact Me Browse > Home / Microsoft / Me & Microsoft: Round 2 | Subcribe via RSS Me & Microsoft: Round 2 March 7th, 2010 Posted in Microsoft Tweet Share 10 months ago, I had the misfortune of being one of many Microsoft casualties in their rounds of layoffs.  It was a pretty jarring experience losing your job and all. 

What to Look For When Hiring a Community Manager

Commonly referred to as the “Community Manager,&# these brand ambassadors are a company’s direct link to its customers, owning the critical responsibility to grow, shape and respond to online conversations happening around that brand. Do You Need A Community Manager? Determining whether your brand needs a community manager comes down to efficiencies, trust and skill.

The Top #Nifty50 Women in Technology on Twitter for 2012

Webbiquity SMM

Not only leaders in their professional lives, nearly all these women use their social profiles to express their passions outside the workplace, which range from NASCAR, art, travel, billiards, wine and music to community service, politics and, of course, family. The 10-year Microsoft veteran is also a graduate of Harvard Business School. That will be our top focus for next year.

Why Facebook’s Community Pages Could Give Brands Headaches

Dave Fleet

Her opening question went something like: “What the heck are Community Pages on Facebook, and why is there one for my company?&#. Community Pages 101. Facebook’s Community Pages are an initiative from Facebook to create “the best collection of shared knowledge&# on a wide variety topics. Groups – for communities of interest. Who will do it?

Get Ready for the Bots – on Facebook Messenger


Luckily, these bots are not machine learning bots, such as the disaster that was Microsoft’s Tay. You may immediately compare this to Apple Siri, Microsoft Cortana, Google Now and Amazon Echo, but what sets bots on Messenger apart is the fact that businesses can develop them, which in turn gives them another way to develop customer service. Open for Business. Where to go next?

Does a Social Score Make a CMO?

Geoff Livingston

The first group of people to tell you that is the influencer/social media community. For example, how relationships and grassroots influence work in communities or how social media and can be integrated into a larger marketing campaign. Influencer or media or community member, which matters most, why or why not? More on this tomorrow. The Nihilistic Influencer Conversation.

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Is Google+ the Next Big Social Media Site for Business?

The Social Media Incubator

Google+ is getting a lot of attention right now due to the “rivalry&# between Google and Facebook, which is heavily partnered with Microsoft.  Back around 1997 or so, when Bill Gates was testifying in his antitrust lawsuit with Netscape (remember them?) he said that Microsoft Windows/Office was on the verge of obsolescence at any given moment because in “the future&# we won’t install software on our computers or even require a computer – just an Internet enabled device. Melberg has recognized Google for upping the competition. have more to worry about.

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mizz information: List of Nonprofit Social Media and Community Managers

skip to main | skip to sidebar mizz information Monday, February 1, 2010 List of Nonprofit Social Media and Community Managers Every time I see Jeremiah Owyangs list of corporate social media strategists and community managers I wonder when hell do a similar list for companies with fewer than 1,000 employees--or nonprofits, for that matter. Im a BitMom The Community Roundtable About Me Maggie McGary I am an online community & social media manager at an association and am fascinated by (obsessed with?)

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Leading Companies for Customer Service, On and Off Social

Buzz Marketing for Technology

This webinar featured Jason Kapler ( @ jasonkapler ) Vice President of Marketing at LiveWorld, Dan Gingiss (@ dgingiss ) Head of Digital Customer Experience and Social for Discover Card and Kristina Libby (@ KristinaLibby ) Head of Consumer Communications at Microsoft. We discussed a ton of ideas on how customer services on and off of social need to scale.

Why You Should Encourage Social Advocacy among B2B Employees


In a study done by Microsoft , 46% of people surveyed said social media helped increase their productivity. Featured Implementation Open Community Guest post by Daniel Kushner, CEO of ————– “Social media wasn’t made for businesses, it was made for people.” ” – Neal Schaffer, Maximize Social Media.

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Attenzi – A Social Business Story

Waxing UnLyrical

It’s a relatively short and easy read intended to help readers explore what social business means for their organization, marketplace, communities and career. The foreword is penned by Adam Pisoni, Microsoft Yammer co-founder and CTO, and the eBook is available in all popular formats for free at Guest Post by Philip Sheldrake. So what are we doing with it all?

Now Might Be the Time to Switch from Internet Explorer

The Social Media Incubator

Just recently, for instance,  USA Today   reported  that Microsoft issued a security upgrade for Internet Explorer. The problem is, Microsoft fixes one security issue only to be confronted with another one in just a few weeks. It’s a never-ending cycle for Microsoft and Internet Explorer. Here are a few: There are endless security issues. Which Web Browser Should You Use?

List of Brand-Side Corporate Social Strategists: Twitter Edition

Webbiquity SMM

Fox Entertainment Group. •  Tom Fishman – Manager, Social Media & Community at MTV Networks. •  Kate Farber Gold – Social Media Director at Scripps Networks. •  Ryan Osborn – Director of Social Media at NBC News. •  Matthew Milner – VP, Social Media, Hearst Magazines Digital Media. •  Gayle Weiswasser -Vice President, Social Media Communications, Discovery. Marketing Manager, Emerging Media, US Integrated Marketing Programs, Microsoft Corp. •  Jacob Mullins – Sr. Here you go. Serious disconnect there.). Anyway, on to the list! List of Corporate Social Strategists for 2011.

2012 #Nifty50 Top Men in Technology on Twitter

Blue Focus Marketing

The #Nifty50 Men are remarkable not only for their leadership , but for the passion they bring to everything they do, energizing customers, employee s and other influential members of their community. . Doing good deeds in the community is not only the right thing to do, but in the age of social branding it also makes good business sense. Chris Adams – @chrishadams. in August 2006.

A great opportunity for Nokia that no one has mentioned…

The Way of the Web

For a full and complete analysis of how far Nokia have floated up the creek without any propulsion, Tomi Ahonen is as comprehensive as ever in his figures, predictions, and critical analysis of Microsoft and Nokia CEO Stephen Elop. Here’s where Nokia, Microsoft and Windows Phone 7 could nail it: Microsoft posted record quarter profits for Q4 last year, and record annual profits of $69.94

BREAKING NEWS: Duane Forrester is No Longer Sr. Product Manager – Webmaster Outreach at Bing

Bill Hartzer

On his blog, Duane posted: Microsoft announced changes within the structures of several groups in the company. Whether that means that you’re at Microsoft, or maybe even Google, I’m sure you’ll have a very active role in the Search Marketing community. Bing for Schools: No Ads for Students Microsoft has launched Bing for Schools, a national pilot program.

Five Social Media Predictions for 2010


Oracle has Beehive , Microsoft has added social capabilities to SharePoint , SocialText is in the enterprise, as is IBM’s Lotus Connections , but no category killer has emerged. Many enterprises are launching blogs on TypePad or WordPress and building social networks and communities on third-party software or developing it from the ground up using Ruby-on-Rails. Microsoft’s Bing was the surprise hit of 2009, and has started to erode Google’s share of search. Here are my five social media predictions for 2010. 1. space. PowerPoint is ubiquitous. The Web 2.0

Linkedin Update: Linkedin Products & Services Page To Be Removed


This allows brands to target their marketing and build relationships within relevant communities.  Here’s an example of Microsoft’s Showcase Pages on their Home Tab: Here’s an example of Microsoft’s Office Showcase Page: Well, LinkedIn. Yes, that’s right.  On April 14 Linkedin Products & Services Tab will be removed from LinkedIn Company Pages! Showcase Pages. 1. Max 2 MB.

Nuggets from Social Media workshops as of late. : Community Group Therapy

Buzz Marketing for Technology

Nuggets from Social Media workshops as of late… posted in Uncategorized |. I’ve done a number of workshops the past few months with clients designed to do two primary things: Land a common understanding across the teams involved around what social media, communities and influencer programs really are and more importantly why it matters to a business. Let’s assume we can generally agree that ~70% will lurk, 20% join, 9% will be regulars and 1% participate in the community in extreme ways. Best Engaging Communities. Microsoft Communities.

Community Bootstrapping: Tools & Strategies To Build A Community.

Jason Yormark Home About Me My Videos My Resume Contact Me Browse > Home / Community / Community Bootstrapping: Tools & Strategies To Build A Community On A Budget | Subcribe via RSS Community Bootstrapping: Tools & Strategies To Build A Community On A Budget July 22nd, 2009 Posted in Community Tweet Share Having a thriving community where your users or customers frequently visit, interact, provide feedback and evangelize your products/services is an extremely valuable scenario. Blogging Hands down, WordPress is THE blogging solution.

Is YouTube Part Of Your Social Media Strategy?

Jason Yormark

Use YouTube as a community more. Such as the winning entry in the 2007 Microsoft Company Meeting Lip Sync Contest. Related posts: 5 Great Social Media & Community Job Resources. million unique viewers per month. So the question you have to ask yourself is, are you using YouTube as part of your overall marketing or blogging strategy? For me, it’s a time thing. Video

LinkedIn Announces New Showcase Pages: Great For Law Firms

Myrland Marketing

LinkedIn tells us that: “Showcase Pages are dedicated pages that allow companies to highlight different aspects of their business and build relationships with the right community. MICROSOFT EXAMPLE. Here is the Office Showcase Page , which is an off-shoot of the Microsoft Company Page. In this case, the other Microsoft Showcase Page is Microsoft Dynamics.

Why Call of Duty massacres Battlefield – it’s all social…

The Way of the Web

Insanely addictive, and now copied by Microsoft’s own Turn 10 Studios in the latest Forza Motorsport game, also out this November. community Gamification Social Gaming Videogames battlefield biggest selling game of all time call of duty gaming communities social gamesCall of Duty = social gaming. Did someone mention Pervasive Social Gaming ? Compare that to Call of Duty.

Top 5 Social Media Fails of 2012

Shift Digital

Microsoft gets Political. Back in September, a Microsoft employee who managed the Microsoft Twitter account posted a negative tweet about conservative Anne Coulter.  He or she had made the mistake of tweeting from their company account instead of their personal account. Here are the top 5 social media fails of 2012. American Apparel Hurricane Sandy Promotion.

The role of social media in managing projects for brands

Social channels can offer shared spaces like online communities, which employees can use for project information inflow and outflow. product of Microsoft, Yammer is a social network for employees, assigned a project. Post by Adi Englander. rands believe social channels are only to create engagement. That’s not true, the channels can do much more than that. Alternative B2B channels.

[BREAKING] LinkedIn Ventures Into Video

Myrland Marketing

In the article , TechCrunch states: “LinkedIn will start first with videos created by LinkedIn ‘Influencers’ — an invitation-only group of 500 LinkedIn users who have significant numbers of followers and who regularly post content to the site — who will be making videos that are short, 30-seconds-or-less responses to questions put to them specifically or to the community at large.”

World's Greatest Salesperson contest by Ogilvy

Social Media Citizens

It’s really interesting how the campaign will develop and how many people will submit the videos, but it’s definitely one to follow. You can leave a response , or trackback from your own site. Advertisement blog comments powered by Disqus Top Videos Previous Entry Promoted Tweets: the Marketing Industry Insights Next Entry Facebook takes over the Internet SMC QUOTE “.As Valid XHTML 1.0

Six Links Worthy Of Your Attention #55

Twist Image

And charged with turning around the floundering Nokia is Stephen Elop - a Canadian and former Microsoft exec. Tight-Knit Community - Slate. Ravelry is a community of knitters, and probably one of the most successful online communities out there. It's been around since 2007, and anyone interested in building community online should study how Ravelry has succeeded." microsoft. online community. Is there one link, story, picture or thought that you saw online this week that you think somebody you know must see? Richard Wiseman Blog. What to do?

What Leading Candidates Need To Land A Top Social Media Job In 2016


Bernado Donkor , Microsoft. Bernado Donkor , Social Media Analyst, Microsoft. Being able to then translate brand messages into the community with an authentic voice is essential to establish trust and a strong relationship with the fans.”. As a result, CMOs are looking to increase social media spending to 21.4% of the marketing budgets in that time. Think Bigger Than Social.

CSR: A Feel-Good Investment or Digital Strategy?

Spin Sucks

Fully Integrate CSR Communications Into Your Digital Content Marketing Strategy And I’m not just talking about creating Facebook or Twitter posts each time your company does good work in its community. Microsoft and Coca Cola both do this, and they do it well. On an easy level, digital groups can share CSR stories with their audiences and hope for engagement. Merck & Co.,

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[Interview] How Airbnb’s #LiveintheMovies Twitter Campaign Stole Cinema’s Biggest Night


” This campaign reached an audience outside of Airbnb’s immediate community, how did you analyse this audience? Check out the other social media interviews in our Spotlight Series, including NASA, Microsoft, United Nations, Pizza Express, and many more. The Oscars is also one of the biggest social nights of the year (Ellen’s selfie is still the most retweeted tweet ever.)

Introducing Users to the Concept of Meeting Workspaces in MOSS 2007 | Community

Buzz Marketing for Technology

Microsoft Security Watch. Microsoft Subnet. Clearly, some of these steps could be avoided if Microsoft was more successful at getting all their customers to drink all the Kool-Aid, but since this scenario is for a team that has mostly recurring meetings to manage, attaching the meeting workspace to a Notes calendar entry only has to happen once for each recurring meeting.

20 Expert LinkedIn Guides

Webbiquity SMM

Jacob Curtis writes that adding a group to your company page on LinkedIn shouldlead to “an increase in traffic and engagement between the two,” and steps through the process for adding any type of LinkedIn group that you manage or moderate, including networking or community groups; resource or information-based groups; and employee or training groups. Want a Job? links.”

4 Reasons to Use Social Enterprise Networks for Business


If that were the case, Microsoft wouldn’t have dropped $1.2 Community Management Guest Post HR Social Media Social Network Chatter Crowdsourcing group discussions guest blog post Jive Social Enterprise Social Enterprise Networks YammerTweet Guest post written by Ashley Furness, who has spent the last six years reporting and writing business news and strategy features.